Apple cancels BOE's iPhone 15 OLED assembly due to excessive brightness issues around Dynamic Island.

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Ngày cập nhật gần nhất: 15/4/2026

The Elec, a South Korean outlet, reports that Samsung is forced to kickstart the OLED panel production for the iPhone 15 a month ahead of schedule. This decision comes after Apple terminated its contract with Chinese supplier BOE. The reason behind the cancellation is the discovery of bright spots in the OLED screens produced by BOE for the iPhone 15 assembly.

Specifically, the area around the front camera and Face ID sensor system on BOE's screens exhibits a significant brightness flaw. While BOE is working on resolving the issue, Apple must adhere to a strict production schedule. Consequently, Samsung has to commence iPhone 15 screen production one month earlier than planned, starting from May 2023.

Rumors circulating for the past few months suggest that the iPhone 15 is set to introduce Dynamic Island to all versions slated for release in September this year. Additionally, it is expected to bring OLED screen technology from the Pro and Pro Max models to the more budget-friendly iPhone 15 and 15 Plus.

The sales performance of the iPhone 14 and 14 Plus has fallen short of Apple's expectations, primarily because they offered too few improvements over the iPhone 13. Consequently, Apple seems to have decided to bring both OLED and Dynamic Island to the two entry-level iPhone models set to debut around September this year. With this change, Apple hopes to stimulate demand successfully, persuading users to choose the iPhone 15 or 15 Plus, as it now features capabilities previously exclusive to the 14 Pro and Pro Max.

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Frequently Asked Questions

What prompted Samsung to start OLED production early for the iPhone 15?

Samsung had to initiate OLED panel production a month earlier due to Apple terminating its contract with BOE over brightness issues in their screens, affecting the iPhone 15's production schedule.

How does the iPhone 15 differ from its predecessors in display technology?

The iPhone 15 will feature OLED screens and Dynamic Island across all models, enhancing display quality and user experience compared to the iPhone 14 and 14 Plus, which had limited improvements.

Why did Apple cancel its contract with BOE for the iPhone 15 displays?

Apple canceled its contract with BOE due to significant brightness flaws discovered in the OLED screens, particularly affecting the areas around the front camera and Face ID sensor.

What impact do OLED and Dynamic Island features have on iPhone 15 sales expectations?

By incorporating OLED technology and Dynamic Island into the iPhone 15 and 15 Plus, Apple aims to stimulate demand and encourage users to upgrade from previous models with fewer enhancements.

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