Android brands are making a comeback in the Tablet market, shaking up the segment with a slew of appealing products set to hit the shelves

Due to social distancing measures and the Work From Home trend, online learning is gaining traction. As a result, the demand for technology devices to support multimedia experiences, particularly tablets, is on the rise

Just when everyone thought the tablet market had cooled down for good under the dominance of tech giants, it's showing signs of resurgence with a slew of exciting new products from Android manufacturers poised to hit the shelves.

What's the state of the tablet market from 2021 up to now?

According to data from Strategy Analytics, tablet manufacturers collectively released 45.2 million units into the market in Q2 2021 alone (a 5% increase compared to the same period last year). Among them, Apple held a 35% market share, equivalent to 15.82 million iPads sold. Apple's growth in Q2 reached 11%.

Samsung secures the second spot with an 18% market share, equivalent to 8.2 million units sold, boasting a 19% increase in sales volume. Its market share grew by 2.1% compared to the same period last year, thanks to its diverse product lineup across various segments and the Tab S7 series featuring compelling new technologies.

Apple with iPadOS and top-notch hardware like the M1 chip performing like a laptop, mini-LED ProMotion display, ... consistently earns high praise from industry experts for its smoothness, stability, and superior app compatibility compared to Android tablets.

On the Android front, there's an advantage in terms of pricing and attractive configurations within the budget range. If you're only into web browsing, watching YouTube, and basic reading, you can easily get a tablet for 4-5 million VND at Mytour.

While configurations in the 4-5 million VND range may not be overly powerful, for basic needs like online learning, light entertainment for kids, ... the advantage of a large screen and long-lasting battery life in these products is already sufficient.

In terms of hardware specifications, let's take the Xiaomi Pad 5 as an example sold at Mytour with a listed price of 9 million VND, while the upcoming iPad Gen 9 is predicted to be slightly higher, hovering around under 10 million VND for genuine products.

It's evident that the Xiaomi Pad 5 will still have certain advantages in terms of features such as more speakers, a 120 Hz display, long-lasting battery, fast charging,...

Overall, Android tablets now boast fairly powerful hardware, better support for work tasks with stylus and external keyboard attachments.

One improvement I see manufacturers aiming for is to transform tablets into a laptop-like device for basic needs with Desktop mode, like Samsung's DEX, Xiaomi's Pocket PC, Lenovo's Productivity Mode.

This is also a commendable effort from OEMs, because since Google stopped introducing new features for tablets in 2018, manufacturers haven't been overly enthusiastic about these product lines.

Nevertheless, there are still many brands maintaining tablet lines such as Samsung or Huawei, but they haven't truly stood out.

So what can we expect from the tablet market by the end of 2021?

The most anticipated tablets in the near future

The tablet market in late 2021 is predicted by Strategy Analytics to continue strong growth due to the trend of online learning and work. Old players like Xiaomi and Lenovo are back in the race, alongside the established names like Apple, Samsung, and Huawei.

Here, I'll summarize some of the newest tablet models launched and soon to be officially sold in Vietnam!

First up are the iPads recently introduced by Apple in mid-September and soon to be officially sold in Vietnam, including the iPad Gen 9 and iPad mini 6.

The iPad Gen 9 still meets users' basic needs with slight upgrades in screen, performance, and a front camera with Center Stage for better online learning and meetings.

As for the mini 6, it's aimed at compactness, making it easier for you to handle. This tablet has received high praise from reviewers for its improvements in design and powerhouse performance with the latest Apple A15 chip.

Next up is the Xiaomi Pad 5, set to launch in Vietnam soon with an incredibly attractive price at Mytour, starting from just 9 million VND for the base model.

The latest tablet from Xiaomi is drawing significant attention from the community due to its enticing specifications, featuring the Snapdragon 860 chipset, a 2K+ 120Hz IPS LCD display, 4 speakers, providing a great multimedia entertainment experience.

Above are 3 products that will certainly be available officially in Vietnam soon. Next up are the products about to be introduced by other major players.

In mid-2021, Lenovo released the Xiaoxin Pad Plus and Xiaoxin Pad Pro 2021 in the Chinese market, which garnered a lot of attention and were purchased by many via unofficial channels. There are rumors suggesting that these two models will soon have an international version under the name Lenovo P11 Series 2021.

See more:

• Lenovo Xiaoxin Pad Pro 2021: The entertainment king in the 10-million price range.
• Lenovo Xiaoxin Pad Plus debut: Snapdragon 750G, 7,000mAh battery, budget-friendly price.

Lenovo still sells some budget tablets in Vietnam, so who knows, maybe this duo will also make its way here, right?

Realme is also in the game with its first affordable model, the Realme Pad, which was launched in September with basic specifications, an ultra-thin body measuring just 6.9mm, and an incredibly attractive price starting from 4.3 million VND in the Indian market.

See more: Realme Pad debuts: Ultra-thin design, 7,100mAh battery, starting from 4.3 million.

Two other members of the BBK Electronic family, OPPO and Vivo, are also rumored to be launching new Tablets in Q4 2021.

See more:

• Vivo has filed a trademark for Vivo Pad: Possibly the name of their first tablet.
• OPPO is preparing to unveil its first tablet, here's the design of the device.

Lastly, the giant Samsung with its Galaxy Tab S8 2021 lineup. The initial leaks reveal that the Tab S8 will have a design similar to its predecessor, the S7, and will come in a total of 3 variants including Tab S8, Tab S8+, and Tab S8 Ultra. Upgrades will focus on hardware and performance enhancements.

See more: Galaxy Tab S8 series specifications and pricing revealed: Impressive 12K battery, 5.5mm thin design.

Coming up on October 6th, HMD Global also announced the launch of the new Nokia T20 tablet. Based on recent rumors, the T20 will feature a 10.36-inch display, 4 GB RAM, 64 GB ROM, and will use a Unisoc chip.

Judging by the specifications, this product is likely to be in the budget segment. Let's wait and see what the upcoming event has in store!

INTRODUCING THE NOKIA T20 TABLET

Conclusion

The Tablet market in late 2021 is indeed vibrant with the resurgence of Android manufacturers who have invested more strongly to bring new, appealing products to users.

I expect Android tablets to receive more meticulous software optimization, better utilization of app display sizes on large screens, multitasking with multiple windows, for instance, rather than just being oversized phones.

Which tablet are you most eagerly anticipating? Remember to share with everyone in the comments below!

Don't forget that at Mytour, we're currently running the 'OCTOBER CELEBRATION' program, offering discounts from 5 - 56% depending on the product. For more details, everyone can check the orange button below!

OCTOBER CELEBRATION

See more:

• TOP 5 affordable tablets under 5 million VND perfect for online learning.
• TOP 5 budget-friendly used tablets, ideal for online study devices.
• TOP 3 tablets under 3 million VND, suitable for children's online learning.