Samsung Galaxy: 'Quality Wood, Quality Paint Everywhere'

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2. Samsung Galaxy: 'Quality Wood, Quality Paint Everywhere'

In an increasingly diverse mid-range market with fierce competition from dozens of different smartphone brands, users can still easily find a smartphone that suits their preferences with the qualities of 'good wood, good paint everywhere.'

2. Samsung Galaxy: 'Quality Wood, Quality Paint Everywhere'

In the mid-range market, which is becoming more diverse with intense competition from various smartphone brands, users can still easily choose a smartphone that they like with the qualities of 'good wood, good paint everywhere.'

Standards for Mid-Range Smartphones in 2019

The mid-range smartphone segment has seen significant improvements compared to previous years: increasingly rich features and overall good refinement, along with contributions from a variety of brands.

According to Counterpoint Research, the smartphone market is witnessing a strong resurgence of Chinese smartphones at affordable prices, resulting in a significant market share increase of 39% for this smartphone category. Brands from China adopt a 'big sword and big hammer' strategy with impressive specifications, RAM, and even ROM numbers to astonish users. Hence, with this increasingly competitive and hot smartphone market, various faces are joining the competition.

In terms of appearance, the Galaxy A50 impresses with its ultra-slim monolithic design, measuring only 7.7mm thick, and trendy colors that can change under light exposure. Therefore, it is not an exaggeration to say that the Galaxy A50 is a rare mid-range smartphone that is both 'good wood' and 'good paint' in the current market. In 2019, the Galaxy A50 set a high standard in the 7-million-VND price range with a wide 6.4-inch Infinity-U display featuring Super AMOLED technology for vibrant colors, the first in-display fingerprint security in the mid-range segment, a unique 123-degree wide-angle camera, and a 25MP selfie camera.

Valuing User Experiences

Samsung demonstrates that valuing user experiences across all market segments is the guiding principle of this global electronics conglomerate. This is evident in the investment and research into the needs of users in the mid-range smartphone category.

In 2018, the company allocated a whopping 15.4 billion USD (equivalent to 7.2% of revenue) for innovative technology research, yielding 'sweet fruits' that quickly bring high-end technologies to mid-range segments.

In 2019, the high-end segment continues to witness the success of the Galaxy S10/S10+, leading in future technologies. In the mid-range segment, the Galaxy A50 not only introduces unprecedented experiences but also establishes a new standard for smartphones tailored for the dynamic young generation.

With the Galaxy A50, Samsung revolutionizes user experiences that were previously unsatisfactory in the mid-range smartphone market. Specifically, the Galaxy A50 places the fingerprint sensor under the screen, giving this smartphone a completely different design compared to other competitors in the segment. Combined with expanding the Infinity-U display area to 91.6%, the Galaxy A50 becomes a seamless smartphone with sharp, vibrant images using Super AMOLED Full HD+ technology.

Samsung transforms the Galaxy A50 into a mid-range smartphone with a versatile camera system, featuring a 123-degree wide-angle camera, a large aperture camera for low-light conditions, and a professional bokeh camera.

Owning the Galaxy A50, users can unleash their creativity with various photo themes and angles. Additionally, intelligent AI technology helps users adjust image colors to match themes and objects, simplifying the experience. Moreover, with the largest 25MP front camera in the segment, equipped with bokeh capture, it's ready for selfie enthusiasts with a 'virtual' background.

'Good wood, good paint' is what Samsung aims to deliver to users, affirming the unbeatable values that make the company the 'leader' in the mobile industry. The introduction of the Galaxy A50 not only adds vibrancy to the smartphone market in the early months of the year but also sets new standards that other mid-range smartphone brands must work hard and spend a lot of time to keep up with.

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Frequently Asked Questions

What key features make the Samsung Galaxy A50 stand out in the mid-range smartphone market?

The Samsung Galaxy A50 stands out due to its ultra-slim design, 6.4-inch Infinity-U Super AMOLED display, in-display fingerprint sensor, and versatile camera system with a 123-degree wide-angle lens, making it a top choice.

How has the competition in the mid-range smartphone market evolved in 2019?

In 2019, competition in the mid-range smartphone market intensified, particularly with the resurgence of affordable Chinese brands, leading to increased market share and better specifications for consumers.

What investments has Samsung made to enhance user experiences in mid-range smartphones?

Samsung invested $15.4 billion, which is 7.2% of its revenue, in 2018 for innovative technology research, resulting in advanced features for mid-range smartphones like the Galaxy A50, enhancing overall user experiences.

Why is the Galaxy A50 considered a revolution in mid-range smartphone design?

The Galaxy A50 is revolutionary due to its under-screen fingerprint sensor and a 91.6% screen-to-body ratio, providing a seamless design that enhances the smartphone's aesthetic and usability.

What innovative camera features does the Galaxy A50 offer to enhance photography?

The Galaxy A50 features a 25MP front camera with bokeh capabilities, a 123-degree wide-angle camera, and AI-enhanced image adjustments, allowing users to capture stunning photos with ease and creativity.