YouTube explores 'Playables' feature to enhance user experience

YouTube, the second-largest online video sharing platform globally, impresses users with various amazing features. Recently, YouTube experimented with a new 'Playables' feature aimed at enhancing the experience of Premium participants on this app. So what makes Playables attractive? Let's find out with Siêu Thị Mytour in today's article.

YouTube experimenting with Playables feature

Founded in 2005, Youtube has attracted over 2.5 billion users worldwide as of January 2023. This platform offers a diverse range of entertainment content and allows users to share, comment, and report on videos posted by others. Additionally, users can create their own Youtube channels and freely upload personal videos for various purposes. It's worth noting that Youtube is the second-largest social network in the world (after Facebook), and Vietnam ranks ninth among the top 10 countries that use Youtube most frequently.

YouTube boasts over 2.5 billion users worldwide.

This platform offers users various premium services, including YouTube Premium and YouTube Music Premium. These are subscription-based services that allow users to enjoy continuous video streaming and music listening without interruptions from ads. Moreover, the app provides other premium services such as Youtube TV, YouTube Kids, and more.

Logging into Youtube is incredibly simple. You can follow these steps: Access the Youtube app > Select Sign In > Enter the Gmail account you want to sign in with. Once the Youtube interface appears, you're successfully logged in.

On April 21, 2023, the ad-free video viewing service, YouTube Premium, officially launched in the Vietnamese market after a long wait. Immediately, YouTube Premium garnered significant attention from users, and the number of subscriptions was remarkably impressive.

YouTube Premium was introduced in April 2023.

Following the introduction of the ad-free video viewing service, Youtube continued to experiment with another new feature called Playables. This is considered an exciting feature for users who have subscribed to Youtube Premium. Many tech experts also believe that testing the new Playables feature will make the current YouTube Premium upgrade plan more promising.

Playables attract users to upgrade their current Premium subscription

As such, the Playables feature will be introduced in the future for YouTube Premium users with exciting experiences. Specifically, users will be allowed to access Arcade games available right on YouTube. Moreover, these games enable users to access them on Android phones like Xiaomi or iOS, desktop computers. Although these games are currently in the testing phase, they are considered highly accessible.

Playables available on both Android, iOS, and desktop

Since the launch of YouTube Premium, Google has faced revenue challenges due to significantly reduced ad spending. It is known that Youtube also started making money from previous gaming live streams. Although Google's development of gaming services has faced failures in the past, Playables are still expected to help Youtube generate more stable revenue. Additionally, a large audience of YouTube frequently visits the website, so the new feature is sure to face no obstacles when officially launched.

Playables are expected to bring stable revenue to Youtube

Playables are currently being rolled out gradually, and it is believed that in the future, Google will soon bring this feature to users worldwide. Playables offer a total of 37 different games, including the unmissable Angry Birds Showdown. Users also don't need to download any games as it is directly integrated into the app.

In fact, Netflix also introduced a similar feature to users in 2021 but failed to attract much attention. Many sources reveal that Playables will be tested until March 28, 2024, and at the end of the testing process, Google will announce whether this feature will be publicly released or not.

YouTube's trial of the 'Playables' feature has users extremely excited because in the future, they can experience playing games right on Youtube without the hassle of downloading. Let's wait for the official launch of Playables to see if this feature is truly as exciting as rumored. Additionally, you can also check out the Xiaomi Redmi Note 12 (4GB + 128GB) product with attractive discounts and valuable gifts at the Mytour system nationwide.