Buzz
If you're new to online advertising and looking to make money through it, you've probably encountered the abbreviations CPM, CPC, and CPA. But what exactly do they mean? These are basic terms in Online Marketing and are widely used. In this article, we'll explain what CPM, CPC, and CPA are and delve into the world of online advertising.
1. CPM – Cost per 1000 impressions
CPM is currently the most common and simplest way to earn money. CPM, short for Cost per 1000 impressions, refers to the amount paid for 1000 views. It's the most popular method nowadays, requiring only user visits without any additional actions. Due to its simplicity and ease of earning, the fees investors pay for this CPM method are lower compared to CPA, CPC.
Investors will place advertising banners on your website and pay based on the views. However, investors use anti-fraud algorithms to display the most accurate views. Advertising server systems may skip some views if they don't meet certain conditions like refreshing the page (F5),...
CPM is favored by online earners as they can estimate their revenue and easily increase it by increasing views.
2. CPC – Cost per click
CPC is currently used alongside CPM on earning websites to maximize potential earnings. CPC, short for Cost per click, refers to the amount paid for each click on ads on your website. Most CPCs are used on every website and are highly effective in earning money. This method is also favored by advertising investors as it targets the right audience and is much more effective than CPM.
3. CPA – Cost per Acquisition
CPA requires much higher conditions compared to CPM and CPC, yet advertisers pay the highest amount for CPA. CPA, abbreviated from Cost per Acquisition, refers to the amount paid for each specific action such as: product sales, obtaining customer emails, survey responses,...
This is perhaps the most challenging way to earn money, but you also receive the most deserved and highest amount of money among the various ways to earn money through online advertising. Currently, each advertising investor pays different amounts for CPA, so choose the appropriate provider to maximize your potential earnings.
Online advertising is extremely popular nowadays, and anyone can do it. Online advertising spans across the internet from blogs, newspapers, to YouTube channels, still earning through CPM, CPC. Because of this, earning money through online advertising is favored by many people, and investors have attractive funding to entice users. Thus, Software Tricks has explained CPM, CPC, CPA to you, wishing you find the most suitable option for yourself.
