Top 10 Most Visited Websites in the World

Twitter.com is a highly popular microblogging social platform, especially in recent years. It's not just used by private citizens but has also become a key platform for global leaders. Primarily used as an app, Twitter’s website now generates an average of about 7 billion visits per month, making it one of the most visited sites on the internet. Twitter.com is categorized as a Social Network and ranks 4th.

The platform's popularity surged a year after its launch when tweets increased from 20,000 per day to 60,000 during the South by Southwest conference. Since then, it has become a go-to place for users to share daily updates, discuss their interests, and connect with others worldwide. Although Twitter now allows users to tweet up to 280 characters, it continues to thrive on short and concise messaging. On average, visitors stay on the site for 10 minutes, and 31.57% of them return after viewing a page. Additionally, the average number of page views per visit is 10.39.

Visits: 6.8 billion

One of the most popular social networks globally, Instagram, a subsidiary of Facebook, also known as IG or Insta, allows users to upload and comment on photos and videos. Launched in 2010, it quickly gained one million users within just two months. Today, around one billion people worldwide have active accounts, accessing the platform at least once a month. Even more impressive, 500 million people use Instagram Stories daily. Instagram has been the fourth most downloaded app from 2010 to 2019, and it is available in 32 languages.

As of April 2022, approximately 31% of Instagram's global audience is between the ages of 25 and 34. Over two-thirds of Instagram users are under 34, making it especially attractive to marketers. With around one billion monthly active users, Instagram.com ranks as the most popular social network worldwide. The photo-sharing platform is particularly popular in India and the United States, with 201 million and 157 million users, respectively. In the U.S., Instagram's monthly active users are expected to surpass 120 million by 2023.

Visits: 6.1 billion

Baidu.com, founded in 2000, is the most popular search engine in China. The website’s market share has been steadily growing, with Baidu serving billions of search queries every month, according to Wikipedia. It currently ranks 6th in the global website rankings. Baidu is only available to users in China, operating similarly to Google, and is presented in its own language. The platform provides data from over 740 million Chinese-language websites, 80 million images, and 10 million multimedia files. Baidu also offers various services such as Baidu Maps, Baidu Cloud, Baidu Post Bar, and Baidu News.

Unlike Google, Baidu.com dominates the search engine market in China, handling billions of searches each month. It even has a small user base in the U.S. and Japan. Baidu is not just a search engine; it is a major Chinese tech company specializing in artificial intelligence and internet-related services and products. In fact, Baidu is one of the largest AI and Internet companies in the world.

Visits: 5.6 billion

Wikipedia.org is also one of the most visited websites globally. This free online encyclopedia attracts an average of about 5.3 billion visits worldwide each month. Wikipedia is the only site in the Top 10 most popular websites owned by a non-profit organization, specifically the Wikimedia Foundation, based in San Francisco. Wikipedia started as an online platform in 2001 and has since revolutionized how the world seeks information on various topics.

Wikipedia.org is an online encyclopedia containing articles on virtually every historical event, location, and topic you can imagine. Many people turn to Wikipedia for basic answers to questions or to conduct beginner-level research. Wikipedia is built at a rate of more than 1.8 edits per second, contributed by editors from all over the globe. Every day, the website receives over 13.89 million visits, making it one of the most visited websites on the Internet.

Visits: 5.3 billion

Yandex.com is a search engine that works similarly to other search engines, offering all the features you'd expect to find in such tools. By the way, it’s a Russian search engine, but it functions much like Google. If you’re curious about something, you simply type it into the search bar, and it will show you relevant results. With millions of daily visitors, Yandex remains a go-to platform for many.

Yandex.com is Russia’s most popular search engine, with a global market share ranging from 0.5% to 1.16%. According to Wikipedia, Yandex.ru ranks among the top 10 most popular websites globally and holds the 8th position in Russian-language rankings. Yandex has solidified itself as a tech giant, creating intelligent products and services powered by machine learning. In Russia, Yandex dominates with around 65% of the search engine market share.

Visits: 2.8 billion

Yahoo.com is another well-known web search engine, widely used across multiple countries. Based in California, Yahoo is a multinational technology company and one of the most visited websites in the United States. It ranks 9th globally among the most visited sites in the world. Due to its popularity, Yahoo.com is available in 30 different languages. Its popular services include Yahoo! Mail, Yahoo! News, online maps, and social media platforms. Yahoo reports that it attracts over half a billion users every month.

Yahoo is one of the most widely used email providers in the world, and its search engine holds the third position with an average global market share of 1%. From October 2011 to October 2015, Yahoo's search function was exclusively powered by Bing. In October 2015, Yahoo allowed Google to provide its search services, and until October 2018, search results were supplied by both Google and Bing. Yahoo's portal remains incredibly popular and is ranked as the 9th most visited site on the internet.

Visits: 2.7 billion

Whatsapp.com is also among the most visited websites and a popular online social media platform. It provides a secure messaging system with end-to-end encryption, allowing you to send and receive messages to and from friends. This website/app is the first free messaging and video calling service in the world, allowing users to connect with anyone from anywhere using any platform, all through the Internet. Today, more than 200 million people in 180 countries use this app for messaging and video calls.

Whatsapp.com boasts over 2 billion active users across 180 countries. Its primary function is to help users stay connected with family and friends. WhatsApp is known for its simplicity, reliability, and security. Initially, it was designed as a replacement for SMS. Over time, it expanded to support multimedia content, including photos, videos, and voice calls. As of July 2021, WhatsApp is the most popular mobile messaging app with at least 2 billion active users. In 2021, it ranked as the third most used social platform with 2 billion users, following Facebook (2.7 billion) and YouTube (2.2 billion).

Visits: 1.8 billion

Google.com was ranked as the most visited website worldwide in September 2022. Users typically spend an average of 11 minutes on the site and view around 8.68 pages per visit. The pages per visit metric is a popular engagement measure, calculated by dividing total page views by the total number of visitors. Google.com has a bounce rate of 28.37%, meaning 28.37% of visitors leave the site after viewing just one page. In addition to being the number one website, google.com also leads in the Search Engine category.

As of today, Google.com remains the most visited website on the planet, attracting an average of 90.1 billion visits each month. Google is the largest and most widely used search engine globally, which makes its massive traffic unsurprising. The search engine has been online since 1997 and has indexed over 150 trillion websites. Google.com is owned and operated by Alphabet, the parent company of Google, founded by the creators of the search engine, Larry Page and Sergey Brin.

Visits: 87 billion

Youtube.com is currently the second most visited website globally. The world's leading video hosting platform, YouTube gathers approximately 35 billion visits each month. To date, it hosts over 5 billion videos, with 500 hours of content being uploaded every single day. Launched in 2005, YouTube has been owned by Google/Alphabet since 2006, making Alphabet the owner of the two most popular websites in the world.

On YouTube, users can enjoy a wide variety of content, including music videos, educational videos, TV clips, and entertainment in multiple languages. Regarding user engagement, Youtube.com has an average visit duration of 21 minutes, with 12.05 page views per visit and a bounce rate of 19.97%. The site has moved up two spots this year as its impressive statistics continue to grow. Nearly 5 billion videos are watched every day on YouTube. With over 30 million daily users, more than 300 videos are uploaded every minute.

Visits: 69 billion

As the most popular social media platform worldwide, Facebook.com ranks third in the list of the Top 10 most visited websites globally. Facebook attracts an average of 20.3 billion visits per month. Launched in 2004, it is owned and operated by Meta Platforms (formerly Facebook, Inc.), the company founded and led by Mark Zuckerberg. On average, users spend 9 minutes per visit on Facebook, with an average of 8.58 pages viewed per session and a bounce rate of 32.81%.

Facebook.com remains the world's leading social media platform, continuing to grow rapidly. The site's innovative design has revolutionized how people connect and enrich their lives. With over 2.37 billion active users each month, this impressive figure continues to rise. As of January 2020, approximately 1.66 billion people log into Facebook daily, marking a 9% increase year-over-year, solidifying its place as a daily engagement powerhouse (Facebook DAU).

Visits: 12 billion