Top 10 Best-Selling Items for the Ông Công ông Táo Festival

According to Vietnamese belief, for the Kitchen God to ascend to the heavens, a means of transportation is needed, and the Koi fish serves as the vehicle for Ông Công Ông Táo. The Koi fish is considered a creature residing in celestial realms but has committed errors and is sent down to the mortal world for redemption. After achieving enlightenment, it transforms into a dragon and ascends to the heavens. On the 23rd day of the twelfth lunar month, the Koi fish is ridden by Ông Công Ông Táo to return to the heavens with Ngọc Hoàng, the Jade Emperor.

Due to this belief, people often buy one or three Koi fish during these days to offer to Ông Công Ông Táo. After the ritual, they release the fish into rivers or ponds, symbolizing the fish overcoming obstacles to transform into dragons and carry offerings to the heavens. On the 23rd, Koi fish, especially the gold, colorful, and patterned varieties, are in high demand.

To venture into this business, consider sourcing from large fish farms or wholesale markets for affordable prices. Ensure to select lively fish with beautiful colors and intact fins to sell healthy and avoid losses.

Betel Leaf is an essential item always present in the offering to the Kitchen Gods, symbolizing unity and the bond like that of a trio – two Kitchen Gods and a Mrs. The betel leaf is graceful, meaningful, and carries numerous significances.

In the vegetarian tray, there must always be the presence of betel nut and betel leaves. Though these may seem small, few pay attention, making them a highly sought-after and significantly more expensive item. Venturing into this business can yield substantial profits.

Amidst the carp, it is imperative to include golden stallions in the ceremonial tray for Lord Cong and Lord Tao. According to the belief passed down from our forefathers, the three deities decide the blessings for the family. The abundance of these blessings depends on the way of life and adherence to moral principles within the family. Therefore, one must prepare the requisite offerings of golden stallions for the ceremonies dedicated to Lord Cong and Lord Tao, tailored to the specific customs of each region.

The ceremonial items for the Kitchen Gods include three hats or trays (two for the male Kitchen Gods and one for the female Kitchen God). The hats for the male Kitchen Gods have two wings, while the hat for the female Kitchen God lacks wings. These hats are adorned with small, sparkling, round mirrors and colorful threads. Additionally, there are coins, golden stallions, paper horses, etc., depending on the traditions of each region. After completing the ceremonial offering, there is a ritual to transform these items into real gold. Golden stallions are an indispensable and highly esteemed item on this day, making them an exceptionally sought-after product.

Beside the carp, it is obligatory to have golden stallions in the ceremonial tray for Lord Cong and Lord Tao. According to the belief passed down from our forefathers, the three deities decide the blessings for the family. The abundance of these blessings depends on the way of life and adherence to moral principles within the family. Therefore, one must prepare the requisite offerings of golden stallions for the ceremonies dedicated to Lord Cong and Lord Tao, tailored to the specific customs of each region.

The ceremonial items for the Kitchen Gods include three hats or trays (two for the male Kitchen Gods and one for the female Kitchen God). The hats for the male Kitchen Gods have two wings, while the hat for the female Kitchen God lacks wings. These hats are adorned with small, sparkling, round mirrors and colorful threads. Additionally, there are coins, golden stallions, paper horses, etc., depending on the traditions of each region. After completing the ceremonial offering, there is a ritual to transform these items into real gold. Golden stallions are an indispensable and highly esteemed item on this day, making them an exceptionally sought-after product.

Amidst the offerings, the presence of fruits is a tradition on this auspicious day. Each region and locality has its unique way of presenting this fruit platter. Some places only require a plate of fresh fruits, while others insist that the fruit platter must include five different fruits. This is an opportunity for business owners in this field; you can sell a variety of fruits, but regional specialties will attract more customers than generic fruits.

You can choose fruits that are both safe and delicious, representing the specialties of a particular region, such as Dien pomelo, Nham Roi pomelo, forge-baked milk jujube, Vinh orange, Cao Phong orange, etc. Choosing these fruits will appeal to many people, and selling them during the Tet holiday will attract a considerable number of customers, bringing in a substantial amount of money.

Fruit Platter is always a part of the ceremonial feast on this day. In each region, there is a different way of presenting this fruit platter. Some places only require fresh fruits, while others insist that the fruit platter must include five different fruits. This is an opportunity for business owners in this field; you can sell a variety of fruits, but regional specialties will attract more customers than generic fruits.

You can choose fruits that are both safe and delicious, representing the specialties of a particular region, such as Dien pomelo, Nham Roi pomelo, forge-baked milk jujube, Vinh orange, Cao Phong orange, etc. Choosing these fruits will appeal to many people, and selling them during the Tet holiday will attract a considerable number of customers, bringing in a substantial amount of money.

In the festive trays of offerings spanning across the three regions of North, Central, and South Vietnam, vibrant fresh flowers always make a delightful appearance. While people in the North honor the Kitchen Gods with floral plates during Tet, those in the Central and South opt for vase arrangements. Typically, chrysanthemums dominate the floral arrangements on this day.

In the feast dedicated to the Kitchen God, the highlight often includes a delicacy known as Chung cake. As the Lunar New Year approaches, many families prepare this cake. During this festive season, most people prefer to purchase it, as the quantity needed for the offering is usually small—just a few pieces are sufficient. If you possess skill and patience, you can venture into the business of this particular item. To ensure the quality of Chung cake, meticulous selection of ingredients and careful attention to the wrapping and cooking process are essential. A perfect cake should have a neat square appearance, with beautiful green leaves. When consumed, it should be chewy, fragrant, and harmoniously blend the various ingredients. A well-made cake, priced between 20,000 and 30,000 VND, can generate a considerable income.

Within the realm of offerings to the Kitchen God, the renowned Chung cake often takes center stage. As the Tet holiday approaches, numerous families engage in the tradition of making this special cake. However, during this period, many opt to purchase it, given the minimal quantity required for the offering—only a few pieces are necessary. Those with adept hands and a willingness to put in effort can explore entrepreneurial opportunities with this product. Crafting delectable Chung cake requires careful selection of high-quality ingredients and meticulous attention to the wrapping and cooking process. A well-presented cake boasts a tidy, square shape and attractive green leaves. A bite into the cake reveals its chewy, aromatic, and harmonious composition of ingredients. Priced between 20,000 and 30,000 VND, a single cake can yield a substantial income.

In the savory offerings of the Vietnamese, a platter of sticky rice and a countryside chicken is a must. Particularly in families with children, having a boiled countryside chicken is obligatory. This chicken should be of a rustic breed, just starting to crow, with a beautiful appearance. It is a gesture to request blessings from the Kitchen God and the Jade Emperor for the child to grow up healthy and robust like the countryside chicken. In this tradition, a special preference is given to a rooster with good quality, yellow skin, smooth feathers, and an appealing appearance. This product is highly sought after and in demand. If you have a penchant for business and wish to make money, directly contact sources in the countryside to select chickens, opting for those that feed on good grass, avoiding feed, with smooth feathers, yellow skin, and small feet for selling. This item never faces the risk of being unsold, especially during the lead-up to Tet. You will not only sell chickens for the 23rd ceremony but also for Tet if you manage to find good and reliable countryside chickens.

On the salty offering table of the Vietnamese, there is always a platter of sticky rice with a countryside chicken. Especially in households with young children, having a boiled countryside chicken is a necessity. This must be a free-range chicken, just beginning to crow, with a beautiful appearance, to request blessings from the Kitchen God and the Jade Emperor for the child to grow up healthy and strong like the countryside chicken. In this ritual, the preferred choice is a rooster, desirable for its quality, yellow skin, sleek feathers, and attractive appearance. This is a sought-after product that is always in demand. If you have an interest in business and want to make money, reach out directly to sources in the countryside to select the chicken. Opt for chickens that feed on good grass, avoiding feed, with sleek feathers, yellow skin, and small feet for sale. This product never faces the risk of being unsold, especially around Tet. You can sell chickens for the 23rd ceremony and for Tet if you can find good and reliable countryside chickens.

Explore the world of spirits with Homemade Liquor.

On the occasion of the annual Kitchen God worshipping ceremony, and especially during the offering to Ong Cong Ong Tao, an indispensable item is 3 cups of white wine. Due to the high demand for alcohol on this day, many unscrupulous sellers take advantage of this to sell fake alcohol, causing numerous serious cases of alcohol poisoning. Therefore, there is a growing need for an honest and conscientious seller.

On the 23rd day of the lunar December this year, you can become a truly caring wine seller while earning extra income for yourself. Moreover, with the approaching Lunar New Year, alcohol and beer are essential beverages in every family during this festive season. So, you certainly don't have to worry about not making sales! Why not give it a try?

As the 23rd day of December 2019 falls on a Friday, a working day, and being the year-end period, many families find themselves busy and unable to prepare traditional offerings such as sausages and spring rolls. Therefore, they opt to purchase or pre-order these items.

These dishes can be sourced from specific regions, such as the famous fermented pork roll from Nghệ An, or they can be homemade and sold. If your food items ensure credibility, quality, food safety, and are delicious and aromatic, you will attract a considerable number of orders, becoming a reliable supplier not only for the Kitchen God worship but also for the Lunar New Year.

The ritual of worshiping Ong Cong Ong Tao (Kitchen God, usually on the 23rd day of the lunar December every year) is a traditional ceremony, a beautiful cultural aspect of the Vietnamese people. This is an extremely important celebration for every Vietnamese family throughout history. Recognizing the significance of the ritual, on the 23rd day of December (some places even celebrate earlier), every Vietnamese family is busy preparing offerings, setting up an altar, and reciting prayers to send the Kitchen God back to the heavens. Incense and candles are indispensable on the day of worshiping the Kitchen God. These are essential items that every family must prepare. If you are unsure about what business to start on the day of Kitchen God worship, trading in incense and candles is not a bad choice.

The ritual of worshiping the Kitchen God is an ancient tradition of the Vietnamese people, expressing gratitude to the deities for bringing luck and good health.