Buzz
The increasing demand for entertainment along with robust technological advancements has unveiled numerous new trends in the audio-visual devices market.
1. Automatic Content Upgrades to 8K Standard
According to Michael Zink, Vice President of Creative and Emerging Technology at Warner Bros, future TVs will approach the cinematic experience when enjoying content at home. One highlighted possibility is the use of 8K technology (4 times the resolution of 4K screens).
Samsung leads the way by incorporating Artificial Intelligence (AI) into TVs for an enhanced experience and image quality
Samsung stands as one of the earliest commercializers of 8K TVs. In 2019, the company introduced the world's first 8K TV, receiving acclaim from both professionals and users. Presently, Samsung's TV models like Neo QLED 8K not only possess 8K display standards but also automatically upgrade content to 8K using Artificial Intelligence (AI), regardless of the input resolution. With neural network simulations, AI actively analyzes each scene, optimizing what users are watching.
2. Super-sized Screen TVs
Continuing the trend of large-screen TVs with the Neo QLED 8K 98-inch TV, Samsung leads the way
Anticipating the trend of super-sized TVs, Omdia reports a 160-fold increase in the sales of 98-inch TVs in just 4 years, from 2019 to 2022. Samsung has invested in technology to elevate the experience in this colossal segment. Not stopping at 4K resolution, Samsung has 'upgraded' the 98-inch to 8K and optimized the design with a borderless screen, eliminating unnecessary details to truly deliver a 'peak' viewing experience.
The new Neo QLED 8K 98-inch model, QN990C, is designed as a 'flat panel,' allowing it to be wall-mounted to save space. The sleek and almost invisible stand, when viewed from the front, ensures users remain focused during viewing. The TV's speaker system is strategically placed on the sides and rear to create 3D surround sound, providing an immersive cinema-like experience.
The Neo QLED 8K 98-inch TV offers an ultimate audio-visual experience with its 98-inch size and 8K resolution
Contributing to Samsung's reign as the world's top TV manufacturer for 17 consecutive years, the company dominates the large-screen TV segment, holding 36.1% and 42.9% market shares for TVs over 75 inches and 80 inches, respectively. In the premium TV segment priced over $2,500, Samsung also claims the largest market share at 48.6% (according to Omdia).
3. TV as the 'Heart' of a Smart Home
In the report 'Smart Home Market Dynamics: Conquering the Next Consumer Wave' published by market research company GfK in July 2023, Smart Homes are identified as the future trend.
Samsung TV users can control the smart home ecosystem through SmartThings
Samsung pioneers this by 'standardizing' and early on creating various smart home connectivity technologies, thanks to its diverse range of home products. Notably, SmartThings allows users to simplify smart home ecosystem management with the 3D Map View feature, enabling visual monitoring and control of smart devices at home. It saves energy with AI Energy Mode and automatically adjusts device operations based on the specific context of the homeowner. For example, when leaving home, the air conditioner will turn off to save electricity, and in the evening, the TV will proactively reduce brightness to protect the eyes.
4. TV: Not Just for Watching, but for Multitasking Too
Evolving from a basic audio-visual device, TVs are becoming smarter with advancements in technology. Samsung has optimized its TV screen for various purposes, offering numerous benefits to users. One notable feature is Multi-Views, allowing users to split the screen in half to simultaneously watch the news, exercise in the morning, or follow work tasks without missing their favorite game.
In the future, TVs will become an essential part of the busy human life. Beyond gaming, fitness, and work, it will serve as a 'gateway' for users to connect with their loved ones, engage in direct conversations, and observe them without any geographical barriers.
Pioneering the market with ultra-large screen TVs continues to affirm Samsung's leading position
Leading the global TV market for 17 consecutive years, Samsung has relentlessly pushed technological boundaries to pioneer the user experience. The company's audio-visual devices are not only impressive in design but also acclaimed as TVs that integrate numerous cutting-edge technologies.
Source: cafef.vn
Explore some Samsung TVs with great prices, best-sellers at Mytour:
