The birth of the free virus protection software Kaspersky Free coincides with the 20th anniversary of Kaspersky Labs, and the company also stated that the increasingly growing user base will support enhanced security for users through the information that can be collected.
Get Kaspersky Free, the leading free virus protection software
1. Download Kaspersky Free
Kaspersky Free software is now available on Windows, Android, and iOS operating systems. You can download Kaspersky Free here:
- Download Kaspersky Free 2021 (for PC)
- Download Kaspersky Free for Android
- Download Kaspersky Free for iPhone
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- - How to Install Kaspersky Free
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2. Introducing Kaspersky Free
Most renowned antivirus software like Avast, Avira, AVG... offer free versions, while Kaspersky, despite its popularity and favor, only provides a trial version with limited days. Therefore, many users opt for other free antivirus software.
Recently, the cybersecurity company Avast has acquired companies like AVG, which may have led to significant changes in the policies and strategies of Kaspersky Labs. Perhaps this is why they have decided to release Kaspersky Free globally to attract a large user base who are unwilling to pay immediately for antivirus software.
Previously in 2016, Kaspersky had introduced a Free version, but it was limited to a few countries. Therefore, this launch will fulfill the expectations of many who want to use an excellent security product for free.
Kaspersky Free is lighter than the paid version but equally robust in technology, without exploiting user data.
Kaspersky elucidates that the release of the free version of Kaspersky Free antivirus software is not to compete with security tools, Kaspersky's paid antivirus software, and the free version only includes essential security features such as: Email and web virus protection, automatic updates, self-defense, quarantine.
The free Kaspersky Free antivirus software is built on technology similar to its predecessor's paid versions, and the company promises that the software will be lighter on resources. Additionally, Kaspersky also promises that there will be no ads or user behavior tracking on the free version.
According to Mytour's evaluation, approaching users by providing a free version is a quite clever and effective marketing strategy, surely with the free version, Kaspersky will significantly increase its market share. As BKAV previously provided free BKAV antivirus software for a long time, only when they realized that users truly embraced and trusted it did BKAV proceed to launch BKAV PRO. Surely with the
With the news of Kaspersky releasing a free version for users, now users can use Kaspersky Free for their computers to better protect them, avoiding fears of internet risks as before. The usage of Kaspersky Free is also relatively easy similar to previous versions.
Formerly known as Kaspersky Internet Security (KIS), this software assisted users in timely virus detection from internet downloads and blocked access to potentially harmful websites. However, KIS being a commercial version, required users to purchase a program license. Yet, considering the benefits it offers, investing in its license is a prudent choice.