Don't just focus on the price tag of 82 million dong; scrutinize closely to reveal the true essence of Apple Vision Pro, often underestimated as 'expensive but worth the investment'

Apple Vision Pro hits the market with a price tag of $3,500 (over 82 million dong), leaving many in bewilderment, yet its actual value is much more affordable.

After years of anticipation and speculation, Apple has finally unveiled the mixed reality headset, Vision Pro, at this year's WWDC 2023 event. This marks a significant leap, promising a completely new lineup - 'The Next Big Thing' - after over a decade of iPhone dominance.

Apple Vision Pro comes with a high price tag compared to the market.

However, a challenge faced by this promising development is the price. Users need to spend a whopping $3,500 (over 82 million dong) to own this Vision Pro virtual reality headset, a figure that the majority of users deem excessively expensive. According to the U.S. Department of Labor, this amount is equivalent to 3 weeks' worth of average wages in the United States.

Moreover, the price of Vision Pro is 6 times higher compared to other virtual reality products like Meta Quest 3 priced at $500 (~11.7 million dong) or Sony PlayStation VR 2 priced at $550 (~12.9 million dong). Surprisingly, it is even more affordable compared to other pricey Apple devices such as iPhone 14 Pro Max or iPad Pro 12.9 inch.

Vision Pro's price is a real bargain upon closer examination

However, just looking at one specific aspect is enough to see that the $3,500 (~82 million dong) price tag of Apple Vision Pro is entirely justified - the display. This mixed reality headset is equipped with 2 4K resolution screens, one for each eye. These two screens have a total of 23 million pixels, surpassing the 6K Dell UltraSharp 32 display (resolution of 6144 x 3456 pixels) and Apple's Pro Display XDR 6K display (resolution of 6016 x 3384 pixels).

Although slightly lower in pixel count than Apple Vision Pro, the price of these 6K displays is still higher or equivalent to the starting price of Vision Pro. Moreover, the mentioned displays are just plain display screens, not accounting for the processor, RAM, storage, graphics chip, and more.

Vision Pro Excels in Utility

In contrast, Apple Vision Pro incorporates all these components inside, enabling users to own a complete computer right on their faces. Therefore, with the same amount of money, users can have more than just a high-resolution screen.

Moreover, integrating powerful processing capabilities with the ultra-high resolution screen of Vision Pro enables it to offer more utility than a regular display. With the portability of a wearable device, Apple Vision Pro provides much greater flexibility than expensive displays. Not only superior in features, but Apple Vision Pro is also much more flexible in adjusting display sizes.

In contrast to regular displays limited to fixed screen sizes, where users need various devices with different screen sizes for each task, Apple Vision Pro has the ability to zoom in or out the display size flexibly.

With just a small gesture on the fingertip, the screen can be as large as a tablet, a 150-inch TV, or even a cinema screen, appearing in front of users through the Apple Vision Pro screen without compromising display quality. This capability demonstrates that the price of Vision Pro is entirely justified as it can replace a host of other expensive devices.

When compared to a device with similar capabilities, such as Microsoft's HoloLens 2, the price of Vision Pro becomes much more reasonable. The HoloLens 2 screen has a 2K resolution (1440 x 936 pixels), much lower than Vision Pro, and the Field of View is also much lower (only 54 degrees compared to Vision Pro's 120 degrees). Although HoloLens 2 lags in many specifications, its price is on par with Apple's Vision Pro.

Read more: Apple Executives Opt Out of Wearing Vision Pro Despite Seeing It as a Future Turning Point

Conclusion

In reality, the price of Apple Vision Pro is reasonable when compared to devices with equivalent specifications. However, user reviews will be the most crucial factor. The expensive devices mentioned have only attracted a limited number of users, partly due to their high prices. As for Apple Vision Pro, whether the technological revolution it promises to create is persuasive enough for users to spend remains to be seen; we need to wait for time to provide the answer.

However, according to some sources, the release of Vision Pro at the current time does not overly emphasize on sales figures; what Apple aims for is to help users recognize their new product. Apple plans to introduce a more affordable version of Vision Pro in about 2 to 3 years from now.

• Explore more articles in the Market category