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(Thethaovanhoa.vn) - Partnering with renowned players, gaming projects receive strong responses from the gaming community.
Recently, PUBG Mobile, the globally renowned mobile survival game, announced a blockbuster deal by collaborating with the world's top football superstar Lionel Messi. This partnership is part of PUBG Mobile's 2.3 update in November.
The project honors the illustrious sports career of the professional Argentine football player. Additionally, the collaboration strongly affirms the message that PUBG Mobile is the only mobile survival game officially partnering with the icon Lionel Messi.
However, the collaboration of football superstars with renowned games is not uncommon. Previously, many similar contracts have been signed.
Cristiano Ronaldo Collaborates with Free Fire
Free Fire: Pioneering Collaborations with Global Superstars
In December 2021, the game announced a partnership with Cristiano Ronaldo, who transformed into the character Chrono with new and captivating skills. On the release day, this character created a sensation within the gaming community.
The football superstar shared with the media: 'For me, this is a truly unexpected and impressive opportunity. When Garena contacted me, I immediately agreed and knew they would be a fantastic partner.' Ronaldo mentioned that he often spends his free time playing games, and Free Fire attracted CR7 as one of the top mobile games globally.
David Beckham Collaborates with FIFA Online 4
The moment FIFA Online 4 released a video announcing the collaboration with David Beckham, it made viewers explode with excitement. In the 1-minute trailer, viewers heard the football legend tell his own football story and express his enthusiasm for continuing this story in FIFA Online 4.
The event of David Beckham collaborating with FIFA Online 4 was something no one dared to think about. Since announcing his retirement in 2013, the English superstar had never appeared in both FIFA and FIFA Online. With his reputation both on and off the field, the presence of this legend in the game touched the hearts of all fans.
In June 2021, while competing for Barcelona and the French national team, football star Antoine Griezmann signed a contract with Konami as a global ambassador for the Yu-Gi-Oh! brand.
Before that, Konami noticed him when he tweeted about his love for Yu-Gi-Oh! and expressed a desire to receive some cards. The player received a large box of cards, was invited to Japan, and later secured a valuable contract.
However, in less than a month into his new role, Konami announced the termination of the collaboration. The reason was a video circulating on the internet showing the player and teammates mocking the Japanese people. This disgraceful ending left fans disappointed for the young player.
