Choosing the best TV brand is a common concern for many customers nowadays. There are many TV brands on the market, with different sizes and designs. To choose the right product, users should refer to the information in the article below.
1. Popular Types of TVs on the Current Market
TV is a familiar device that must be present in every household. This is also why in recent years, the TV market has become increasingly diverse in types. The purpose is to provide consumers with more options, thereby buying a satisfactory TV to decorate their homes. Below is an overview of the popular types of TVs today, let's take a look with Mytour!
QLED TV (short for Quantum Light-Emitting Diode): This is a TV line developed based on LED screen technology, combined with Quantum Dot quantum dot metal material, helping users to observe better, with sharp images, superior brightness, and accurate colors.

The Samsung QLED 4K QA75Q80C TV is Samsung's new QLED line in 2023
OLED TV (short for Organic Light Emitting Diode): This is a TV line developed based on a new screen technology, consisting of organic light-emitting diodes that can emit light when current flows through, providing excellent display, vibrant colors, and a realistic feel.
Android TV: This is a TV line developed based on the Android operating system designed by Google. The advantage of the product is its intuitive interface, easy-to-use, and comes with a wide range of entertainment applications.
Nano Cell: This is a TV line developed based on technology that can absorb excess wavelengths, thereby improving purity, enhancing image quality with true, clear, and superior colors close to nature.

The Nano Cell TV delivers an extremely vibrant viewing experience thanks to its sharp image quality and millions of vibrant colors.
Lifestyle TV: Not just a TV for entertainment purposes, Lifestyle TVs stand out on the market with exquisite designs inspired by art frames or masterpieces of painting, enhancing aesthetic value, shaping a personalized living space for your home.
Smart TV: This is a smart TV line capable of connecting to the Internet, allowing users to surf the web, watch movies, or play games online. In addition, Smart TVs also come with some utilities, including voice control, gesture control, or facial recognition, making the user experience much more enjoyable and convenient.
2. Guide to choosing the best TV for non-tech-savvy individuals
Here are 7 important criteria to help you choose the best TV:
2.1 What size TV should you buy?
To choose a TV of the right size, users should calculate the area of the room - where you plan to set up the product or can base it on the viewing distance recommended by the manufacturer:
- Viewing distance < 2m: Choose a 32 Inch TV.
- Viewing distance from 2-3m: Choose a 33 - 43 Inch TV.
- Viewing distance from 3-4m: Choose a 44-55 Inch TV.
- Viewing distance from 4-7m: Choose a TV over 55 Inches.
2.2 Which is the best TV brand to buy? Sony or Samsung?
In the market, there are many reputable TV brands such as Sony, Samsung, LG, or TCL. This leads users to wonder which TV brand is the best to buy. Basically, each TV line has different characteristics - this is also an important basis for customers to choose products that suit their needs.
- Features of Samsung TVs
Samsung TVs are famous for their sleek, beautiful design yet equally unique. The product is equipped with many outstanding technologies, including Hyper Real Engine, Colour Brilliance, QLED display, Quantum Dot, Quantum HDR 2000 - which optimize brightness, color reproduction, and provide a visual movie-watching experience.
Samsung TVs not only focus on picture quality but also invest in sound quality, with a range of special technologies such as Object Tracking Sound+ (OTS+), DTS Premium Sound 5.1, 3D sound, providing a satisfying experience that stimulates both visual and auditory senses for viewers.
- Features of Sony TVs
Sony TVs are considered the benchmark of technology, constantly equipped with exclusive display technologies, including X-Reality™ PRO, X-tended Dynamic Range PRO, TRILUMINOS™ Display, Clear Resolution Enhancer, Advanced Contrast Enhancer, and HDR, supporting improved image quality, contrast enhancement, as well as the brightness and darkness levels of the color frame.
Sony or Samsung TV - Which One to Buy? This is a question that many people are concerned about nowadays. Overall, both brands excel in technology, image quality, and sound. Therefore, to determine which TV to buy, you should consider your personal needs. Choose a Sony TV if you enjoy the unique features from Google or the extremely rich app store on Google Play. Additionally, Sony TVs are suitable for those who love natural, crisp colors with high-quality and sharp images. Choose a Samsung TV if you can't take your eyes off the unique, sophisticated design and extremely vivid screen of the brand. Moreover, for those who need a TV with smooth processing speed and stable wireless connectivity support, Samsung is the perfect choice. |

Should I Choose Sony or Samsung TV? Depending on usage needs, customers should consider buying the TV line that suits them best
- Features of LG TVs
LG aims to produce TVs in a sleek, space-saving style, while also adding a unique and eye-catching touch to the room. In terms of image technology, LG TVs are equipped with a sturdy IPS panel that doesn't glare even when watching movies in high light conditions.
In addition, there's the α9 AI 8K 3rd generation chip or AI 8K Upscaling technology, which enhances sharp, vivid images down to each detail; Dolby Atmos technology delivers vibrant, authentic, and natural sound experiences.
- Features of TCL TVs
The standout feature of TCL TVs is their unique borderless design, using durable alloy materials that ensure both aesthetics and long-term user experience. TCL TVs also receive high praise for their image and sound technology, including: Quantum Dot (QLED) dotting technology for color reproduction; Mini LED technology for improved display quality; and Harman/Kardon speaker system for balanced sound, reducing distortion, unclear sound, or excessive glare.
From the information above, it can be seen that each brand possesses different characteristics. Consider current needs along with economic conditions to choose a suitable TV - this also answers the question of which TV brand is the best choice today.
2.3 What Resolution Should I Choose for a TV?
The resolution of a TV depends on the screen size. The larger the screen, the higher the resolution and vice versa. Nowadays, common TV brands like Sony, Samsung, LG, and TCL come with different resolutions, including:
HD Resolution: HD TVs range from 32 inches to 42 inches, affordable prices, compact size so they don't take up much space.
Full HD Resolution: Full HD TVs have twice the clarity of HD TVs. The products have larger screen sizes, ranging from 40 inches to 50 inches, suitable for basic entertainment needs.
4K Resolution: 4K TVs have four times the clarity of Full HD TVs, including 3,840 pixels horizontally and 2,160 pixels vertically, corresponding to 8.3 million pixels, delivering extremely vivid display quality, true to every detail. Moreover, 4K TVs range in size from 50 inches to 65 inches, making them the perfect choice for serving higher-end entertainment needs for the whole family.
8K Resolution: 8K TVs feature an extremely large screen with a system of 7689 pixels horizontally and 4320 pixels vertically, equivalent to nearly 33 million pixels. As a result, the 8K resolution screen can display images with four times the clarity of 4K TVs and 16 times that of Full HD TVs, contributing to providing breakthrough, exciting, attractive, and unforgettable experiences for users.

The Samsung Neo QLED QA65QN800C TV features an 8K resolution screen
2.4 Budget-Friendly Choices - How much does a TV cost?
Depending on the customer segment, the price of TVs can vary.
Entry-level Segment: Priced under 5 million, suitable for the budget of many families, but TVs in the entry-level segment lack diversity in features and design.
Mid-range Segment: Priced from 5 to 10 million, suitable for families with stable income. TVs in the mid-range segment are fully equipped with functions, attractive designs, and diverse styles for customers to choose from.
High-end Segment: Priced from 10 million upwards, suitable for well-off families. TVs in the high-end segment provide superior audiovisual experiences, thanks to the incorporation of the latest and most advanced technologies available today.
2.5 Choosing TVs Based on Design and Stand Type
Today's TV models come in incredibly new, creative, and unique designs, such as curved screen TVs, flat-screen TVs, rotating TVs, frame TVs, or roll-up TVs, catering to different needs in terms of aesthetics, performance, and quality for consumers.
Along with different designs, TV stands mainly use 2 common types:
- Metal stands: Higher cost but very durable and sturdy.
- Plastic stands: Lower cost, lightweight, easy to move and assemble. However, durability is not high.

The best TVs nowadays are highly praised for their design, not only modern and elegant but also unique, creative, and innovative.
2.6 Choosing TVs Based on Additional Features
If you're a technology enthusiast, you may consider some of the following additional features when choosing a TV for your home:
- Voice search in Vietnamese available.
- Equipped with Google Assistant virtual assistant.
- Supports wireless connectivity.
- Play games on TV.
- TV control via smartphone.
- Voice control without remote.
2.7 Where to Buy TVs at Good Prices and High Quality?
To ensure safety and avoid buying fake or low-quality TVs, consumers should consider choosing reputable stores, supermarkets, or electronics centers with transparent warranty and return policies.
Currently, for Mytour customers, you can contact us via the Mytour hotline (8:30 am - 9:00 pm) or visit the nearest branch to receive assistance, advice, and purchase suitable TV products at affordable prices with excellent quality!
3. Check out the TOP 10 best TV models currently
Here, Big Market Electronics will provide you with a list of 10 outstanding TV models on the market today for you to refer to and choose for your interior space. Let's see which brands these superstars belong to and what notable features they have.
3.1 Samsung OLED 4K S95C TV
Currently, OLED screen technology is applied by many leading electronics brands in the world. OLED TV models do not use traditional LED backlight systems but use self-emitting pixels independently sized to reproduce colors more accurately and save work efficiency. Sony pioneered the production of the first OLED in 2004, followed by LG, Samsung, ... also joined this market.
One of Samsung's modern and high-end OLED TV lines in 2023 is the S95C series with new improvements thanks to the combination with Quantum Dot technology. Not only can you enjoy clear-cut movies with vibrant colors, but Samsung's 2023 OLED TVs also display images with superior brightness in all conditions, allowing viewers to observe every detail even in bright light environments.

Samsung OLED 4K S95C TV
The S95C, introduced by Samsung to the electronics market, comes in various sizes such as 55 inches, 65 inches, 77 inches, easily fitting into many spaces. Let's go through some highlights that the S95C TV possesses:
- Incredibly slim screen measuring less than 1.2cm, extremely delicate and sophisticated
- High-end Neural Quantum 4K processor upgrades all images to 4K standard using AI
- Image technology: Quantum Dot displays 100% color volume, anti-glare on the screen in all lighting conditions with Anti Reflection, smooth motion with Motion Xcelerator Turbo+, tearing-free with FreeSync Premium,...
- Powerful 70W speaker system
- Sound technology: Image motion tracking with OTS combined with Dolby Atmos surround sound reproduction capability
- Many software features to support gaming such as Minimap Zoom, Game Motion Plus, Virtual Aim Point,...
3.2 Samsung OLED 4K S90C TV
The S90C is Samsung's OLED TV lineup introduced in 2023 following the earlier release of the S95C series. It utilizes the advanced Neural Quantum 4K processor combined with OLED display and Quantum Dot technology to reproduce high-quality images with high clarity, superior brightness, and wide color gamut.

Smart Samsung OLED 4K SC90C TV
In addition to possessing smart technology and features, the S90C is also produced in sizes of 65 inches as the Smart Samsung OLED 4K 65 inch QA65S90C and 75 inches to cater to users' needs. Let's take a look at some impressive technologies on the Samsung OLED 4K S90C series:
- Sleek and elegant LaserSlim Design
- Neural Quantum Processor 4K for powerful processing
- Image technology: Quantum HDR, enhancing fast motion with Motion Xcelerator Turbo Pro,...
- Sound technology: Immersive 3D sound reproduction with OTS Lite, excellent integration with Q-Symphony-connected soundbar,...
- Explore multi-screen mode on your TV with Multi View
3.3 Sony OLED 4K A80L TV
Sony OLED 4K A80L TV is a new OLED TV series introduced in 2023. The series boasts a highly sophisticated craftsmanship with ultra-thin bezels, super slim profile, and flexible stand.

Sony OLED 4K A80L TV
This series offers 3 sizes for customers to choose from: 55-inch, 65-inch, and 77-inch, featuring advanced technologies such as:
- XR Cognitive Intelligence processing
- Image technologies: XR OLED Contrast Pro for enhanced contrast, XR 4K Upscaling for improved resolution, XR Triluminos Pro for enhanced color, XR Clear Image for noise reduction, Variable Refresh Rate (VRR) for gaming, Auto Low Latency Mode (ALLM) for reduced gaming latency, ...
- Speaker system with 50W output power
- Sound technology: Sound from the screen with Acoustic Surface Audio+, Dolby Atmos immersive sound reproduction,...
3.4 LG OLED 4K G3 TV
One of the premium OLED TV series introduced by LG in 2023 is the LG G3 series, featuring products available in the smallest size, the LG OLED 4K 55 Inch OLED55G3PSA 55-inch Smart TV, followed by 65-inch and 77-inch models. The LG G3 boasts an impressive design with ultra-thin bezels and a super-slim screen, making it a masterpiece of artistic wall-mounted decor for any interior space.

Smart TV LG OLED 4K 77 Inch OLED77G3PSA
Some advanced technologies integrated into the products of this series include:
- α9 Gen6 4K AI processor
- Image technologies: HDR Dolby Vision, HDR Dynamic Tone Mapping Pro, HDR10 Pro, 30% brightness boost with Brightness Booster MAX, wide color gamut OLED Color, Pixel Dimming pixel technology, AI Super Upscaling 4K image enhancement, smooth motion with OLED Motion, tear-free gaming with FreeSync,...
- Speaker system with 60W output power
- Sound technology: Clear Voice Pro speech enhancement, AI Sound Pro content-based sound adjustment, AI Acoustic Tuning automatic sound adjustment, LG Sound Sync synchronization,...
3.5 Samsung QLED 4K Q80C TV
QLED (Quantum Dot LEDs) display technology evolves from traditional LED displays, combined with a layer of Quantum Dot nanomaterials behind the screen, delivering an impressive viewing experience with vibrant colors.

Samsung QLED 4K Q80C TV
Samsung introduces the QLED Q80C 4K TV with various sizes including 50 inches, 55 inches, 65 inches, 75 inches, 85 inches, and 98 inches. Some advanced technologies equipped in this series include:
- Neural Quantum 4K AI processor
- Image technology: Quantum Dot displaying 100% color volume, Quantum HDR, smooth motion with Motion Xcelerator Turbo, smooth motion Auto Motion Plus, tear-free gaming with FreeSync Premium Pro, Game Motion Plus mode, automatic image adjustment for eye protection EyeComfort,...
- Speaker system with 40W power output
Immerse yourself with image-synced sound OTS Lite, and Dolby Atmos surround sound technology.
3.6 Smart TV Samsung Neo QLED 4K QN85C

Smart TV Samsung Neo QLED 4K QN85C
Samsung's Smart TV Neo QLED 4K QN85C comes in a variety of screen sizes: 55 inches, 65 inches, 75 inches, 85 inches, offering numerous advanced technologies and premium conveniences:
- Sleek and elegant NeoSlim design
- Neural Quantum 4K AI processor with 20 neurons
- Image technology: Quantum Matrix backlight control technology, smooth motion with Motion Xcelerator Turbo+, anti-tearing with FreeSync Premium Pro, automatic eye protection with EyeComfort image adjustment, reduced gaming latency with Auto Low Latency Mode (ALLM),...
- 60W speaker system
- Advanced sound technology: OTS motion tracking, Dolby Atmos immersive sound reproduction,...
- Range of conveniences such as voice control, SmartThings app control, screen mirroring from phone to TV,...
3.7 Sony Mini LED X95L
Sony Mini LED 4K 65-inch XR-65X95L TV is a new Mini LED TV product introduced by Sony in 2023. The device features a powerful processor that delivers vibrant images, superior brightness, and optimized contrast. With the support of advanced technologies, the audio and video signals emitted by the TV are perfectly synchronized, providing an immersive viewing experience like never before.

Google TV Sony Mini LED 4K 65-inch XR-65X95L
Here are some highlights that make the Sony X95L TV one of the best buys in 2023:
- XR Cognitive intelligence processing
- Image technology: X-Anti Reflection anti-glare technology, Dolby Vision, HDR10, enhanced contrast with XR Contrast Booster 20, XR Backlight Master Drive for backlight control, XR 4K Upscaling resolution enhancement, XR Triluminos Pro for color enhancement, XR Clear Image noise reduction, XR Motion Clarity for smooth motion, VRR game frame rate/frame sync, Auto Low Latency Mode (ALLM) for reduced gaming latency,...
- Speaker system with a total power of 60W
- Audio technology: Upgraded 3D surround sound with Dolby Atmos, sound from the screen with Acoustic Multi Audio+,...
3.8 LG QNED86SRA TV
The LG QNED 4K QNED86SRA comes in two sizes, 65 inches and 75 inches, both suitable for modern living spaces. This series is equipped with the advanced α7 Gen6 4K AI processor by LG to enhance every audio and video signal. Moreover, the perfect combination of Quantum Dot technology, NanoCell color quality, and Mini LED backlighting will provide a more vivid viewing experience than ever before.

LG QNED86SRA TV
If you're still wondering whether to buy an LG QNED86 TV or not, let's take a look at some advanced technologies that the TV possesses:
- Image technology: FilmMaker Mode, Dolby Vision, HDR Dynamic Tone Mapping, HDR10, AI Brightness auto-adjustment, QNED Color Pro wide color gamut, AI Super Upscaling 4K image enhancement, AI Picture Pro 4K image enhancement, FreeSync tearing prevention, VRR game frame syncing, HGiG game mode, Auto Low Latency Mode (ALLM) for reduced gaming latency,...
- Speaker system with a total power of 20W
- Sound technology: Clear Voice Pro speech enhancement, AI Sound Pro content-adaptive audio, AI Acoustic Tuning automatic sound adjustment, LG Sound Sync audio synchronization,...
3.9 LG NanoCell NANO7SQA TV
NanoCell display technology developed by LG incorporates nano particles integrated into the TV screen. These nano particles act as filters to remove inaccurate color waves, improving color filtration and creating purer, more accurate colors.
One of LG's prominent NanoCell TV series is the NANO76SQA series, available in various sizes such as 43 inches, 50 inches, 55 inches, 65 inches, 70 inches, 75 inches, and 86 inches, suitable for different room sizes. The NANO76SQA series features a slim bezel design and eye-catching stand upgrades, enhancing the aesthetics of any living space.

LG NanoCell NANO7SQA TV
Here are some standout technologies and features that LG favors equipping the NanoCell NANO7SQA TV with:
- α5 Gen5 AI Processor 4K/α7 Gen5 AI Processor 4K (for the 86” model)
- Image technology: Enhanced 4K Upscaling, Dynamic Tone Mapping, HDR10 Pro, Nano Color wide color gamut, reduced gaming latency with Auto Low Latency Mode (ALLM), HGiG mode,...
- Speaker system with 20W power
- Sound technology: AI Sound Pro, automatic sound adjustment with AI Acoustic Tuning, Clear Voice Pro speech enhancement, LG Sound Sync synchronization,...
- Smart features: Create a personal profile with LG Account, sports notifications, voice control with remote,...
3.10 Sony 4K X80L Google TV

Sony 4K X80L Google TV
In 2023, Sony introduced the Google TV Sony 4K X80L series with various sizes ranging from 43 inches to 85 inches. This series is an excellent choice for various spaces such as living rooms, bedrooms, meeting rooms, etc. Additionally, the manufacturer has equipped its flagship Google TV with many modern technologies commonly found on premium TV models such as:
- X1 4K HDR processor
- Image technology: Dolby Vision, HDR10, 4K X-Reality Pro image enhancement, Triluminos Pro color enhancement, XR Motion Clarity for smooth motion, Auto Low Latency Mode (ALLM) for reduced gaming latency,...
- Speaker system with 20W power output
- Audio technology: Dolby Audio, DTS Digital Surround, S-Force Front Surround sound,...
- Array of conveniences like smartphone remote control, hands-free voice search, screen mirroring from phone to TV,...
