Mid-Autumn Festival is undoubtedly incomplete without the traditional flavor of mooncakes. The demand for premium mooncake brands in 2023 for gifting and exchanging wishes of prosperity is soaring. Join PasGo Team in exploring the top 10 premium mooncake brands favored by customers for many years.
Premium mooncake brands in 2023 will be ranked based on the price, quality, and brand popularity. The price of premium mooncakes can be two to three times higher than regular ones, ranging from 150,000 VND/cake to 400,000 VND/cake. Compare this to the typical market price of 45,000 VND/cake (120g-150g) to 62,000 VND/cake (120g-150g) for regular mooncakes. Explore the world of premium mooncakes!
1. Tai Thong Malaysia - A premium mooncake brand for 2023
- Address in Vietnam: 323 Missile - Binh Tri Dong B - Binh Tan District - Ho Chi Minh City
- Website: https://banhtrungthutaithong.com/
- Price range: From 150,000 VND/cake - 260,000 VND/cake
The most unique and premium brands for Mid-Autumn Festival 2023 cannot ignore the Tai Thong mooncake brand. Tai Thong is a large corporation in Malaysia that has been operating since 1910, specializing in the culinary field. Tai Thong mooncakes bring the taste of Malaysia combined with the traditional flavor of the Vietnamese people. The premium Tai Thong mooncake brand is famous for both traditional mooncakes, molten egg mooncakes, and snow mooncakes.
Tai Thong 2023 mooncake products
- Premium Cendol coconut milk baked cake: Price around 180,000 VND
- Baked mixed lotus seed, white shrimp, five-color sticky rice, and chicken floss cake: Price around 180,000 VND
- Matcha green tea and red bean Azuki baked cake: Price around 180,000 VND
- Pandan snowflake mooncake with salted egg yolk: Price around 230,000 VND
- Taki pineapple and Fuji net melon snowflake crust mooncake: Price around 230,000 VND

Golden By Tai Thong, the alluring flavor imported from Malaysia (Photo:st)
2. Givral Bakery Celebrating 50 Years in Saigon
- Address: Block II, No. 1B Le Trong Tan - Tan Binh Industrial Zone - Tan Phu District - Ho Chi Minh City
- Website: https://givralbakery.com.vn/
- Price range: From approximately 135,000 VND/cake - 362,000 VND/cake
Indulge in the delicious 2023 mooncakes, and don't miss the 50-year-old Givral brand in Saigon. The brand's mooncakes are known for their quality, sophistication, and reflect the cultural essence of French cuisine. Givral premium mooncakes stand out for not using preservatives, avoiding additives, and offering a sweet, fragrant, and perfectly balanced taste.
Highlighting the Must-Try Mooncakes of 2023
- Roasted Chicken and Bird's Nest Egg 150g: Price around 362,000 VND
- Mixed Chicken and Bird's Nest Egg 150g: Price around 254,000 VND
- Mixed Egg 150g: Price around 135,000 VND

Premium Givral 50th Anniversary Mooncakes 2023 (Photo:st)
3. Luxury Mooncakes 2023 by Hỷ Lâm Môn
- Address: 548 - 550 Nguyen Trai - Ward 8 - District 5 - Ho Chi Minh City
- Website: https://hylammon.com.vn/
- Price range: From approximately 62,000 VND/cake - 245,000 VND/cake
Among the renowned and premium mooncake brands of 2023, Hỷ Lâm Môn surely captures the attention with its unique agar mooncakes. Established in 1984 with only one store in Ho Chi Minh City, Hỷ Lâm Môn has gained popularity for its cakes and mooncakes.
Especially with their premium mooncakes, Hỷ Lâm Môn always uses fresh and enticing ingredients such as fish maw, roasted chicken, green beans, red beans, and more, making them highly acclaimed.
Luxury Hỷ Lâm Môn Mooncakes 2023
- Roasted Chicken and Bird's Nest 2-Egg 250g Cake: Price around 226,000 VND
- Lotus Seed 2-Egg 250g Cake: Price around 176,000 VND
- Green Bean 2-Egg 220g Cake: Price around 139,000 VND
- Lotus Seed and Pandan Leaf 2-Egg 220g Cake: Price around 167,000 VND

The beloved Hỷ Lâm Môn mooncake brand (Photo:st)
4. Brodard Celebrating 70 Years of Mooncakes
- Address: 11 Nguyen Thiep - Ben Nghe Ward - District 1 - Ho Chi Minh City
- Website: http://brodardbakery.com/
- Price range: From approximately 50,000 VND/cake - 250,000 VND/cake
Brodard's delicious mooncakes are a brand with a remarkable 70-year history in Saigon, making their debut in 1948. The flavor of Brodard cakes predominantly reflects the French style, featuring luxurious, impressive, and nutrition-rich products. Brodard's cakes blend traditional and Western flavors, creating an incredibly enticing taste.
The most famous products include the vegan Tiramisu, baked Tiramisu, and green tea Tiramisu Brodard cakes. Additionally, flavors like abalone and traditional mixed Brodard cakes are also well-loved.
Brodard 2023 Mooncake Products
- Brodard Mixed Egg 2-Egg x 250g Cake: Price around 210,000 VND
- Brodard Mixed Roasted Chicken 2-Egg x 250g Cake: Price around 240,000 VND
- Brodard Abalone 1-Egg x 250g Cake: Price around 470,000 VND
- Brodard Coffee Coconut 250g Cake: Price around 210,000 VND

Premium Maison Mooncakes, a longstanding brand in Ho Chi Minh City (Photo:st)
5. Maison Luxury Mooncakes 2023 with Hong Kong Essence
- Address: 6th Floor, Toyota Thanh Xuan Building - 315 Truong Chinh - Thanh Xuan District - Hanoi
- Website: https://maison.com.vn/
- Price range: From approximately 73,000 VND/cake - 2,500,000 VND/box of 8 cakes
Maison Mooncakes, endorsed by the leading culinary group Golden Gate Restaurant Group Vietnam, offer a premium experience with the essence of Hong Kong. Maison's high-quality mooncakes feature distinctive flavors, classic and elegant box designs, and impressive cake fillings such as custard, green tea lotus seed, red bean, black sesame, mixed lotus seed, dried apricot, longan, and blueberry.
Highlighting Maison's Outstanding Mooncake Products of 2023
- Maison Green Bean Soft Cake 150g: Price around 73,000 VND
- Maison Lotus Seed Soft Cake 150g: Price around 73,000 VND
- Maison Baked Mixed Bean Cake 120g: Price around 73,000 VND
Maison Baked Green Bean Cake 120g: Price around 73,000 VND

Indulge in delicious and premium Maison mooncakes, a brand not to be missed (Photo:st)
6. Thu Hương Bakery Celebrating 20 Years
- Address: 149 Hue Street - Hai Ba Trung District - Hanoi
- Website: https://thuhuongbanhtrungthu.vn/
- Price range: From 580,000 VND/box - 1,050,000 VND/box
Renowned mooncake brand Thu Hương Bakery was established in 1996 and has gained 20 years of fame in Hanoi. Known for its French-style cakes, Thu Hương Bakery is famous for handmade mooncakes. The highlight is that all mooncakes are made from natural ingredients: Lotus from Quang Ba - Tay Ho, pomelo fragrance from Hung Yen - Phu Tho, and fragrant sticky rice flower.
The most famous are the baked mixed cakes, lotus seed, green bean, and green rice flake cakes. In addition, traditional mixed sticky cakes and lotus seed sticky cakes are also highly popular.
Highlighting Outstanding Mooncake Products of 2023
- Nhat Nguyet Mooncake Box: Price around 750,000 VND
- Purple Lotus Mooncake Box: Price around 620,000 VND
- Thien Thanh Mooncake Box: Price around 950,000 VND
- Thinh Vuong Mooncake Box: Price around 560,000 VND

Thu Huong Bakery consistently presents the highest quality mooncake products as exquisite gifts (Photo:st)
7. Kinh Do Premium Mooncakes 2023 - The 'Vietnamese Taste' Standard
- Address: 8th Floor - Empress Tower - 138-142 Hai Ba Trung - Da Kao Ward - District 1 - Ho Chi Minh City
- Website: https://banhkinhdo.com.vn/
- Price range: From around 640,000 VND - 5,000,000 VND
One of the most preferred premium mooncake brands in 2023 is Kinh Do. This brand has a 20-year history and is familiar to many generations of consumers.
Kinh Do's mooncake products range from mid-range to high-end, featuring diverse designs, unique flavors, and impressive packaging. Kinh Do always prioritizes the use of safe ingredients, carefully inspected to avoid the use of vegetable oil or animal fat.
Highlighting Outstanding Mooncake Products of 2023
Premium Kinh Do Mooncakes 2023 renowned for the Black & Gold Mooncake Box
- Box of 6 cakes x 160g - Tea Flavor: Price 5,000,000 VND
- Box of 4 cakes x 160g - Tea Flavor: Price 1,900,000 VND
- Box of 4 cakes x 160g - Tea Flavor: Price 1,500,000 VND
- Box of 2 cakes x 160g - 3D Card - Tea Flavor: Price 640,000 VND

Premium Mooncakes 2023 - Kinh Do Black & Gold Mooncakes (Photo:st)
8. Bao Phuong Premium Traditional Mooncakes
- Address: 183 Thuy Khe - Tay Ho District - Hanoi
- Website: https://banhtrungthubaophuong.com/
- Price range: From 145,000 VND - 335,000 VND
Bao Phuong Mooncakes is one of the premium mooncake brands in 2023 suitable for those who love the taste of traditional mooncakes. The bakery is located at 183 Thuy Khe and has been in existence for over 60 years. It is considered the oldest traditional bakery in the capital city.
Bao Phuong Mooncakes do not use preservatives and are renowned for their sticky rice cakes with green bean and pumpkin seed filling. For baked mooncakes, the mixed filling, silky lotus seed with salted egg, and green bean with pumpkin seeds are the most loved.
Highlighting Outstanding Mooncake Products of 2023
- Baked Bao Phuong Mixed Barbecued Pork 160g: Price approximately 75,000 VND
- Baked Bao Phuong Mixed Barbecued Pork with Salted Egg 190g: Price approximately 95,000 VND
- Baked Bao Phuong Mixed Barbecued Pork with Roast Chicken 190g: Price approximately 95,000 VND
- Sticky Rice Bao Phuong Green Bean 150g: Price approximately 85,000 VND

Traditional Premium Mooncakes from Bao Phuong, Hanoi (Photo:st)
10. Premium Mooncake Brand 2023 Huu Nghi
- Address: 115 Giai Phong - Dong Da District - Hanoi
- Website: https://banhtrungthuhuunghi.com/
- Price range: From 66,000 VND/cake - 88,000 VND/cake
Established in 1997, Huu Nghi is a confectionery brand with a variety of 'national' cakes and candies. Their mooncakes are known for preserving the authentic Vietnamese taste, from quality to product packaging.
Among the premium mooncake brands in 2023, Huu Nghi stands out with renowned products such as traditional baked and sticky rice mooncakes with flavors like mung bean, mixed, and smooth lotus. The brand also introduces innovative and enticing mooncakes like baked and sticky rice with colorful bean flowers, caramel filling, and yogurt cranberry flavor.
Highlighted Huu Nghi Products in 2023
- Peaceful Moonlight Box 4 baked cakes 150g: Price approximately 390,000 VND
- Pure Moonlight Box 4 baked cakes 120g: Price approximately 490,000 VND
- United Moonlight Box 4 baked cakes 120g: Price approximately 520,000 VND

Bảo Ngọc Mooncakes, the epitome of 'Vietnamese taste', boasts an exquisite design (Photo:st)
11. Premium Mooncake Brand in 2023 - Bảo Ngọc
- Address: Bảo Ngọc Building - Block A2 Trịnh Văn Bô Street - Phương Canh Ward - Nam Từ Liêm District - Hanoi
- Website: https://banhbaongoc.vn/
- Price Range: Approximately 325,000 VND - 550,000 VND per box of 6 mooncakes
Bảo Ngọc, a long-standing bakery established between 1986 - 1988 on Hàng Bông Street, is renowned for producing fresh cakes and mooncakes. Bảo Ngọc offers a variety of premium and affordable mooncake sets catering to a wide range of customers. Their sticky rice mooncakes with sweet potato filling and baked mooncakes with fragrant green rice flavor are the most beloved products of the brand.
Highlighted Bảo Ngọc Mooncake Products in 2023
Bảo Ngọc's 2023 mooncake collection features premium box sets including:
- Thu Ngọc Bích Mooncake Box (6 mooncakes): Price approximately 435,000 VND
- Thu Ngọc Như Nguyệt Mooncake Box: Price approximately 550,000 VND

Premium Bảo Ngọc mooncakes make impressive gifts (Photo:st)
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