Selecting the right TV brand is a common concern for many customers today. With numerous TV brands on the market, each offering various sizes and styles, finding the right product can be challenging. Let's explore the information in this article to make an informed decision.
1. Popular Types of TVs in Today's Market
TVs are essential household devices, and the market has become increasingly diverse in recent years, offering a wide range of choices. The purpose is to provide consumers with more options to find a TV that suits their preferences and complements their homes. Here is an overview of popular TV types today—let's explore with Mytour!
QLED TV (Quantum Dot Light-Emitting Diode): This TV series is developed based on LED screen technology, combined with Quantum Dot quantum light-emitting material, providing users with better observation, sharp images, superior brightness, and accurate colors.

The Samsung QLED 4K QA75Q80C is Samsung's new QLED series in 2023
OLED TV (Organic Light Emitting Diode): This TV series is developed based on innovative screen technology, including organic light-emitting diodes that emit light independently when an electric current passes through. This enhances display quality with excellent visuals and vibrant colors, providing a realistic feel.
Android TV: This TV series is developed based on the Android operating system designed by Google. The product's advantages include an intuitive interface, easy use, and access to a wide range of entertainment applications.
Nano Cell: This TV series is developed based on technology with the ability to absorb excess wavelengths, thereby enhancing purity and improving image quality with true, clear, and superior colors close to nature.

Nano Cell TV provides an incredibly vivid audio-visual experience with sharp image quality and millions of vibrant colors
Lifestyle TV: Beyond a mere entertainment device, Lifestyle TV stands out in the market with exquisite designs inspired by artistic paintings or masterpieces, contributing to enhancing the aesthetic value and shaping a distinctive living space for your home.
Smart TV: This smart TV series has internet connectivity, allowing users to browse the web, watch movies, or play games online. In addition, Smart TVs are equipped with features such as voice control, gesture control, or facial recognition, making the experience more interesting and convenient.
2. Best TV Buying Guide for Non-Tech Savvy Individuals
Here are 7 crucial criteria to help you choose the best TV:
2.1 What Size TV Should You Buy?
To select a TV of suitable size, users should consider the room's area where you plan to place the product or follow the manufacturer's suggested viewing distance:
- Viewing distance < 2m: Choose a 32-inch TV.
- Viewing distance 2-3m: Opt for a 33-43 inch TV.
- Viewing distance 3-4m: Select a 44-55 inch TV.
- Viewing distance 4-7m: Go for a TV larger than 55 inches.
2.2 Which is the Best TV Brand? Sony or Samsung?
In the market, there are renowned TV brands such as Sony, Samsung, LG, or TCL. This leads consumers to wonder which TV brand is the best. Essentially, each TV brand has different characteristics, which is crucial for customers to choose a product that suits their needs.
- Characteristics of Samsung TVs
Samsung TVs are known for their slim, attractive, and unique designs. The products are equipped with many outstanding technologies, including the Hyper Real Engine, Colour Brilliance, QLED display, Quantum Dot, Quantum HDR 2000 - optimizing brightness, color reproduction, and delivering a visually immersive viewing experience.
Samsung TVs not only focus on visuals but also invest in audio quality, featuring special technologies like Object Tracking Sound+ (OTS+), DTS Premium Sound 5.1, 3D audio, providing a satisfying, stimulating experience for viewers in both sight and sound.
- Characteristics of Sony TVs
Sony TVs are considered the benchmark of technology, consistently incorporating exclusive display technologies such as X-Reality™ PRO, X-tended Dynamic Range PRO, TRILUMINOS™ Display, Clear Resolution Enhancer, Advanced Contrast Enhancer, and HDR. These enhancements contribute to improving image quality, contrast, and color depth.
Sony or Samsung TV - Which one to buy? This is a question many people are concerned about today. In general, both brands stand out in terms of technology, image quality, and sound. Therefore, to determine which TV to choose, you should consider your personal needs. Choose Sony TV if you enjoy unique features from Google or an extremely rich app store on Google Play. Additionally, Sony TVs are suitable for those who love natural, crisp colors along with high-quality and sharp images. Choose Samsung TV if you can't take your eyes off the unique, sophisticated design and extremely vibrant screen of the brand. Especially for those who need a smooth processing speed and stable wireless connectivity, Samsung is the perfect choice. |

Should you choose Sony or Samsung TV? Depending on your usage needs, customers should consider choosing the appropriate TV series.
- Characteristics of LG TVs
LG focuses on producing TVs in a lightweight, space-saving style that enhances the unique and eye-catching beauty of the room. In terms of image technology, LG TVs are equipped with a durable IPS panel that is not glare even when watching movies in bright conditions.
Additionally, there is the α9 AI 8K third-generation chip or AI 8K Upscaling technology, which enhances sharp, vivid images down to the smallest detail; Dolby Atmos technology provides a vibrant, realistic, and natural audio experience.
- TCL TV Features
The standout feature of TCL TVs is the unique borderless design, using durable alloy material to ensure both aesthetics and long-lasting user experience. TCL TVs are highly rated for both image and sound technologies, including Quantum Dot (QLED) technology for color reproduction; Mini LED technology for improved display quality; or the Harman/Kardon speaker system that balances sound, reduces distortion, unclear audio, or excessive glare.
From the information above, it can be seen that each brand possesses different characteristics. Consider current needs along with economic conditions to choose a suitable TV - this is also the answer to the question of which TV brand is the best today.
2.3 What resolution should you choose for your TV?
The resolution of a TV depends on the screen size. Larger screens have higher resolution and vice versa. Nowadays, common TV brands like Sony, Samsung, LG, TCL are equipped with different resolutions, including:
HD Resolution: HD TVs have sizes ranging from 32 inches to 42 inches, affordable prices, and compact sizes that do not take up much space.
Full HD Resolution: Full HD TVs have twice the sharpness of HD TVs. With larger screen sizes ranging from 40 inches to 50 inches, they are suitable for basic entertainment needs.
4K Resolution: 4K TVs have four times the sharpness of Full HD TVs, with 3,840 horizontal pixels and 2,160 vertical pixels, equivalent to 8.3 million pixels. This provides incredibly vivid display quality, true to every detail. Additionally, 4K TVs have sizes from 50 inches to 65 inches, making them the perfect choice for premium entertainment for the whole family.
8K Resolution: 8K TVs have extremely large screens with a system of 7689 horizontal pixels and 4320 vertical pixels, equivalent to nearly 33 million pixels. Thanks to this, 8K resolution displays images with four times the sharpness of 4K TVs and 16 times that of Full HD TVs, contributing to a breakthrough, exciting, captivating, and unforgettable experience for users.

Samsung Neo QLED QA65QN800C with an 8K resolution display
2.4 Choose According to Budget - How much does a TV cost?
Depending on the customer segment, the price of TVs can vary.
Budget Segment: Priced under 5 million, suitable for the budget of many families, but TVs in this budget segment may lack diversity in features and design.
Mid-Range Segment: Priced between 5 - 10 million, suitable for families with stable income. TVs in the mid-range segment are fully equipped with functions, attractive designs, and a variety of models for customers to choose from.
High-End Segment: Priced above 10 million, suitable for well-off families. TVs in the high-end segment provide superior audio-visual experiences, thanks to the incorporation of the latest and most advanced technologies available today.
2.5 Choose a TV Based on Design and Stand Type
The TVs available in the market today feature incredibly innovative, creative, and unique designs, such as curved-screen TVs, flat-screen TVs, rotating TVs, frame TVs, or rollable-screen TVs, meeting different needs in terms of aesthetics, performance, and quality for consumers.
Along with distinct designs, TV stands mainly come in 2 popular types:
- Metal Base: Higher cost, but very durable and sturdy.
- Plastic Base: Lower cost, lightweight, easy to move and assemble. However, durability is not high.

The best TVs currently highly rated for their design are not only modern and luxurious but also unique, creative, and groundbreaking.
2.6 Choose a TV Based on Included Features
If you're a tech enthusiast, consider some of the accompanying features below when choosing a TV for your home:
- Voice search in Vietnamese available.
- Equipped with Google Assistant virtual assistant.
- Supports wireless connectivity.
- Play games on the TV.
- TV control feature through the phone.
- Voice control without a remote.
2.7 Where to Buy TVs at Good Prices and High Quality?
To ensure safety, avoid buying fake or low-quality TVs, consumers should consider choosing reputable stores, supermarkets, or electronics centers with transparent and clear warranty and return policies.
Currently, for Mytour customers, you can contact us through the Mytour hotline (8:30 AM - 9:00 PM) or visit the nearest branch to receive assistance, advice, and choose a suitable TV product at an affordable price and excellent quality!
3. Check out the TOP 10 best TVs currently
Sau đây, Mytour will provide you with a list of 10 high-quality TVs on the current market for your reference and selection for your interior space. Let's explore these outstanding products and their prominent features.
3.1 Samsung OLED 4K S95C TV
Currently, OLED screen technology is widely used by many world-leading electronic brands. OLED TVs do not use traditional LED backlight systems but instead use independent self-emitting pixels to reproduce colors more accurately and save working efficiency. Sony pioneered the production of the first OLED TV in 2004, and later, LG, Samsung, and others joined the market.
One of Samsung's modern and high-end OLED TV series in 2023 is the S95C, with new improvements thanks to the integration of Quantum Dot technology. Not only can you enjoy sharp and vivid images with accurate colors, but the 2023 Samsung OLED TV series also performs images with superior brightness in all conditions, allowing viewers to observe every detail even in bright environments.

Samsung OLED 4K S95C TV
Samsung introduces the S95C to the electronics market with various sizes such as 55 inches, 65 inches, and 77 inches, easily fitting into different spaces. Let's highlight some of the features that the S95C TV possesses:
- Incredibly thin screen, measuring less than 1.2cm, extremely sophisticated and classy
- High-end Neural Quantum 4K processor upgrades every image to 4K standard using AI
- Image technology: Quantum Dot displays 100% color gamut, anti-glare on the screen in all lighting conditions with Anti Reflection, smooth motion with Motion Xcelerator Turbo+, tear-free gaming with FreeSync Premium,...
- Powerful 70W speaker system
- Audio technology: Image motion tracking with OTS combined with Dolby Atmos for immersive surround sound reproduction
- Many gaming-supportive software features such as Minimap Zoom, Game Motion Plus, Virtual Aim Point,...
3.2 Samsung OLED 4K S90C TV
The S90C, Samsung's 2023 OLED TV lineup, follows the introduction of the S95C series. Featuring the modern Neural Quantum 4K processor, OLED display, and Quantum Dot technology, the S90C reproduces high-quality images with high clarity, superior brightness, and a wide color spectrum.

Smart TV Samsung OLED 4K SC90C
In addition to its smart technology and features, the S90C is manufactured in a 65-inch variant, the Smart Samsung OLED 4K 65-inch QA65S90C, and a larger 75-inch version for users to choose based on their preferences. Let's explore some impressive technologies on the Samsung OLED 4K S90C series:
- Slim and elegant LaserSlim Design
- Neural Quantum Processor 4K for advanced processing
- Image technology: Quantum HDR for effective fast-motion enhancement with Motion Xcelerator Turbo Pro,...
- Audio technology: Immersive 3D sound reproduction with OTS Lite, excellent synergy with Q-Symphony-connected soundbar,...
- Explore multi-screen mode on your TV with Multi View
3.3 Sony OLED 4K A80L TV
The Sony OLED 4K A80L TV is a new OLED TV model introduced by the brand in 2023. The series features an exceptionally crafted design with an ultra-thin frame, super-slim profile, and flexible stand.

Sony OLED 4K A80L TV
This series offers three size options for customers to choose from: 55 inches, 65 inches, and 77 inches, featuring advanced technologies such as:
- XR Cognitive Intelligence Processor
- Image technology: Elevate contrast with XR OLED Contrast Pro, enhance resolution with XR 4K Upscaling, enrich colors with XR Triluminos Pro, reduce noise with XR Clear Image, synchronize frames/gameplay with VRR, minimize gaming latency with Auto Low Latency Mode (ALLM),...
- Speaker system with 50W output
- Audio technology: Immersive sound from Acoustic Surface Audio+, Dolby Atmos reproduction,...
3.4 LG OLED 4K G3 TV
One of LG's premium OLED TV series introduced in 2023 is the LG G3, featuring the smallest size Smart LG OLED 4K 55 Inch OLED55G3PSA 55 inches, followed by 65 inches and 77 inches. The LG G3 impresses with an incredibly slim frame and ultra-thin screen, making it a masterpiece of artistic wall mounting for any interior space.

Smart LG OLED 4K 77 Inch OLED77G3PSA
Some advanced technologies integrated into products of this series include:
- α9 Gen6 4K AI Processor
- Image technology: Dolby Vision HDR, HDR Dynamic Tone Mapping Pro, HDR10 Pro, 30% brightness boost Brightness Booster MAX, wide color gamut OLED Color, Pixel Dimming pixel technology, AI Super Upscaling 4K image enhancement, smooth motion OLED Motion, tear-free gaming with FreeSync,...
- 60W speaker system
- Sound technology: Clear Voice Pro dialogue enhancement, AI Sound Pro adaptive sound, AI Acoustic Tuning automatic sound adjustment, LG Sound Sync audio synchronization,...
3.5 Samsung QLED 4K Q80C TV
The QLED (Quantum Dot LEDs) display builds on the foundation of traditional LED screens, combining with a layer of Quantum Dot quantum material to create a display system behind the screen, delivering an impressive viewing experience with vibrant colors.

Samsung QLED 4K Q80C TV
Samsung introduces the QLED Q80C 4K TV with various sizes ranging from 50 inches to 98 inches. Some advanced technologies equipped in this series include:
- Neural Quantum 4K AI Processor
- Image technology: Quantum Dot displaying 100% color range, Quantum HDR, smooth motion with Motion Xcelerator Turbo, smooth image motion with Auto Motion Plus, tear-free gaming with FreeSync Premium Pro, Game Motion Plus mode, automatic image adjustment for eye protection EyeComfort,...
- 40W speaker system
- Sound technology: Motion-tracking sound with OTS Lite, immersive sound with Dolby Atmos,...
3.6 Samsung Neo QLED 4K QN85C Smart TV

Samsung Neo QLED 4K QN85C Smart TV
Samsung Neo QLED 4K QN85C Smart TV offers a diverse range of screen sizes such as 55 inches, 65 inches, 75 inches, 85 inches, and comes with numerous advanced technologies and premium features:
- Sleek and elegant NeoSlim design
- Neural Quantum 4K AI processor with 20 neurons
- Image technology: Quantum Matrix backlight control, smooth motion with Motion Xcelerator Turbo+, tear-free gaming with FreeSync Premium Pro, automatic image adjustment for eye protection EyeComfort, reduced gaming latency with Auto Low Latency Mode (ALLM),...
- 60W speaker system
- Audio technology: Image motion tracking with OTS, Dolby Atmos immersive sound reproduction,...
- A range of conveniences such as: Voice control, SmartThings app control, screen mirroring from phone to TV,...
3.7 Sony Mini LED X95L
The Sony Mini LED 4K 65-inch XR-65X95L TV is a new Mini LED TV introduced by Sony in 2023. The device features a powerful processor that delivers vibrant displays, outstanding brightness, and optimized contrast. With the support of advanced technologies, the audio and visual signals on the TV synchronize seamlessly, providing an immersive viewing experience like never before.

Google TV Sony Mini LED 4K 65-inch XR-65X95L
Here are some highlights that make the Sony X95L TV one of the best to buy in 2023:
- Cognitive intelligence processor XR Cognitive
- Image technology: X-Anti Reflection anti-glare technology, Dolby Vision, HDR10, contrast enhancement XR Contrast Booster 20, backlight control XR Backlight Master Drive, resolution upgrade XR 4K Upscaling, color enhancement XR Triluminos Pro, noise reduction XR Clear Image, smooth motion XR Motion Clarity, synchronized gaming frame rate VRR, reduced gaming latency Auto Low Latency Mode (ALLM),...
- Speaker system with a total power of 60W
- Audio technology: Upgraded 3D surround sound with Dolby Atmos, screen-based sound Acoustic Multi Audio+,...
3.8 LG QNED86SRA 4K TV
LG QNED 4K QNED86SRA comes in two sizes, 65 inches and 75 inches, both relatively large screen sizes designed for modern living spaces. This series is equipped with the advanced α7 Gen6 4K AI processor to enhance every audio and visual signal. Additionally, the perfect combination of Quantum Dot technology and NanoCell color on the Mini LED backlight will deliver more vibrant viewing experiences than ever before.

LG QNED86SRA TV
If you're still undecided on whether to buy the LG QNED86, let's explore some advanced technologies the TV possesses:
- Image technology: Filmmaker Mode, Dolby Vision, HDR Dynamic Tone Mapping, HDR10, AI Brightness auto-adjustment, wide color gamut QNED Color Pro, AI Super Upscaling 4K enhancement, AI Picture Pro 4K improvement, tear-free gaming FreeSync, synchronized frame rate/game scan VRR, HGiG game mode, reduced gaming latency Auto Low Latency Mode (ALLM),...
- Speaker system with a total power of 20W
- Audio technology: Clear Voice Pro dialogue filtering, AI Sound Pro content-adaptive audio, automatic sound adjustment AI Acoustic Tuning, synchronized audio LG Sound Sync,...
3.9 LG NanoCell NANO7SQA TV
LG's NanoCell screen technology integrates nano particles into the TV screen, acting as a filter to eliminate inaccurate color waves, resulting in better color filtering, thereby creating purer, more authentic colors.
One of LG's prominent NanoCell TV series is the NANO76SQA series with various sizes such as 43 inches, 50 inches, 55 inches, 65 inches, 70 inches, 75 inches, 86 inches, suitable for various room sizes. The NANO76SQA series features a slim frame and eye-catching stand, upgrading the aesthetics of your space.

LG NanoCell NANO7SQA TV
Some standout technologies and features that the NanoCell NANO7SQA TV from LG is favored with include:
- α5 Gen5 AI Processor 4K/α7 Gen5 AI Processor 4K (for the 86” model)
- Image technology: Enhanced 4K Upscaling, Dynamic Tone Mapping, HDR10 Pro, Nano Color wide color gamut, reduced gaming latency Auto Low Latency Mode (ALLM), HGiG mode,...
- Built-in speakers with a total power of 20W
- Audio technology: AI Sound Pro, automatic sound adjustment AI Acoustic Tuning, Clear Voice Pro speech filtering mode, synchronized audio LG Sound Sync,...
- Smart features: Create a personal profile with LG Account, sports notifications, voice control with the remote,...
3.10 Google TV Sony 4K X80L

Google TV Sony 4K X80L
In 2023, Sony introduced the Google TV Sony 4K X80L series with various sizes including 43 inches, 50 inches, 55 inches, 65 inches, 75 inches, and 85 inches. This series is an excellent choice for different spaces, from living rooms, bedrooms to meeting rooms, and more. Alongside, the manufacturer equipped this flagship Google TV with many modern technologies commonly found in high-end TV models, such as:
- X1 4K HDR Processor
- Image technology: Dolby Vision, HDR10, 4K X-Reality Pro image enhancement, Triluminos Pro color enhancement, smooth motion XR Motion Clarity, reduced gaming latency Auto Low Latency Mode (ALLM),...
- Built-in speakers with 20W power output
- Audio technology: Dolby Audio, DTS Digital Surround, S-Force Front Surround immersive sound,...
- Variety of features like smartphone remote control, hands-free voice search, screen mirroring from phone to TV,...
