Buzz
(Homeland) - Twitter is rolling out an enticing new program to share advertising revenue with the community of content creators.
Twitter is unveiling a new and attractive program to share advertising revenue with the content creator community on its platform. The main goal is to provide additional income for creators while encouraging the improvement of content quality on Twitter.
As the name suggests, 'Creator Ads Revenue Sharing' will allow creators to earn a portion of the revenue generated from ads displayed in their post replies.
However, to participate in the program, creators must meet certain mandatory requirements. Specifically, creators must have a minimum of 10,000 followers. Once eligible, they will automatically enjoy a share of the advertising revenue generated from their posts.
'Creator Ads Revenue Sharing' is currently undergoing a test rollout, so it will only be available to a select group of creators. Note that the amount creators earn will depend on certain aspects, including the number of impressions and interactions their posts receive.
The program is anticipated to become an excellent method for the company to support innovative minds that have transformed Twitter into a 'vibrant and engaging platform.' By sharing advertising revenue with creators, Elon Musk and collaborators are encouraging them to continue creating high-quality content to attract more users and provide a better experience on the platform, especially in the face of potential new competitors like Threads (Meta).
