The mobile phone market today is divided into various price segments, including budget, mid-range, and premium phones. The rapid pace of technological advancement in phones leaves users pondering which phone brand to choose.
Therefore, in this article, Mytour shares insights to help you understand the essential criteria for choosing a durable, attractive, and affordable phone brand.
1. The Current Range of Phones Available in the Market
The mobile phone market in Vietnam in 2018 is experiencing a strong diversification of Smartphone models, with numerous trends and new technologies driving the development of the phone industry. However, primitive phone models still coexist, roughly divided into two main categories:
- Old-fashioned phones (low-end): These are mobile phones that, at the time of production, were not considered smartphones. They run on proprietary software, featuring simple, compact designs, and notably, they tend to be quite thick.
- New-generation phones (Smartphones): These phones run on operating systems with integrated features, especially utilizing touch screens, ample storage, and various multimedia functions such as web browsers, Email, integration of third-party apps, and easy connectivity with other devices. Smartphones currently run on operating systems such as Android, iOS, Windows Phone, and Blackberry OS.

Choosing a durable, beautiful, and reliable phone
2. What criteria do we usually consider when buying a mobile phone?
Choosing a phone based on needs and price
The price of a product is an important factor that determines whether users choose to use that product or not. Especially for customers who want to choose a phone that meets their personal needs and also fits their budget.
At Mytour, we often receive inquiries from our valued customers such as:
- Which phone has the best camera/photo quality? - Which phone is the best for gaming? - Which phone has the best wifi reception? - Which phone has the best security features? - Which phone supports wireless charging? - Which phone has the longest battery life? - Which phone is waterproof? - Which phone has the best music/audio quality? - Which phone has the best processor? | - Which phone should I buy under 3 million VND? - Which phone should I buy in the 3-7 million VND price range? - Which phone should I buy in the 7-10 million VND price range? - Which phone should I buy above 10 million VND? - Is it worth buying a display model phone? |

How to choose the best phone brand
There are many other questions broadly related to price and consumer needs.
To begin with the query of which phone to choose according to needs, we share the experience of selecting based on needs first and have categorized it into 3 groups of user demographics:
- Tech Enthusiasts: For this group of customers, we don't need to delve into much detail because they are technology enthusiasts, financially capable, always following trends, and definitely know which phone to choose.
- Office Professionals, Civil Servants: This customer segment requires a phone with a beautiful design, decent configuration, especially good camera quality, which will fall into the 7-10 million VND price range.
- Students: Currently, students are still dependent on their family's finances. The best choice for them in the 3-5 million VND price range is relatively satisfactory.
Secondly, Mytour addresses common phone buying consultation questions from customers above. Please click on the appropriate question category for you.
Choosing a Phone Based on Operating System
The operating system is quite important as each brand will have different operating systems, each with its own advantages and disadvantages. Common operating systems include Android, iOS, Windows Phone, and BlackBerry OS...
Android Operating System
Android is the most widely used operating system by many phone manufacturers, offering a wide range of prices from budget to premium products, making it suitable for various user groups. With prices of less than 2 million VND, you can own a smartphone for reading news, watching movies, or browsing the web.

Choosing the Best Phone - Android Operating System
Advantages:
-Being an open-source platform with high customization ability, offering a vast array of apps on Google Play Store.
-Multitasking capability, running multiple high-performance apps simultaneously.
Disadvantages:
Prone to malware and viruses.
Overabundance of apps leading to difficulty in controlling quality, lack of truly excellent apps.
Updates not automatic for all devices.
iOS Operating System
Developed by Apple, the operating system not only optimizes hardware but also boasts high-level security. It only runs on devices manufactured by Apple.
Advantages:
Stable platform, with apps highly compatible.
High security, rich applications.
Disadvantages:
Unable to run multiple programs simultaneously on the screen.
Exclusive to iPhone models and has limited integration capabilities.
Windows Phone Operating System
This is the operating system for smartphones by Microsoft. However, the interface of Windows Phone is considered ugly and dull, with few features. Nowadays, this operating system is rarely seen on a few Nokia phone models.
BlackBerry OS Operating System
Absolute security, suitable for business professionals, targeting users who require high security. This operating system has a major drawback, which is a poor and not truly extensive app store. BlackBerry is no longer in production, but it marked the early development of smartphones.

Choosing a smartphone with BlackBerry OS Operating System
Choosing a phone based on storage capacity, RAM, and battery life
According to Phone Arena's survey on user storage preferences, 43% of users prefer 64GB, 23% want 128GB, and 19% find 32GB sufficient.
If you're passionate about photography, capturing images, shooting videos, or a YouTube enthusiast, you should opt for models with at least 32GB of ROM and support for external memory. Because the operating system already takes up nearly 5GB of the device's memory.
RAM is also quite important, but it will depend on the operating system that users use. The larger the RAM, the smoother and more stable your phone will run. However, note that it also has a certain limit depending on the general configuration of the device.
On average, for Android phones used for web browsing and music streaming, a RAM capacity of under 1-2 GB is sufficient. For smartphones that need to run heavy apps or high-graphic games, it's advisable to choose a phone with at least 3 GB of RAM.
Battery: measured in Milli Ampere Hour (mAh), the higher this index, the longer the battery life. For today's phone usage needs, the minimum battery capacity should not be below 2000mAh.
Choosing a phone based on screen size
Screen size is also a significant criterion when choosing a smartphone. Currently, the trend of smartphones with large screens is prevalent worldwide.
According to a recent survey by Android Authority, up to 50% of users prefer screen sizes between 5 – 5.5 inches, which is considered the standard size. With this size, it's neither too big nor too small, making it convenient for gaming, watching movies, or reading news, and it's easy to carry in your pocket.
Where to buy affordable and quality smartphones
Currently, there are many counterfeit smartphones of poor quality on the market. Choosing a genuine product with a clear origin will ensure safety during use.
Where to buy trustworthy smartphones also comes with warranty policies. It's rare knowledge where to buy genuine products with quality assurance, warranty, technical support, etc. Don't opt for cheaper prices at small vendors; instead, choose to purchase at reputable electronics centers with transparent policies and clear support systems.
Mytour's customers can contact the Mytour Hotline (8:30 AM - 9:00 PM) or directly visit Mytour branches near you. You can find branch addresses here.
3. Which is the best mobile phone brand to buy nowadays
Apple phones
Apple is a leading technology conglomerate in the United States. Apple products, including iPhone, iPad, and MacBook, are recognized by the iconic bitten apple logo. Despite the high prices, the number of users of products from this 'Bitten Apple' brand is increasing significantly.
The standout among its products is the iPhone series, which the brand emphasizes from external design, internal components, accompanying accessories, to applied technologies... in general, using an iPhone demonstrates a 5-star class.

Choosing to buy an Apple phone
Samsung phones
As a brand ranked among the top famous global brands, Samsung smartphones are now considered the leading heavyweight competitor to Apple.
Samsung phones boast a diverse range of models and prices, ranging from budget-friendly options starting from a few million to mid-range and high-end models reaching tens of millions. Therefore, they meet the needs of most users.
Additionally, Samsung's advantage lies in its sleek, intelligent design, luxurious appearance, and the convenience of using the Android operating system. This is what makes the brand much more popular than others.

Choosing the best phone - Samsung phone
Sony phones
Sony is also a globally trusted brand. Mention Sony and people immediately think of cameras. The brand's strength lies in imaging technology. If you're into imaging technology or passionate about photography, Sony phones are an ideal choice.
Currently, Sony is also focusing on strong development in other aspects of its products such as eye-catching and luxurious design, leading in developing waterproof technology, and ensuring highly stable performance.
Nokia phones
Nokia phones have been one of the most successful brands in Vietnam in the past years, offering durable and extremely resilient budget phones. However, there have been ups and downs, and the brand's products are not as popular as they used to be. The company has undergone many changes in hopes that Vietnamese consumers will not turn their backs on Nokia.

Best choice - Nokia phones
Asus phones
Asus is known for its core strength in manufacturing and distributing laptops. Nowadays, the company has expanded into the mobile device market and has gained a fairly stable market share in Vietnam.
Asus's flagship product is the Zenphone series, known for its good design, stable performance, and affordable price for users. However, there are some minor drawbacks, such as the device getting hot during prolonged gaming sessions and the camera not performing well in low-light conditions.

Best choice - Asus phones
Oppo phones
Oppo phones have gained a strong foothold in the Vietnamese smartphone market. Oppo products are highly praised for their beautiful and eye-catching design, comprehensive features, and specifications.
In the high-end segment, Oppo phones certainly cannot compete with established brands like Apple or Samsung. However, in the mid-range and budget segments, Oppo is increasingly proving itself as a formidable competitor, comparable to any other brand.

Best choice - Samsung phones
Xiaomi phones
Xiaomi may still be relatively new to users in Vietnam. In China, Xiaomi phones are dubbed as the second Apple of the country.
Xiaomi's products are quite diverse, ranging from smartphones to Bluetooth speakers, Bluetooth earphones for wearable devices like smart bands or smartwatches. They are highly regarded for their beautiful, elegant designs, powerful configurations, yet incredibly affordable prices.

Best choice - Xiaomi phones
Top 5 best-selling mid-range smartphones from various brands
Oppo A54 (4GB+128GB), Blue
Oppo A15s (4GB+64GB), Black
Samsung Galaxy A52 (8GB+128GB), Black
Samsung Galaxy A02s (4GB+64GB), Black
Samsung Galaxy A12 (4GB+128GB), Black
After reading this article, Mytour believes that you can now resolve any doubts you may have about which phone to buy, one that is good, durable, and affordable, right? We wish you can find a new phone that is good and satisfying for your family, like the S23 Ultra 512GB or the iPhone 14 Pro Max.