1. Mailchimp
Mailchimp is currently one of the most popular marketing software available. Many companies and businesses use Mailchimp to build and develop their online business and email marketing activities. This software operates by managing email lists, creating beautifully designed email marketing campaigns, and integrating customer data analysis tools.
Notably, this Mailchimp software offers a variety of email templates with rich and attractive interfaces for users to design on their own. To use Mailchimp, simply follow these steps:
Sign up for an account: Go to the homepage https://mailchimp.com/, click sign up in the top left corner, and enter the required information. Then, click Get Started to create an account. Check your email to activate your account.
Create email marketing:
- Create email lists: You can create a list of customers to send emails to by clicking on the List link, clicking the Create List button on the top right. Enter the Email list information and then click Save
- Create campaigns: You create email campaigns by: clicking on Campaigns -> Create Campaign -> Create an Email -> enter the campaign name and select the list -> click Begin.
- Next, at the Recipients step, select the list from the dropdown menu and click Next.
- At the Setup step, enter your Email subject, preview text, name, and email address. When done, click Next
- At the Template step, choose from available template types and design
- Once you have designed your Email campaign, click Next to go to the confirmation page (Confirm).
After the Email has been sent to customers, you can check and measure the effectiveness of the campaign using the tools available on Mailchimp. Click Reports for more detailed information.
Detailed information:
Fanpage: https://www.facebook.com/mailchimp/
Website: https://mailchimp.com/
Twitter: https://twitter.com/Mailchimp


2. Constant Contact
Constant Contact stands out as one of the fastest-growing marketing service providers globally, chosen by many. It offers a user-friendly email marketing design interface that is easy to use. Similar to other software, Constant Contact helps you manage email lists, contacts, email templates, and analyze results.
This email marketing service is slightly higher priced compared to others in the market. Cost: starting from $20/month (with a free 60-day trial).
Reasons to choose Constant Contact:
- Multiple template options for customization with a drag-and-drop interface, making it easy to select your preferred email templates.
- Automated emails: allows you to send the right email at the right time to recipients.
- Set up email for your contact list: set up batch emails for your contacts. When you add new contacts to the list, new users will start receiving scheduled emails from before.
- Email tracking: tracks who has opened, viewed, and shared your posts.
Detailed information:
Website: https://www.constantcontact.com/global/home-page
Facebook: https://www.facebook.com/constantcontact
Twitter: https://twitter.com/constantcontact


3. GesResponse Email Marketing
GesResponse is a feature-rich Email marketing software that automates email sending, manages customer relationships, and reaches out to many customers across desktop, mobile, tablet. It offers a highly competitive pricing compared to many other Email marketing services...GetResponse allows you to:
- Import and manage email lists, create Newsletters to send to subscribers in the email list
- Automatically send emails to customers and analyze data related to Email Marketing campaigns: open rates, click-through rates...
Main features of GetResponse software:
- Autoresponder: You can customize the timing of your email sending. Send emails based on time and actions: open, click, sign up, complete transaction... Each person with different actions will receive different emails.
- Analysis: Comprehensive analysis capabilities and reporting features, you can know basic data such as: open rates, unsubscribe rates, click-through rates...
- Split testing – comparison: Allows you to compare up to 5 different messages against competitors.
- GetResponse e-newsletter templates: There are over 500 templates divided into easy-to-find categories for you to choose from. You can change fonts, layouts, images.
- Highly responsive email design: GetResponse automatically adjusts templates when users use phones, layouts, and fonts also automatically change to fit
Detailed information:
Fanpage: https://www.facebook.com/GetResponse
Website: https://vn.getresponse.com/
Twitter: https://twitter.com/getresponse


4. ConvertKit
ConvertKit is a relatively new email marketing provider in the market, founded in 2013. However, it is still very effective in allowing small and medium-sized businesses and professional bloggers to manage their email marketing campaigns. In addition to the available features such as tagging, sending a list of email lists...ConvertKit can also build landing pages, send automatically based on rules, and automate responses.
Although the service is still relatively new, ConvertKit still provides full features and can compete with other leading Email brands such as Mailchimp and AWeber. ConvertKit's Email marketing service package starts at $29 per month.
Key features of ConvertKit:
- This is an Email marketing platform for professional bloggers. Therefore, the interface is intuitive and easy to look at.
- Provide full features in online Email marketing.
- Provide packages based on the number of emails in the email list, the cost depends on the size of the email list.
- Help marketers create an email sequence sent to subscribers automatically.
Advantages of ConvertKit:
- Create multiple easily classified email lists
- Landing Page and Sign-Up Form interface are intuitive and easy to use
- Duplicate emails in 2 lists will only count as 1 email
- Create automated email sequences easily
- Reporting tools help track campaign metrics clearly
- Create multiple sign-up forms to help you track conversions better
But ConvertKit also has its limitations: no free trial package for users (you will be refunded if you are not satisfied), no phone or live chat support, and limited third-party integration.
Detailed information:
Website: https://convertkit.com/
Facebook: https://www.facebook.com/ConvertKit/
Twitter: https://twitter.com/convertkit


5. AWeber
AWeber provides a variety of diverse and useful tools for small and medium-sized businesses to manage Email marketing, which is popular worldwide. If you're new to online Email, this software is very easy for you to use, as it integrates with most platforms including WordPress. You can access pre-designed templates to use, manage email lists, set up autoresponders, track emails, and analyze results.
AWeber allows you to experience a 30-day free trial, after which the price starts at $19/month.
A plus point of AWeber is that it is integrated on both Android and IOS:
- AWeber Stats: Allows users to view statistics directly
- Atom App: You can add subscribers directly from your phone
- Curate: Allows you to create and send emails.
The advantages AWeber brings:
- Very simple dashboard allows users to easily find features.
- AWeber with over 700 pre-designed templates and 3000 images available, allowing you to send RSS in newsletter format quickly.
- Autoresponder feature with a separate interface, available on both iOS and Android
- In addition to receiving emails via CSV, TXT, Excel files, AWeber also allows Copy Paste from other applications
Detailed information:
Website: https://www.aweber.com/
Facebook: https://www.facebook.com/aweber
Twitter: https://twitter.com/aweber


6. SendGrid Email
As the leading transactional Email service based on cloud platform, SendGrid replaces traditional Email systems. SendGrid helps reduce the amount of Email sent to spam folders and evaluates the effectiveness of Email Marketing campaigns in detail.
SendGrid is divided into different pricing tiers. The more Emails you send, the higher your Inbox placement and contact management, the higher the cost. Currently, SendGrid only allows users to experience a free trial for 1 month, sending up to 40,000 Emails in the first month of use. After that, users will pay from $9.95 per month depending on the number of Emails sent.
Setting up SendGrid via Web API:
- Create a sending Sender Email account: you access SendGrid and register an account on the system. Fill in your information and click Create Account. A confirmation Email will be sent to your mailbox, please go there and click Confirm.
- Create API Key: this is an authentication string for your account. In the Dashboard, select API Keys -> select Create API key. Click on General API Key.
- Domain authentication: declare Whitelabels in SendGrid
Detailed information:
Website: https://sendgrid.com/
Facebook: https://www.facebook.com/SendGrid
Twitter: https://twitter.com/sendgrid


7. ActiveCampaign
ActiveCampaign was born in 2003 and quickly became widely used worldwide. With professional features, ActiveCampaign helps you promote products, organize online seminars, and manage customer lists.
ActiveCampaign provides Email Marketing services with beautiful email templates and familiar subscription forms. Besides, it helps you segment contacts based on actions, location, attitude, and social data of customers. ActiveCampaign can send SMS messages to subscribers to track campaigns. The cost you pay to use this service starts from $9 per month
Advantages of ActiveCampaign:
- User-friendly interface: intuitive and quite beautiful user interface
- Automated Email: ActiveCampaign helps set up automated email sequences based on customer interactions
- Customer segmentation: helps you group and categorize based on their interactions such as opening links or visiting the website
- Customer support service: you will receive a monthly call from an ActiveCampaign expert.
However, alongside the advantages, ActiveCampaign also has some drawbacks: does not allow link insertion and some integration features are not the best.
Detailed information:
Website: https://www.activecampaign.com/
Facebook: https://www.facebook.com/activecampaign
Twitter: https://twitter.com/ActiveCampaign


8. Campaign Monitor
Email marketing has become a useful tool for reaching customers, nurturing relationships, and maintaining customer engagement. Campaign Monitor is one of the top 10 marketing services globally. If you're looking for an effective online email service, Campaign Monitor might be a choice worth considering. It's a paid service: $5 per campaign and $1 per recipient or 1000 subscribers = $30 per month.
Register an account and send emails:
- Step 1: Sign up for a Campaign Monitor account: Visit the website and click Try it for free or Sign up. Fill in the required information and select Create my account
- Step 2: Log in to your Campaign Monitor account
- Step 3: Create a recipient email list: To input your recipient email list, click on Vantrijis click chuột vào Vantrijisc. Select List & Subscribers -> Create your first subscriber list -> Create List. Then, select Add the first subscribers your new list to begin entering the email list and details.
Here, you can choose from various methods of inputting information:
Import from a file: Input emails from CSV, TST, TXT files
Manually: Input information manually.
- Step 4: Create and send emails: Fill in all the necessary information: Name the campaign, Email subject line, It’s from.
Next, you can choose: Import my own design (import a pre-made design), Plain text only (create a text-only email), Use one of my templates (use your own or the service's templates).
Detailed information:
Website: https://www.campaignmonitor.com/
Facebook: https://www.facebook.com/campaignmonitor
Twitter: https://twitter.com/campaignmonitor

