Every household has a unique interior design style, offering a plethora of color options to harmonize with the kitchen space. It's not just about the usual three neutral tones (gray, black, and white) commonly seen on refrigerators.
A fridge with trendy color schemes adds flair to any kitchen.
2. Flexible Optimal Fresh+ soft freezing compartment with 4 modes
When set to 'Soft Freeze' mode, meat and fish retain their nutrients and freshness for up to twice as long, extending to 14 days. Since the food doesn't freeze solid, it's easy to slice and cook without thawing, saving cooking time. The sealed and 99% antibacterial design of the Optimal Fresh+ soft freezing compartment also prevents odor transfer to other compartments. Consequently, food remains free from unpleasant odors and retains its delicious flavor, safeguarding the health of users.

In 'Soft Freeze' mode, food stays fresh for twice as long, up to 14 days.
Moreover, this compartment allows users to easily switch between modes as needed for preservation. These include the 'Cooling' mode suitable for everyday items like milk, cold cuts...; the 'Meat & Fish' mode; and the 'Quick Chill' mode for rapidly cooling beverages.

The versatile Optimal Fresh+ soft freezing compartment offers 4 modes.
3. Increased capacity by an additional 20 liters
The demand for food preservation is increasing, but choosing large-capacity refrigerators with large dimensions can be inconvenient for users.
Therefore, Samsung employs SpaceMax™ technology to optimize the use of insulating materials inside, resulting in a thinner shell that expands the maximum storage space. Thus, the inner capacity of the refrigerator is increased by an additional 20 liters without increasing its size, allowing you to comfortably store all your favorite foods. Despite the thinner shell, the refrigerator still ensures optimal performance, providing excellent insulation for the freezer, soft freezing compartment, and vegetable drawer to always maintain the necessary cold air.

SpaceMax technology increases capacity by 20 liters.
4. Active Fresh Filter system helps eliminate odors, killing 99.99% of bacteria
Due to containing too many types of food items such as meat, fish, vegetables, drinks, milk, etc., refrigerators are prone to developing unpleasant odors, bacteria, or mold. This can have long-term adverse effects on users' health.
With the Active Fresh Filter bacteria elimination system on Samsung Bespoke refrigerators, unpleasant odors and bacteria are removed by up to 99.99%. As a result, the interior space of the refrigerator is ensured to be hygienic, reducing the risk of food contamination.

The Active Fresh Filter system helps eliminate odors, killing 99.99% of bacteria
5. Smart control anytime, anywhere
You can control your Samsung refrigerator anytime, anywhere without touching its control panel. The refrigerator can connect to Wi-Fi and use the SmartThings app on your smartphone to monitor or customize its operations, control the Rapid Cooling mode, or adjust the temperature. Moreover, you'll receive notifications if you forget to close the door, and even detect and diagnose any issues.

Smart control anytime, anywhere
6. Digital Inverter compressor saves energy, operates durably
Samsung Bespoke refrigerators are equipped with a Digital Inverter compressor that saves energy more efficiently, reduces noise, and minimizes motor wear for extended longevity. By automatically adjusting the operating speed based on cooling needs, the Digital Inverter compressor allows you to confidently use the refrigerator.
Additionally, the refrigerator features AI Energy mode, which analyzes your refrigerator usage habits to estimate electricity consumption based on AI technology. It then reminds you to activate the energy-saving mode when it detects that your electricity bill is expected to exceed the preset target. This increases energy-saving efficiency by an additional 7%.

Digital Inverter compressor saves energy, operates durably
7. Diverse utilities
- Auto Ice Maker system: Ensures an adequate supply of clean ice for your daily use without much effort.
- Power Cool mode: Instantly chills your food or beverages.
- External water dispenser (depending on model): Provides users with a refreshing glass of pure, cold water without opening the refrigerator.

Diverse utilities
Above are the highlighted features of the new Samsung Bespoke refrigerator aimed at optimizing convenience for users, inspiring culinary creativity. Visit Mytour Supermarket now to choose the refrigerator that suits you, with affordable prices and many attractive offers.
