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Many of you are likely not unfamiliar with the term URL when browsing the Internet. Especially in the SEO field, URLs are crucial and draw attention. However, not everyone comprehends URLs and how to use them effectively. So, what is a URL? Learn about optimizing URLs for websites according to SEO standards. Explore this information right below the following article on Mytour!
What is URL?
URL (Uniform Resource Locator) is a tool used to access the computer network. This path efficiently links to multiple websites. Each accessed website is identified by a specific IP address or pasted link. Users can easily reach a website by pasting the link or entering the address.
URL serves as a tool for accessing the computer networkComponents of SEO-Standard URL Structure
A complete SEO-standard URL needs to utilize 3 supplementary components accurately. Users must delve into these specific elements to achieve high efficiency. Specifically:
Path – directory
The path helps users open a folder or file on the computer quickly. When entering the path, it must start with a forward slash. Additionally, the middle part of the large and small directories should also have a forward slash.
Query – inquiry
Query is not a part of the URL structure. However, it plays a crucial role in speeding up website searches. Furthermore, queries help distribute information through mandatory forms on the website effectively.
Fragment – dissecting the index
Fragments are represented with a # symbol, playing a crucial role in pinpointing the precise address of a website. Beyond that, fragments aid in accurately navigating the website, making it more convenient. The webpage loads instantly when the fragment is at the end of the URL. Consequently, designers will anchor links created.
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Optimizing SEO-friendly URL
For a website to rank well on search engines, on-page SEO optimization is crucial. However, optimizing website URLs according to SEO standards also needs to ensure the following factors:
Character Count in SEO-friendly URL
An article posted on a URL's website should ideally display a maximum of 96 characters. Nowadays, there are numerous SEO standard checking tools that are very convenient for users. Therefore, websites should install these tools to clearly determine characters in the article. If the article exceeds the character limit, the system will immediately report it.
Character count of the URL should not exceed the limitIf your website doesn't have this tool, you need to always check in detail. This will help the SEO process for the website to be more effective on search engines.
URL with Essential Keywords
For any website aiming to improve its ranking on search engines, having SEO keywords is essential. Keywords in the URL also play a significant role. The main keyword should not appear too many times, as it will result in a lengthy URL and violate the length principles of the path.
Avoid excessive use of primary keywordsStatic URL Structure
An important note when optimizing a website for SEO-friendly URLs is to avoid using: @, #, $... All symbols except '-' should not be used to improve the SEO ranking of the website in the URL. Many Vietnamese websites often encounter errors related to these special characters.
Avoid Uppercase Letters in URLs
Furthermore, to optimize website URLs on search engines, refrain from using uppercase letters. Instead, users should use lowercase letters for better efficiency.
Concise and Understandable URLs
According to statistics, SEO-friendly websites with concise structures always receive up to 37% more traffic. Therefore, the URL structure should not be lengthy or complicated but rather succinct. This is also a mandatory requirement for SEO of the URL's website. Typically, URLs should only contain keywords to optimize searches.
URL structure should be concise and to the pointHyphens in SEO-friendly URL Optimization
The final noteworthy aspect is the use of hyphens in SEO-friendly URLs. These are symbols used to separate words. When searching, a clear URL structure will make the results more easily understandable.
Placing hyphens is similar to how you format text with spaces. This way, when users search for related keywords, the website is also approached more closely.
Conclusion
Certainly, going through this has given you a better understanding of what URL is and how to optimize SEO-friendly URLs for effective website performance. We hope that the insights shared will provide you with the most useful information. Stay tuned to Mytour for even more valuable updates.
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