Disclaimer: Beer products are only for individuals above 18 years old.
The Tet beer market is buzzing with excitement, especially with the promotional programs offering a chance to win prizes from various brands. Notably, Vietnamese beer stands out with a program where you could win a brand-new SH 125i, the latest model from 2022.
If you're considering using Vietnamese Beer to celebrate on New Year's Eve and have the opportunity to own an SH scooter, continue reading for useful information about this beer and details about the Vietnamese Beer purchase program to win prizes, including when it ends for you to plan accordingly!
1. Overview of Vietnamese Beer
Inspired by the diverse Vietnamese culture spanning across 63 provinces, Viet Beer is crafted to honor each unique cultural value and the spirit that binds the 54 ethnic groups together. With iconic bronze drums, the image of a phoenix, and a modern design incorporating a blend of red, yellow, and silver, Viet Beer proudly carries the collective identity of all Vietnamese people—a beer for the entire nation.

Introduced on April 2, 2020, Viet Beer is the latest beer brand to join the product lineup of Heineken Vietnam.
2. Technology Behind Viet Beer Production
The distinctive flavor of Viet Beer lies in the cold fermentation technology at a temperature of 8 – 100C, preserving the delicate taste of the natural ingredients and delivering an endlessly refreshing and balanced flavor tailored to the Vietnamese palate. Every step in the production process must adhere to strict standards and undergo thorough checks by experts to ensure the flavor of Viet Beer. Each ingredient is sourced naturally, subjected to a rigorous selection and testing process, and barley must meet uniform size standards, with water sourced from pure springs.
3. Evaluation of Viet Beer
3.1 Appearance of Viet Beer

With its impressive packaging design and a rich Vietnamese identity reflected in its name, Viet Beer proudly features the images of the 'Lac Bird' and the 'Dong Son Bronze Drum'—symbols representing the history and heritage of the country. It blends a youthful and modern design style with a mix of red, yellow, and silver. Viet Beer is currently available in the market in 355ml glass bottles and 330ml cans.
3.2 Composition of Viet Beer
Viet Beer is a new lager with 4.3% alcohol content, brewed from natural ingredients: water, barley, hops, cereals, and yeast.
Nutritional information per 100ml of Viet Beer includes energy 164kJ/39kcal; fat 0g; saturated fat 0g; carbohydrates 3.3g; sugar 0g; protein 0.4g; and salt <>
3.3 Taste and Aroma of Viet Beer
Viet Beer embodies a shared beer taste for the Vietnamese, catering to the palates of all three regions: North, Central, and South. This means Viet Beer pairs well with the local dishes of all three regions: the North prefers a crisp, light, and sophisticated taste; the Central region favors a robust and simple flavor with characteristic spiciness; the South, with its diverse culinary influences, enjoys a more intricate but still humble taste. However, a common thread among all three regions is the harmonious use of spices, aromatic herbs to stimulate the olfactory senses, and the principle of creating well-balanced and flavorful broths.
Viet Beer, with its dedicated process of carefully selecting natural ingredients from various sources, has discovered the perfect beer taste to satisfy the diverse culinary preferences of all three regions.
4. Viet Beer Promotion Program
On the eve of the Lunar New Year 2023, Viet Beer organized the enticing promotion program 'Pop the Lid, Win an SH' for its 330ml Viet Beer can, attracting the attention of a large number of customers.

During the program running until February 20, 2023, when you purchase the 330ml Viet Beer can with promotion information printed on the exterior, you stand a chance to win valuable prizes. The first prize is an SH 125i scooter, the second prize is cash worth 1,000,000 VND, the third prize is cash worth 20,000 VND, and the fourth prize is cash worth 10,000 VND.
5. Price of Viet Beer
- A case of 24 cans of 330ml Viet Beer with 4.3% alcohol content is priced at approximately 265,000 VND per case.
- A tray of 24 cans of 330ml Viet Beer with 4.3% alcohol content is priced at approximately 246,000 VND per tray.
- A case of 12 cans of 330ml Viet Beer with 4.3% alcohol content is priced at approximately 123,000 VND per case.
- A pack of 6 cans of 330ml Viet Beer with 4.3% alcohol content is priced at approximately 69,000 VND per pack.
6. Conclusion
Viet Beer is a Heineken Vietnam beer brand. From its appearance to its taste, this lager beer asserts the message of 'Connecting Three Regions,' with images of the 'Lac Bird' and the 'Dong Son Bronze Drum,' along with a sophisticated and harmonious flavor that caters to the diverse taste preferences of beer enthusiasts nationwide.
If possible, you and your loved ones should share the atmosphere of welcoming the New Year 2023 from all three regions—North, Central, and South—through the taste of Viet Beer. Experience the spirit of spring in the country at the New Year's Eve feast with this 'Connecting Three Regions' beer.
