Buzz
Smartphone Market Sees 30% Increase Around Tet, iPhone 11 Discounted Choice for Many Users
1. iPhone 11: Hot Deal for the Lunar New Year
Smartphone Market Around Tet Witnesses 30% Sales Surge Compared to Last Year, iPhone 11 Discounted Choice for Many Customers
As Tet Approaches, Official Phone Retailers Launch Series of Discounts, Promotions to Boost User Shopping Demand. Notable Price Adjustments Include Galaxy Note 10+, iPhone 11, and Samsung Galaxy A51
Mid-Range Smartphone Samsung Galaxy A51 Attracts Customers
Shopping frenzy at retailers! According to a representative from an electronics center, the number of shoppers during the Tet season has surged compared to last year.
'In the last quarter of 2019, system revenue increased by 25%. The trio of new iPhones played a significant role. Additionally, mid-range products like Samsung Galaxy A51 or Oppo Reno2 F also attracted many users.'
In the mid-range segment, users have a plethora of options besides Samsung and Oppo, including models from Nokia, Xiaomi, Huawei, Vivo... These devices entice users with their beautiful design, robust performance, and excellent camera.
The grey market for smartphones approaching Tet is also showing promising signs, with sales increasing by 30-40% compared to the same period last year.
'Customers primarily opt for iPhone 11 and iPhone 11 Pro Max (fewer iPhone Pros). Apart from design changes on the back, the new iPhones also captivate users with their wide-angle and night photography capabilities.'
In addition to the latest iPhones, many customers still prefer buying pre-owned devices like iPhone 7 and iPhone X. These products feature compact designs, meet basic needs, and come at reasonable prices.
To prepare for the year-end shopping spree, systems have proactively stocked up on inventory early to avoid shortages. Additionally, the price difference between different colors of the iPhone 11 is no longer excessively high.
