Choosing the best TV brand is a common concern among customers today. There are many TV brands on the market, with different sizes and designs. To choose the right product, users should refer to the information in the article below.
1. Popular Types of TVs on the Current Market
TVs are a familiar device and a must-have in every household. This is also why in recent years, the TV market has become increasingly diverse in terms of types. The purpose is to provide consumers with more choices, thereby purchasing a TV that suits their preferences for home decoration. Below is an overview of the popular types of TVs today, let's explore with Mytour!
QLED TV (short for Quantum Light-Emitting Diode): This is a TV line developed based on LED screen technology, combined with Quantum Dot quantum dot material, helping users observe better, with sharp images, superior brightness, and accurate colors.

The Samsung QLED 4K QA75Q80C TV is Samsung's new QLED series in 2023.
OLED TV: This is a TV line developed based on a new screen technology, consisting of Organic Light Emitting Diodes that can emit light when an electric current passes through, creating extremely good display, vibrant colors, and a realistic feel.
Android TV: This is a TV line developed based on the Android operating system designed by Google. The advantage of the product is its intuitive interface, easy-to-use, and comes with a wide range of entertainment apps.
Nano Cell: This is a TV line developed based on technology capable of absorbing excess wavelengths, thereby enhancing purity, improving image quality with true, clear, and superior colors close to nature.

The Nano Cell TV delivers an incredibly vivid viewing experience with sharp image quality and millions of vibrant colors.
Lifestyle TV: Not just a TV for entertainment purposes, Lifestyle TVs stand out in the market with exquisite designs inspired by art frames or masterpieces of painting, enhancing aesthetic value, and shaping a personalized living space for your home.
Smart TV: This is a smart TV line with Internet connectivity, allowing users to surf the web, watch movies, or play games online. In addition, Smart TVs are also equipped with some utilities, including voice control, gesture control, or face recognition, making the user experience much more interesting and convenient.
2. Guide to Choosing the Best TV for Non-Tech-Savvy People Today
Here are 7 important criteria to help you choose the best TV:
2.1 What Size TV Should You Buy?
To choose a TV with the right size, users should calculate the area of the room - where you plan to place the product or you can base it on the viewing distance recommended by the manufacturer:
- Viewing distance < 2m: Choose a 32 Inch TV.
- Viewing distance from 2-3m: Choose a 33 - 43 Inch TV.
- Viewing distance from 3-4m: Choose a 44-55 Inch TV.
- Viewing distance from 4-7m: Choose a TV above 55 Inch.
2.2 Which is the Best TV Brand to Buy? Sony or Samsung?
In the market, there are many renowned TV brands such as Sony, Samsung, LG, or TCL. This leads users to wonder which TV brand is the best to buy. Basically, each TV brand has different characteristics - this is also an important basis for customers to choose a product that suits their needs.
- Features of Samsung TV
Samsung TVs are famous for their slim, beautiful design yet equally unique. The product is equipped with many outstanding technologies, including Hyper Real Engine, Colour Brilliance, QLED display, Quantum Dot, Quantum HDR 2000 - optimizing brightness, color reproduction, and providing an immersive viewing experience.
Samsung TVs also focus on sound quality, with a range of special technologies such as Object Tracking Sound+ (OTS+), DTS Premium Sound 5.1, 3D sound, providing a satisfying, stimulating experience for both visual and auditory senses.
- Features of Sony TV
Sony TVs are considered the benchmark of technology, continuously equipped with exclusive display technologies, including X-Reality™ PRO, X-tended Dynamic Range PRO, TRILUMINOS™ Display, Clear Resolution Enhancer, Advanced Contrast Enhancer, and HDR, supporting improved image quality, contrast enhancement, as well as brightness levels of color frames.
Choosing Between Sony and Samsung TVs - Which TV Brand to Buy? This is a question many people are concerned about nowadays. In general, both brands excel in technology, picture quality, and sound. Therefore, to determine which TV to choose, you should consider your personal needs. Choose Sony TV if you enjoy the unique features from Google or the extremely rich app store on Google Play. Additionally, Sony TVs are suitable for those who love natural, clear colors accompanied by top-notch and sharp images. Choose Samsung TV if you can't take your eyes off the unique, sophisticated design and extremely vivid screen of the brand. Especially for those who need a TV with smooth processing speed, stable wireless connectivity, Samsung is an extremely wise choice. |

Should You Choose Sony or Samsung TV? Depending on your usage needs, customers should consider buying the TV line that suits them best
- Features of LG TV
LG brand focuses on producing TVs in a compact, space-saving style for homes, while also adding a unique and eye-catching beauty to the room. In terms of image technology, LG TVs are equipped with a strong IPS panel, not glare even when watching movies in bright light conditions.
In addition, there is the α9 AI 8K 3rd generation chip or AI 8K Upscaling technology, which enhances sharp, vivid images down to every detail; Dolby Atmos technology delivers a vivid, realistic, and natural sound experience.
- Features of TCL TV
The standout feature of TCL TVs is the unique borderless design, using durable alloy material to ensure both aesthetics and long-term user experience. TCL TVs also receive high praise for their picture and sound technology, including: Quantum Dot (QLED) technology for color reproduction; Mini LED technology for improved display quality; Harman/Kardon speaker system for balanced sound, reducing distortion, unclear audio, or excessive glare.
From the information above, it can be seen that each brand possesses different characteristics. Consider current needs along with economic conditions to choose a suitable TV - this also answers the question of which TV brand is the best choice today.
2.3 What Resolution Should You Choose for a TV?
The resolution of a TV depends on the screen size. The larger the screen, the higher the resolution, and vice versa. Currently, common TV brands like Sony, Samsung, LG, TCL are equipped with different resolutions, including:
HD Resolution: HD TVs have sizes ranging from 32 inches to 42 inches, affordable prices, compact sizes that do not take up much space.
Full HD Resolution: Full HD TVs have twice the sharpness of HD TVs. The products have larger screen sizes, ranging from 40 inches to 50 inches, suitable for basic entertainment needs.
4K Resolution: 4K TVs have four times the sharpness of Full HD TVs, consisting of 3,840 horizontal pixels and 2,160 vertical pixels, equivalent to 8.3 million pixels, providing extremely vivid display quality, realistic down to every detail. Additionally, 4K TVs range in size from 50 inches to 65 inches, making them the perfect choice for higher-end entertainment needs for the whole family.
8K Resolution: 8K TVs feature extremely large screens with a system of 7689 horizontal pixels and 4320 vertical pixels, equivalent to nearly 33 million pixels. As a result, 8K resolution screens can display images with four times the sharpness of 4K TVs and 16 times that of Full HD TVs, contributing to a breakthrough, fascinating, and unforgettable experience for users.

The Samsung Neo QLED QA65QN800C TV features an 8K resolution screen
2.4 Choose According to Budget - How much does a TV cost?
Depending on the customer segment, the price of TVs may vary.
Mass Market Segment: Priced under 5 million, suitable for the budget of many families, but TVs in this segment lack diversity in features and design.
Mid-range Segment: Priced from 5 to 10 million, suitable for families with stable income. TVs in the mid-range segment are fully equipped with features, attractive designs, and diverse styles for customers to choose from.
High-end Segment: Priced at 10 million and above, suitable for well-off families. TVs in the high-end segment offer superior audiovisual experiences, thanks to the integration of the latest and most advanced technologies available today.
2.5 Choose TV according to design and stand type
The TV models available on the market today feature incredibly new, creative, and unique designs, such as curved screen TVs, flat screen TVs, rotating TVs, frame TVs, or roll-up TVs, catering to different needs in terms of aesthetics, performance, and quality for consumers.
Along with different designs, TV stands mainly use 2 common types:
- Metal Stand: Higher cost but very durable and sturdy.
- Plastic Stand: Lower cost, lightweight, easy to move and assemble. However, durability is not high.

The best TVs today are highly regarded for their design, not only modern and luxurious, but also unique, creative, and innovative
2.6 Choose TV based on accompanying utilities
If you are a technology enthusiast, you can consider some of the following accompanying utilities when choosing a TV for your home:
- Voice search in Vietnamese available.
- Equipped with Google Assistant virtual assistant.
- Supports wireless connectivity.
- Play games on TV.
- TV control feature via smartphone.
- Voice control without remote.
2.7 Where to buy TVs at good prices and high quality?
To ensure safety and avoid buying fake or low-quality TVs, consumers should consider choosing reputable stores, supermarkets, or electronics centers with transparent warranty policies and clear return and exchange policies.
Currently, for Mytour customers, you can contact us via the Mytour hotline (8:30 am - 9:00 pm) or visit the nearest branch to get support, advice, and purchase suitable TVs with affordable prices and excellent quality!
3. Check out the TOP 10 best TV models today
Here, Mega Market Electronics will send you a list of 10 TV models with superior quality in today's market for your reference and selection for your interior space. Let's see which brands these super products belong to and what outstanding features they have.
3.1 Samsung OLED 4K S95C TV
Currently, OLED screen technology is being applied by many leading electronics brands worldwide. OLED TV models do not use traditional LED backlight systems but use independently emitting pixels to accurately reproduce color shades and save working efficiency. Sony pioneered the production of the first OLED TV in 2004, followed by LG, Samsung, and others entering this market.
One of the modern and high-end OLED TV models of Samsung in 2023 is the S95C series with new improvements thanks to integration with Quantum Dot technology. Not only can you enjoy sharp images with vibrant colors, but Samsung's 2023 OLED TV also displays images with superior brightness in all conditions, allowing viewers to observe every detail even in bright light environments.

Samsung OLED 4K S95C TV
S95C is presented by Samsung in the electronics market with various sizes such as 55 inches, 65 inches, 77 inches easy to arrange in many spaces. Let's go through some highlights that the S95C TV currently possesses:
- Extremely thin screen, less than 1.2cm, incredibly delicate and classy
- Premium Neural Quantum 4K processor upgrades all images to 4K standard using AI
- Image technology: Quantum Dot displays 100% color gamut, anti-glare on-screen in all lighting conditions Anti Reflection, smooth motion Motion Xcelerator Turbo+, tearing-free FreeSync Premium,...
- Powerful 70W speaker system
- Sound technology: Image motion tracking OTS combined with Dolby Atmos surround sound reproduction capability
- Many software features to support gaming such as: Minimap Zoom, Game Motion Plus, Virtual Aim Point,...
3.2 Samsung OLED 4K S90C TV
Introduced in 2023 by Samsung, the S90C is an OLED TV following the earlier release of the S95C series. It utilizes the modern Neural Quantum 4K processor combined with OLED display and Quantum Dot technology to reproduce high-quality images with sharpness, superior brightness, and wide color gamut.

Smart Samsung OLED 4K SC90C TV
In addition to its smart technology and features, the S90C is also produced in 65-inch size as the Samsung OLED 4K 65-inch QA65S90C and a larger 75-inch option to cater to user preferences. Let's take a look at some impressive technologies on the Samsung OLED 4K S90C series:
- Sleek and elegant LaserSlim Design
- Powered by Neural Quantum Processor 4K
- Image technology: Quantum HDR, enhancing fast-paced motions with Motion Xcelerator Turbo Pro,...
- Audio technology: Immersive 3D sound reproduction with OTS Lite, seamlessly integrated with Q-Symphony soundbar,...
- Explore multi-screen mode on your TV with Multi View
3.3 Sony OLED 4K A80L TV
Sony OLED 4K A80L TV is a new OLED TV series introduced by the brand in 2023. The series features a remarkably sophisticated craftsmanship with ultra-thin bezels, super-slim profile, and flexible stand.

Sony OLED 4K A80L TV
This series offers customers 3 size options to choose from: 55 inches, 65 inches, and 77 inches, featuring advanced technologies such as:
- XR Cognitive intelligence processor
- Image technology: Enhance contrast with XR OLED Contrast Pro, upgrade resolution with XR 4K Upscaling, enrich colors with XR Triluminos Pro, reduce noise with XR Clear Image, synchronize frame rate/scanning frequency for gaming VRR, reduce gaming latency with Auto Low Latency Mode (ALLM),...
- Speaker system with 50W output
- Sound technology: Audio from the screen with Acoustic Surface Audio+, Dolby Atmos immersive sound reproduction,...
3.4 LG OLED 4K G3 TV
One of LG's premium OLED TV series introduced in 2023 is the LG G3 series, featuring products with sizes ranging from the smallest Smart TV LG OLED 4K 55 Inch OLED55G3PSA 55 inch, followed by 65 inches and 77 inches. The LG G3 boasts an impressive design with ultra-thin bezels and a super slim screen, making it a masterpiece for artistic wall mounting in any interior space.

Smart TV LG OLED 4K 77 Inch OLED77G3PSA
Some advanced technologies integrated into the products of this series are:
- α9 Gen6 4K AI processor
- Image technologies: Dolby Vision HDR, HDR Dynamic Tone Mapping Pro, HDR10 Pro, 30% brightness increase with Brightness Booster MAX, wide color gamut OLED Color, Pixel Dimming pixel technology, AI Super Upscaling 4K image enhancement, smooth motion with OLED Motion, tear-free gaming with FreeSync,...
- 60W speaker system
- Sound technology: Clear Voice Pro speech enhancement, AI Sound Pro content-adaptive sound, AI Acoustic Tuning automatic sound adjustment, LG Sound Sync audio synchronization,...
3.5 Samsung QLED 4K Q80C TV
QLED (Quantum Dot LEDs) display technology evolves from traditional LED screens, combined with a layer of Quantum Dot nanomaterials behind the screen, delivering an impressive viewing experience with vibrant colors.

Samsung QLED 4K Q80C TV
Samsung introduces the QLED Q80C 4K TV in various sizes ranging from 50 inches to 98 inches. Some advanced technologies equipped in this series include:
- Neural Quantum 4K AI processor
- Image technology: Quantum Dot displaying 100% color volume, Quantum HDR, smooth motion Motion Xcelerator Turbo, smooth picture motion Auto Motion Plus, tear-free gaming FreeSync Premium Pro, Game Motion Plus mode, automatic image adjustment for eye protection EyeComfort,...
- 40W speaker system
Experience sound that moves with the picture with OTS Lite and immerse yourself in Dolby Atmos surround sound technology.
3.6 Samsung Neo QLED 4K QN85C Smart TV

Samsung Neo QLED 4K QN85C TV
Samsung's Smart TV Neo QLED 4K QN85C offers a variety of screen sizes including 55 inches, 65 inches, 75 inches, and 85 inches, along with many advanced technologies and premium features:
- Elegant and sleek NeoSlim design
- Neural Quantum 4K AI processor with 20 neurons
- Image technology: Quantum Matrix backlight control technology, smooth motion with Motion Xcelerator Turbo+, tear-free gaming with FreeSync Premium Pro, automatic image adjustment for eye protection with EyeComfort, reduced gaming latency with Auto Low Latency Mode (ALLM),...
- 60W speaker system
- Sound technology: Image Motion Tracking Sound (OTS), Dolby Atmos immersive sound reproduction,...
- Range of conveniences such as voice control, SmartThings app control, screen mirroring from phone to TV,...
3.7 Sony Mini LED X95L
The Sony Mini LED 4K 65-inch XR-65X95L TV is a new Mini LED TV released by Sony in 2023. The device features a powerful processor delivering vibrant displays, superior brightness, and optimized contrast. With the support of advanced technologies, the audio and visual signals on the TV synchronize perfectly, providing an immersive viewing experience like never before.

Google TV Mini LED Sony 4K 65-inch XR-65X95L
Here are some highlights that make the Sony X95L TV one of the best buys in 2023:
- XR Cognitive Intelligence Processor
- Image technology: X-Anti Reflection technology, Dolby Vision, HDR10, XR Contrast Booster 20, XR Backlight Master Drive, XR 4K Upscaling, XR Triluminos Pro, XR Clear Image noise reduction, XR Motion Clarity, VRR game mode synchronization, Auto Low Latency Mode (ALLM),...
- Speaker system with a total power of 60W
- Sound technology: Upgraded 3D surround sound with Dolby Atmos, sound from the screen with Acoustic Multi Audio+,...
3.8 LG QNED86SRA TV
The LG QNED 4K QNED86SRA comes in two versions: 65 inches and 75 inches, both of which are relatively large screen sizes suitable for modern living spaces. This series is equipped with the advanced α7 Gen6 4K AI processor by LG to enhance all image and sound signals. Furthermore, the perfect combination of Quantum Dot technology, NanoCell color quality operating on a Mini LED backlight will deliver more vibrant viewing experiences than ever before.

LG QNED86SRA TV
If you're still wondering whether to buy an LG QNED86 or not, let's take a look at some of the advanced technologies the TV boasts:
- Image technology: Filmmaker Mode, Dolby Vision, HDR Dynamic Tone Mapping, HDR10, AI Brightness auto-adjustment, wide color gamut QNED Color Pro, AI Super Upscaling 4K, AI Picture Pro 4K enhancement, FreeSync tear-free gaming, VRR gaming frame rate synchronization, HGiG gaming mode, Auto Low Latency Mode (ALLM) for reduced gaming latency,...
- Speaker system with a total power of 20W
- Sound technology: Clear Voice Pro speech enhancement, AI Sound Pro content-adaptive audio, automatic AI Acoustic Tuning, LG Sound Sync synchronization,...
3.9 LG NanoCell NANO7SQA TV
The NanoCell display technology developed by LG utilizes integrated nano particles on the TV screen. These nano particles act as filters to eliminate inaccurate color waves, enhancing the TV's color filtering capability, thus producing purer, more accurate colors.
One of LG's prominent NanoCell TV series is the NANO7SQA series, available in various sizes such as 43 inches, 50 inches, 55 inches, 65 inches, 70 inches, 75 inches, and 86 inches, suitable for various room sizes. The NANO7SQA series features a slim bezel design and eye-catching stand, upgrading the aesthetic appeal of any living space.

LG NanoCell NANO7SQA TV
Here are some of the notable technologies and features that LG favors equipping the NanoCell NANO7SQA TV with:
- α5 Gen5 AI Processor 4K/α7 Gen5 AI Processor 4K (for the 86” model)
- Image technology: Enhanced 4K Upscaling, Dynamic Tone Mapping, HDR10 Pro, wide Nano Color gamut, reduced gaming latency with Auto Low Latency Mode (ALLM), HGiG mode,...
- Speaker system with 20W power output
- Sound technology: AI Sound Pro, automatic sound adjustment with AI Acoustic Tuning, Clear Voice Pro dialogue enhancement, LG Sound Sync audio synchronization,...
- Smart features: Create a personal profile with LG Account, sports notifications, voice control with remote,...
3.10 Google TV Sony 4K X80L

Sony 4K X80L Google TV
In 2023, Sony introduced the Sony 4K X80L Google TV series, available in various sizes such as 43 inches, 50 inches, 55 inches, 65 inches, 75 inches, and 85 inches. This series is an excellent choice for diverse spaces including living rooms, bedrooms, meeting rooms, etc. Additionally, the manufacturer has equipped its flagship Google TV with many modern technologies commonly found in premium TV models such as:
- X1 4K HDR processor
- Image technology: Dolby Vision, HDR10, 4K X-Reality Pro image enhancement, Triluminos Pro color enhancement, XR Motion Clarity for smoother motion, Auto Low Latency Mode (ALLM) for reduced gaming latency,...
- Speaker system with 20W power output
- Audio technology: Dolby Audio, DTS Digital Surround, S-Force Front Surround sound,...
- Array of conveniences such as: Smartphone TV control, hands-free voice search, screen mirroring from phone to TV,...
