Sharing some insights about the watch industry

Buzz

Ngày cập nhật gần nhất: 15/4/2026

While following Mytour, I noticed many people getting confused about watch brands, places of manufacture... I've been working in the watch industry for 20 years (not as a profession) and have some knowledge to share. I hope with my insights, everyone can find a watch that truly matches its value. In this sharing, I'll focus on the traditional wristwatch market with the average selling price, the most common... As for wholesale, rare items, smartwatches... I haven't had much experience, so I won't discuss them here. I'm not good at writing, just sharing thoughts, hoping for sincere feedback from everyone.Some common misconceptions:

Authentic and non-authentic items have various perspectives, often serving the sales goals of shops and websites.
The viewpoint 'Everything is made in China' is not entirely accurate.
Knowledge and information from shop websites, employees are just references and may not be 100% accurate.
The details on the watch face reveal more information than we think.

Which country dominates traditional wristwatches:

Globally, two countries primarily supply genuine traditional wristwatches worldwide - Japan and Switzerland. Other countries like Germany also participate in this market with brands like Nomos, Junghans, Tutima, although not as widespread in terms of brands (does not mean the products are not good).Switzerland boasts numerous wristwatch brands like Mido, Certina, Rado, Omega, Rolex, Louis Erard, Cover, all available in Vietnam. In contrast, Japan has only a few popular brands such as CASIO, Orient, Citizen, and Seiko (with some renowned or unique ones like Grand Seiko, albeit at a high price point).2. Supplying Watch Movements - Still Japan and Switzerland:Switzerland and Japan are the primary suppliers of watch movements globally, featuring brands like Miyota, Epson (from Japan), ETA, Ronda, Sellita (from Switzerland). While Switzerland has a tradition in automatic wristwatch movements, Japan excels in Quartz and electronic watches. Additionally, when it comes to wall clocks and standing clocks, Germany contributes prestigious brands with expertise in precision mechanics and alloy technology, producing outstanding timepieces with impeccable chimes that are hard to surpass globally.

An interesting observation is that Japanese watch brands rarely use Swiss movements, and conversely, Swiss brands almost never utilize Japanese movements. Be cautious if a seller introduces a Swiss watch with a Japanese movement to avoid being deceived.

The dominance in supplying watch movements is akin to a natural labor division based on tradition and human characteristics, creating a competitive advantage for certain countries. This is similar to various sports worldwide where specific nations excel. For instance, in badminton, Asia consistently dominates with top-performing teams from China, Indonesia, Malaysia, while Europe has only one strong representative, Denmark. Likewise, in football, Europe is the dominant region with 11 World Cup victories, followed by South America with 9, and Asia has yet to secure a title.

In summary: Over time and with the development of each country, Japan and Switzerland have come to dominate the traditional wristwatch industry worldwide. While Japan excels in Quartz and electronic watches, Switzerland holds the advantage in mechanical timepieces.

Authentic Swiss watches rarely feature Japanese movements, and vice versa. It's extremely uncommon to find authentic Japanese watches with Swiss movements.

Next time, I'll share various types of watches in the Vietnamese market that you might encounter: Genuine watches, parallel imports, counterfeit watches... It seems straightforward, but the reality is not as simple as we think.

I've just completed the article, looking forward to your feedback!

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