Top 15 Most Popular Loungewear Brands in Vietnam

Sunfly Fashion Brand was born out of a strong vision, determination, and belief from its founders and team members at Minh Hương P.N.D Co., Ltd, aiming to create a fashion brand specifically for Vietnamese women with a diverse, youthful design, professional service, and affordable prices. With a solid commitment, Sunfly seeks to affirm its reputation and elevate the Vietnamese brand, proudly offering products created and developed 100% by the hands and minds of Vietnamese people. Founded in 2005, after more than 15 years of growth, Sunfly is now one of the top brands in the premium loungewear segment in Vietnam, with over 70 showrooms and authorized agents nationwide.

Built on the mission to celebrate the beauty of Vietnamese women, each Sunfly product exudes charm, youth, confidence, and vitality, using a wide range of fabrics from cotton + spandex knit to trending materials like exclusive stretchy silk, linen, high-quality velvet, and premium fabrics sourced from top suppliers in Vietnam and worldwide. With a professional, closed-loop process from design to production to distribution, Sunfly adheres to quality management standards under ISO certification. The company’s team is carefully selected for their expertise, dedication, and commitment to research and innovation, always striving to improve products and overcome challenges to reach new heights and horizons.

Website: https://sunfly.com.vn/

VINCY is a leading high-end loungewear brand in Vietnam, established in 2007. From the very first glance, VINCY has captured the hearts of women across the country. Proudly boasting a network of over 30 stores nationwide, VINCY's designs are now a staple in the wardrobes of many Vietnamese women. The brand’s closed-loop production process is meticulously controlled to ensure that every product released to the market meets the highest quality standards. VINCY is committed not only to aesthetic value but also to ensuring that every woman who wears its fashion feels comfortable and confident, wherever they go, whenever they wear it.

It’s no coincidence that for over a decade, VINCY has remained a beloved brand in the hearts of Vietnamese consumers. We are not just a clothing brand; we aim to offer the most amazing fashion experience to everyone! Vincy’s high-end loungewear for women is made from 100% cotton fabric that is breathable and moisture-wicking, ensuring maximum comfort. The brand’s products have quickly become popular due to their premium quality, refined colors, beautiful designs, and affordable prices. Vincy offers various product lines such as cotton dresses, shorts, t-shirts, and loungewear sets, all available in beautiful colors and fresh designs featuring stripes, checks, or elegant floral patterns, making every woman look effortlessly stylish.

Website: http://www.vincy.com.vn/

With nearly 20 years in the garment industry, Gia Hoi has become a favorite brand for many customers. Thanks to the trust of consumers, Gia Hoi's loungewear products have been awarded the title of HIGH-QUALITY VIETNAMESE GOODS for six consecutive years: 2011, 2012, 2013, 2014, 2015, and 2016. With a long-term vision and a focus on sustainable development, Gia Hoi has always prioritized investing in state-of-the-art production systems and machinery to ensure the highest quality in every detail.

Gia Hoi has earned a reputation as a beloved brand for many customers. The brand's products are designed to offer a familiar yet fresh feeling, with an elegant and youthful touch in every piece. Thanks to consumer trust, Gia Hoi’s loungewear has maintained the “High-Quality Vietnamese Goods” title for many years. The product range includes a variety of items such as loungewear sets and dresses for women, children's loungewear sets, sportswear skirts and pants, women's and men's polo shirts, and t-shirts. Each product is carefully crafted to achieve perfect harmony in color, material, and comfort for the wearer.

Website: https://giahoi.com.vn/collections/mac-nha-xuan-he

When women settle down and have families, they often become busier with household responsibilities, sometimes neglecting their own well-being. Typically, women dress up and apply makeup when going out but pay little attention to their appearance at home or in the kitchen. What they might not realize is that a woman looks incredibly beautiful when preparing a meal for her family. Surely, no husband would want to see his wife looking untidy at home, and this can be a reason for disharmony in some homes. With a mission to enhance the beauty of women, and the slogan: "More beautiful in the eyes of your loved ones," Jubbie was born.

The Jubbie Loungewear Brand continually strives to convey the message to women: "Investing in fashion starts with those moments when you are at home." Jubbie was created out of a passion and love for business by the Jubbie family. It brings a fresh breeze to loungewear fashion, helping women feel elegant and comfortable in every moment at home. With fabrics such as cotton stretch and spandex, all items are made from 100% cotton fibers to ensure comfort and breathability for daily activities.

Website: https://www.jubbievn.com/

Women always strive to look beautiful and radiant, no matter the situation. Even when at home, they aim to stay neat and fresh, and loungewear can help achieve that sense of tidiness and youthfulness. Even during pregnancy, a woman wants to look beautiful, right? Mommy loungewear makes that possible.

With its mission to offer youthful, stylish, and affordable fashion, the Mommy brand is well-known for its maternity wear, offering impeccable designs and high-quality materials. Mommy also offers a wide range of comfortable loungewear. Mommy's loungewear is not only stylish and youthful, but also boosts confidence, energy, and personality.

Website: http://mommy.vn/

The Việt Thắng fashion brand may be unfamiliar to many, but the Việt Thắng Family Fashion line has been around since 2007. Initially starting with a small store selling linen fabric, the brand has since grown with a network of retail outlets and distributors across Hanoi. The company’s products are made from breathable linen fabric, perfect for the summer, and warm fleece for the winter. The wide range of products is suitable for all ages, from children to adults. In addition to ready-made clothing, Việt Thắng Family Fashion also offers linen fabrics for customers to create their own unique outfits.

Việt Thắng Family Fashion combines two key strengths of Vietnamese apparel: high-quality linen fabric and skilled manufacturing techniques. This allows them to offer affordable clothing for the Vietnamese consumer. With a continuous effort to diversify their product range to meet the ever-increasing demands of customers, Việt Thắng now offers various product lines: summer collections made from linen (rayon), especially their traditional loungewear sets, and cotton loungewear. In the winter, they offer warm products made from fleece, cotton, and wool, along with floral and colored linen fabrics and twill fabric.

Website: https://thoitrangvietthang.vn/

Fashion is all about what comes from within you. What you wear, the music you listen to, and the places you go – it's how you express yourself, embrace comfort, and feel beautiful. It’s about showing the world who you truly are. That’s why EmWear is here to support you. Like you, we love silk-inspired fashion that exudes individuality. "Dress to impress yourself, feel free, and live life boldly through your style."

Founded in 2016, Emwear gained recognition after appearing on Shark Tank season 1 in 2017. Known for its luxurious designs focused on high-quality silk fabric imported from Southeast Asia, Emwear offers products ranging from 800,000 to 1,500,000 VND. The brand’s products cater to the tastes and incomes of women in major cities and have a strong following among the entertainment industry and young women with higher incomes.

Website: https://emwear.vn/

Janet is a unique loungewear brand designed especially for office dwellers. With optimal integration, Janet offers a wide variety of materials, styles, and cuts, while remaining incredibly versatile. All products undergo strict testing for fabric quality, dye, fit, and stitching, ensuring they meet the high standards of VNXK. The brand avoids using satin silk or poly cotton that traps heat, and most materials are custom-ordered, making each piece exclusive.

Janet offers three main product lines: Basic (classic loungewear with a flattering fit), Fashion (stylish pieces that can take you anywhere), and Free (comfort like no other, making you feel like you’re not wearing anything). The brand uses diverse fabrics, including Thai Tuấn silk, IC silk, premium silk from Korea and Japan, Malaysian-imported linen, cooling Tol fabric, export-quality cotton, and more. Despite being a relatively new brand, Janet boasts a clientele that includes celebrities, models, beauty queens, and businesswomen.

Website: https://janet.com.vn/

ZAM Luxury is the leading brand specializing in high-end loungewear, crafted from premium Satin fabric that is soft, smooth, and cool to the touch. Born from a desire to celebrate the beauty of Vietnamese women, ZAM focuses on combining comfort and elegance with each piece. Every product is infused with the care and dedication of the production team, ensuring that after a long day at work, you can unwind and indulge in the comfort of Satin fabric, which gently caresses your skin. ZAM’s mission is to provide women with the comfort they deserve in their own homes.

Although a relatively new brand, ZAM has made a significant mark, especially after being featured in the popular TV series “Come Home, My Dear.” ZAM's signature designs include satin pajama sets, known for their luxurious feel. With 9 retail stores across the country, including locations in Điện Biên, Hanoi, Vĩnh Phúc, Quảng Ninh, Hà Tĩnh, Nghệ An, and Thanh Hóa, ZAM strives to bring comfort closer to women nationwide. The brand has also gained attention for its collaborations with well-known actresses and MCs, such as Bảo Thanh, Thu Quỳnh, Thanh Hương, Diệp Chi, and Hoàng Kim Ngọc, in hit TV series like “Come Home, My Dear” and “The Days We Didn’t Forget.”

Website: https://zamluxury.com/

Karoll is a well-known brand that has been passed on by word of mouth among women for many years. With its unique designs, high-quality fabrics, and quick adaptation to fashion trends, Karoll has quickly captured the hearts of women everywhere. The brand's products are available through a network of fashion retail outlets nationwide, offering stylish, authentic, and high-quality loungewear at affordable prices. Karoll’s clothing is well-loved for its superior quality at reasonable rates, making it a popular choice for those seeking fashionable and reliable loungewear.

Karoll Loungewear Brand is a newer player in the market but has built a solid reputation thanks to its fresh designs and guaranteed quality. The brand’s loungewear collection features a variety of options, from short-sleeve and long-sleeve sets to comfortable shorts and pants, made from materials like cotton, linen, silk, and fabric blends. With beautiful designs and affordable pricing, Karoll's products stand out for their durability, color retention, and resistance to wrinkles, unlike cheaper alternatives available in the market.

Website: https://karoll.vn/

Designer Nguyễn Thu Yến, with 20 years of experience in the fashion industry in Vietnam, has gained valuable global insights through her personal experiences in other countries, which have shaped both her fashion philosophy and aesthetic. Her love for fashion and desire to create timeless designs with a touch of Pijama style led her to boldly introduce silk into her Pijama collection, offering a unique domestic experience since 2013. Nguyễn Thu Yến was one of the pioneers in Vietnam to incorporate silk and silk printing technology into loungewear, giving fashion lovers the chance to experience the softness and luxury of silk. The unexpected success of her silk Pijama-inspired products has solidified the position of the Bambi brand in Vietnam today.

The recognition and praise from both customers and agents along Bambi's journey are clear indicators of its success. The brand's growing market presence and the continued popularity of Bambi's silk loungewear products demonstrate the brand's impact, without needing further validation. Customers who love silk and the Bambi by Yen brand can look forward to even greater expansion through a variety of product lines, such as the launch of YenAntelier. With the slogan “Awaken Love,” Bambi aims to inspire women to love themselves, wearing beautiful loungewear that makes them feel confident and adored. When a woman loves herself, she receives love and happiness in return. Looking ahead, Bambi plans to expand its presence in the southern regions of Vietnam and nationwide through a strong network of branches, ensuring that customers can easily access the brand's signature products.

Website: http://dongubambi.com/

Founded in 2005, Felice is a renowned brand in the world of loungewear. As a premium women's loungewear label, Felice has been a trusted companion for women seeking comfort and style. With a strong focus on quality and design, Felice products have earned the admiration and love of women across various age groups, becoming a must-visit shopping destination. Felice captivates its customers with high-quality, versatile, and modern designs that appeal to the majority of current fashion tastes.

With over 10 years of expertise in the fashion industry, Felice, under the management of Hai Anh International Fashion Joint Stock Company, has established a solid reputation in Vietnam's domestic market. Felice's product lines cover loungewear, office wear, children's fashion, and export fashion. With state-of-the-art production facilities and a dynamic team of professional designers from Vietnam and Italy, Felice has brought sophisticated and modern designs that cater to a wide range of customers, both locally and internationally.

Website: https://felice.vn/collections/thoi-trang-mac-nha-nu

Winny is a pioneering brand dedicated exclusively to women's fashion. Since its debut in the early 2000s, Winny has expanded its reach nationwide, with hundreds of stores providing a diverse range of fashionable loungewear for women. Known for its high-quality products, unique designs, and elegant style, Winny has created a distinct identity in the fashion industry. The brand offers a wide selection, including casual wear, sleepwear, and lingerie, giving women plenty of options to choose from. As one of the first brands in Vietnam's loungewear market, Winny has established itself as a trusted name, setting new standards for women's homewear fashion.

In 2021, Winny introduced a new line called Wonner by Winny, featuring youthful designs and special materials tailored to young customers at affordable prices. After nearly 20 years of development, Winny has achieved significant success with 25 showrooms and over 120 retail outlets across major cities and provinces, becoming the leading loungewear brand for women in Vietnam. With ongoing efforts to innovate and improve, Winny continues to celebrate the beauty of modern Vietnamese women by offering high-quality, comfortable, and versatile products.

Website: https://winny.com.vn/

Wonnerful is a well-known loungewear brand that has been recommended by many women for years. With its unique designs, high-quality fabrics, and quick adaptation to fashion trends, Wonnerful has quickly gained the trust and affection of women across the country. The brand's products are distributed through various fashion retailers nationwide, meeting the demand for fashionable, high-quality, and authentic homewear. Wonnerful's loungewear stands out for offering premium quality at affordable prices, making it a favorite choice among customers.

Wonnerful loungewear has become a familiar name for many women. The brand continually introduces new collections with a variety of styles, crafted from different fabrics such as cotton, linen, and silk, perfect for all seasons from spring/summer to fall/winter. As a premium loungewear brand, Wonnerful offers many advantages that lower-priced fashion brands simply can't match in terms of quality. The brand's products are available in a wide range of styles and colors, making it easy for customers to find their perfect match.

Fanpage: https://www.facebook.com/Wonnerful/

These are two product lines from Nguyên Dung Fashion Company, which has been a staple in Vietnam since 1990. Known for its loungewear, Paltal has played a key role in enhancing women's beauty and making them feel "more beautiful and more attractive." Every product released reflects the passion of Paltal. The designs always showcase elegance and beauty with a delicate touch, and they are renowned for their soft, smooth, and cool feel, as praised by millions of customers across the country. Paltal stays ahead of market trends, meeting the diverse shopping needs of all ages.

Paltal was founded in 1999 and has become one of the most famous brands in the loungewear industry. Its high-quality products not only enhance the beauty of women but also help customers become "More Beautiful & Happier." Paltal's designs are youthful, dynamic, and feature adorable ice cream patterns on vibrant cotton fabrics. The matching, bright-colored accents on the collar and pocket bring an energetic, chic, and trendy vibe to every woman.

Website: https://paltal.vn/