Bita’s – Nationwide Fashion Shoe Store Chain 2022

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Ngày cập nhật gần nhất: 15/3/2026

Content

1. Introduction to the Bita’s footwear brand

Step by step brand building

Extensive Reach

2. Customer Support Policies at Bita’s

Customer Loyalty Policy

Shipping Support Policy

Return Policy

Warranty Policy

3. Categories of Products by Bita’s Brand

4. Contact Information, List of Bita’s Stores

Bita’s Store in Ho Chi Minh City

Stores in Other Provinces

Bita’s has left an indelible mark on Vietnamese consumers for nearly three decades. From the cherished 'chicken' logo shoes of the 80s and 90s to the classy ZGO sports shoes or the premium LINK canvas loafers, high-quality sandals, and trendy fashion footwear. To further strengthen its position as a major footwear brand, Bita’s consistently takes sensitive, flexible, and solid steps in building consumer product strategies for the market.

In this article, we'll provide you with essential information about the Bita’s brand, as well as the complete list of Bita’s chain store locations nationwide.

1. Introduction to the Bita’s footwear brand

Step by step brand building

Binh Tan Consumer Goods Manufacturing Company, established in 1991 (under the BITA’S brand), is one of the leading companies in the production and business of high-quality footwear in the Vietnamese market.

Anticipating market changes, Bita’s has undergone company restructuring, focusing on technological improvement, investing in talent and resources, diversifying products, and enhancing customer experience. Gradually, it has captured the domestic market and expanded internationally. Equipped with modern and advanced production lines, along with a quality system managed to international standards ISO 9001:2000, Bita’s has produced a variety of product lines, meeting the diverse needs of customers.

Bita’s has been honored with prestigious state awards, including the Labor Medal Class 3 in 2007 & 2008, commendation from the Prime Minister in 2000, 2001, 2011, and numerous commendations from various ministries. Additionally, the brand is beloved and trusted by consumers, voted as a Strong Vietnamese Brand, ASEAN Gold Star Brand, 20 consecutive years of High-Quality Vietnamese Products, and among the Top 100 Most Famous Brands in Vietnam. This is a testament to Bita’s enduring contribution to the national economy and the lives of the Vietnamese people.

Extensive Reach

Currently, the Bita’s brand is present in over 1,000 footwear distribution agents nationwide, including most modern shopping centers and supermarket systems such as Aeon, Coopmart, Lotte, BigC, and on e-commerce platforms such as Lazada, Shopee, Sendo, Tiki, Yes24. Additionally, Bita’s owns 23 showroom stores in major cities such as Hanoi, Ho Chi Minh City, Da Nang, Can Tho, and provinces like Dong Nai, Tien Giang.

Not only asserting its position in the domestic market, but Bita’s also expands its export to demanding markets such as Japan, the United States, and Europe, alongside popular markets like China, Myanmar, Laos, Cambodia.

Meeting the 5 criteria and consumer footwear preferences: beauty, convenience, quality, dynamism, and fashion, Bita’s promises to be a distinctive product line for the younger generation passionate about exploration, smart spending, and always choosing reputable brands.

2. Customer Support Policies at Bita’s

Customer Loyalty Policy

- Silver Member (When customers accumulate spending below 2,000,000 VND)

- Gold Member (Customers accumulate spending from 2,000,000 VND to 5,000,000 VND)

- Diamond Member (When customers accumulate spending of 5,000,000 VND or more)

- Note: Vouchers are not convertible to cash, not applicable concurrently with other promotions, and only valid for full-priced items.

Shipping Support Policy

Ho Chi Minh City

Area	Conditions	Shipping Fee
Inner City	Below 300,000 VND	15,000 VND
Above 300,000 VND	Free
Outskirts	Below 500,000 VND	35,000 VND
Above 500,000 VND	Free

Inner City: District 1, 2, 3, 4, 5, 6, 7, 8, 10, 11, Tan Binh, Tan Phu, Phu Nhuan, Binh Thanh, Go Vap.

Outskirts: District 9, 12, Thu Duc, Binh Tan, Hoc Mon, Binh Chanh, Nha Be, Cu Chi, Can Gio.

Other provinces and cities

– An Giang, Bac Giang, Ha Nam, Hai Phong, Hau Giang, Hoa Binh, Nam Dinh, Ninh Binh, Phu Tho, Quang Ngai, Quang Tri, Soc Trang, Thai Binh, Thai Nguyen, Tra Vinh: 40,000 VND

– Ba Ria - Vung Tau, Bac Ninh, Binh Phuoc, Binh Thuan, Can Tho, Da Nang, Dong Thap, Hanoi, Hai Duong, Hung Yen, Quang Nam, Thua Thien Hue, Vinh Long, Vinh Phuc: 35,000 VND

– Bac Kan, Bac Lieu, Lang Son: 45,000 VND

– Ben Tre, Binh Duong, Dong Nai, Long An, Tay Ninh, Tien Giang: 30,000 VND

– Binh Dinh, Cao Bang, Dak Lak, Dak Nong, Dien Bien, Gia Lai, Ha Giang, Ha Tinh, Khanh Hoa, Lai Chau, Lao Cai, Nghe An, Phu Yen, Son La, Thanh Hoa, Yen Bai: 55,000 VND

– Ca Mau, Kien Giang, Kon Tum, Lam Dong, Ninh Thuan, Quang Binh, Quang Ninh, Tuyen Quang: 50,000 VND

Note

Return Policy

Return Conditions

Exchange Regulations

– Exchange due to Customer's request: Applicable for products requiring size or color exchange.

– Exchange due to Manufacturer's defect: Applicable for products with defects caused by the manufacturer or products delivered not matching the order. The defect must be confirmed by Bita’s staff before exchange. Defective products will be 100% replaced.

=> If the exchanged product is no longer available in the requested size or color, customers can choose another product. If the new exchanged product has a higher value, customers will pay the price difference. If it has a lower value, the price difference will not be converted and will not be refunded in cash.

Exchange Procedure

Binh Tan Consumer Goods Manufacturing Company Customer Care Department Online 1016A Huong Lo 2, Ward Binh Tri Dong A, District Binh Tan, Ho Chi Minh City
Tel: (028) 3754.3954