Shopping in Thailand? Why wait, head to the buzzing IconSiam complex, suitable for both adults and kids. Explore the secrets to navigate this hot spot!
In the vibrant city like Bangkok, aside from the amazing culinary scene, it's also known for numerous shopping centers and complexes. However, there's one unique place that stands out. The newly opened IconSiam shopping center is gaining popularity among tourists and locals alike.
It's a massive project featuring many 'firsts' and 'bests', where you can truly find standout and intriguing things inside. It's not just a shopping center, but also a new tourist attraction in Bangkok that travelers must visit.

If you decide to explore IconSiam, make sure you've booked the IconSiam Visitor Privilege Card from Klook. You can enjoy exclusive discounts when shopping at partner stores.
Moreover, at some stores, a 6% VAT refund will be applied to your total shopping bill. Besides, you can also enjoy dining discounts, savings on selected services, and more. This card is completely free (not applicable for Thai nationals).
Where is IconSiam Located?

IconSiam, also known as the 'Icon of Suvarnabhumi,' sits alongside the Chao Phraya River in the dazzling capital of Bangkok and stands as Thailand's largest commercial and entertainment hub.
Directions to IconSiam
- Address: 299 Charoen Nakhon Soi 5, Charoen Nakhon Road, Khlong San, Bangkok, Thailand
- Operating Hours: Daily, from 10:00 AM to 10:00 PM
If you plan to reach IconSiam via the subway, you can head to BTS Krung Thonburi Station, Exit 1, and hop on the shuttle to IconSiam (every 30 minutes, from 8:00 AM to 12:00 PM).
Alternatively, you can go to BTS Saphan Taksin Station, Exit 2, and take the ferry at Sathorn Pier to IconSiam (every 10 minutes, from 8:00 AM to 11:30 PM).
Moreover, you can opt for various public bus routes and check the bus schedules using the ViaBus app!
For convenient travel, visit Klook to book your Bangkok Sky Train (BTS) E-Ticket or BTS Skytrain Rabbit Card!
Highlighted Attractions at IconSiam
1. Thailand's First Official Apple Store

Apple enthusiasts will surely rejoice to hear about the opening of Thailand's first official Apple store at IconSiam. This marks Apple's second store in Southeast Asia, following Singapore, showcasing and retailing all Apple products.
The storefront is undoubtedly striking with its high ceiling and full-length glass windows adorned with surrounding decorative trees inside the store. Combined with the natural and exterior surroundings, the Apple Store undoubtedly adds allure to the shopping center.
2. Takashimaya

For an exceptional shopping experience, Siam Takashimaya – the first store in Thailand – is a must-visit. With floors dedicated to cosmetics, daily life products, men's and women's clothing, accessories, and much more, this place houses brands like Cosme, Hokkaido Dosanko Plaza, and a variety of dining options. Don't be surprised if you spend an entire day exploring!
3. Indoor Floating Market

IconSiam has also brought a small part of one of Bangkok's unique and interesting aspects to the shopping center in the form of an indoor floating market. The first of its kind, SookSiam is truly perfect for those who don't want to deal with the outdoor heat!
The indoor floating market aims to promote Thai cuisine from 77 provinces through the dynamic arts and culture of the country.
4. Largest Adidas Originals Store in Southeast Asia and the Pacific Region
The Adidas Originals store at IconSiam is the largest not only in Southeast Asia but also in the Pacific region. You can find rare, limited edition sneakers or the latest products in-store.
There will also be an art exhibition showcasing works by famous street artists representing the Adidas Originals brand. Occasionally, there will be demos and special services like the DIY Zone to customize your sneakers and more.
5. First Nike Kicks Lounge in Southeast Asia

If you're a Nike enthusiast, the Nike Kicks Lounge won't disappoint you. At Nike Kicks Lounge, you can find a variety of Nike apparel and footwear with different designs. Treat yourself to personalized styling services including customizing outfits, printing your images, and more.
6. World-Class Culinary Experience

Foodies are sure to love exploring the eateries in Bangkok, and there's even more waiting for you at IconSiam. There are plenty of options from TasanaNakorn, the outdoor dining area, to Siam Takashimaya Rose Dining – a Japanese culinary paradise with three different levels.
IconSiam will also bring diners the first 3-star Michelin restaurant in Thailand, licensed from JUMBO – the famous seafood restaurant from Singapore. Don't forget to use Klook's Special Dining Deals at ICONSIAM to enjoy exclusive dining offers here!
7. Riverside Park

The outdoor space is a riverside public area, named the riverside park. You definitely won't miss the chance to capture picturesque scenes of the Chao Phraya River and watch performances at the fountain stage here. Said to be the longest fountain stage in Southeast Asia, stretching over 400 meters along the river, there are plenty of vibrant 3D and 4D performances.
8. Heritage Museum

Amidst the glitz and glamour of the new shopping center, the epic and cultural history of Thailand remains undiminished. IconSiam's heritage museum is said to be one of Thailand's first-class world-class museum complexes. It's a place that preserves hundreds of sculptures, paintings, carvings, and chandeliers inspired by the shape of intertwined wreaths.
You may find many priceless art masterpieces at the IconSiam museum – something that other shopping centers surely cannot achieve.
9. Luxury Brands at IconLuxe

With the name IconLuxe, you can expect to find a shopping area filled with grandeur and luxury. It's hard to miss the place adorned with golden ceilings, sparkling chandeliers, eye-catching facades with famous brands, and elegant staircases.
This is where world-class brands converge, such as Louis Vuitton, Chanel, Bvlgari, Hermes, and more. It's best to have your card ready for a spree at IconLuxe.
10. Ten-Storey Shopping Center

Under the roof of IconSiam, you'll find a plethora of different exciting attractions such as a 3000-seat auditorium, upscale cinemas, an amusement park, along with over 500 shops and 100 various-sized restaurants. It's hard to explore everything at IconSiam in just one day.
You'll also find two residential towers connected to IconSiam. One of them is the 70-story Magnolia Residences, and the other is the 52-story residential area at Mandarin Oriental.
IconSiam's ambition doesn't stop here. In the coming years, you'll witness its development, from having its own BTS Skytrain station to hosting performances and exhibitions by renowned international artists. This is the determination to transform IconSiam into more than just a regular shopping center; you can expect a grander future for IconSiam.
What to Eat at IconSiam, Bangkok?
After shopping and sightseeing to your heart's content, need to recharge? Let Klook guide you to the excellent dining spots at IconSiam, Bangkok, along with many exclusive vouchers and offers!
1. The Cheesecake Factory

This restaurant is famous for its American-style Cheesecakes with flavors like original, white chocolate, Dutch apple... The soft and fragrant cakes will surely boost your energy levels. Don't miss out on the Italian Cream Torte, a renowned vanilla cake with a soft exterior and a layer of mascarpone cream cheese filling!
2. Zheng Dou

As a restaurant from Hong Kong, Zheng Dou blends traditional dishes with modern flavors. It's time to refresh your palate with beloved Chinese dishes like Dim Sum, Shrimp Dumplings, Rice Rolls, Steamed Snow Fish, and many more.
3. Farmfactory

Immerse yourself in the local vibe when you visit Farmfactory at ICONSIAM! Here, you can choose from a diverse menu or design your own salad. Dining has never been this simple and fun!
Shopping Experience at IconSiam
With a vast area of up to 525,000 m2 and a fully glass-designed building spanning 8 floors, you'll be immersed in a luxurious and modern shopping space. ICONSIAM is where you'll find the first Apple Store and Takashimaya in Thailand, catering to all Apple and luxury brand enthusiasts. While most shops are concentrated on floors 1-3, ICONSIAM also features unique shopping areas on different floors, offering diverse themes and product types.
- If you're looking for gifts for your boyfriend, ICONSIAM also offers many premium accessory brands, from Herschel backpacks to MASSADA sunglasses and Forrest watches, all on floor 2.
- ICONSIAM isn't just for adults, but also a fun place for small families. Floor 4 features diaper changing rooms, bumper cars, and various toy stalls for children, so you can spend the whole day shopping and entertaining with your family.
- Floor 5 is a paradise for ladies, with the Women's Club at ICONSIAM, where you can find millions of top domestic fashion products and accessories.
Essential Items for Independent Travel in Bangkok, Thailand
To make your trip to Bangkok more convenient, check out Klook for travel activities and essential services. Don't forget to stay connected with friends and family with a 3G/4G SIM card in Thailand. Or you can get around more easily with Bangkok Sky Train (BTS) Tickets or BTS Skytrain Rabbit Cards.
IconSiam is definitely a new and exciting attraction not to be missed when you visit Bangkok, Thailand. This is where you can experience many interesting and unique things during your trip.
Don't forget to visit the Klook blog to learn more about traveling in Thailand and Bangkok, such as How to Use Bangkok's Train System, Safari World Bangkok Review, 4-Day 3-Night Budget Bangkok Itinerary, 8 Unmissable Thai Festivals at the End of 2023, Incredibly Useful Travel Utilities for Independent Travelers in Thailand, 15 Famous Bangkok Night Markets,... which are extremely appealing!
The IconSiam Bangkok guidebook is ready, the itinerary is set, so hurry up and experience it #teamKlook!