In this article, Mytour will guide you through the process of creating a professional and effective website. While the final design choice largely depends on your preferences, there are a few essential factors you should keep in mind before you begin.
Steps
Design your website

Decide whether you want to use a website builder tool. If you want to fully create the website yourself, you'll need a solid understanding of HTML programming. However, you can also use free website builder services such as Weebly, Wix, WordPress, or Google Sites. For beginners, using a website builder is often much easier than coding in HTML.
- If you want to program the website yourself, consider learning both HTML and CSS.
- If you're not interested in investing time and effort into building the site yourself, you can hire a freelance web designer. The cost for freelance web designers can range from 600,000 VND to over 2,000,000 VND per hour.

Sketch your pages. Before even opening a website builder, it's crucial to visualize the number of pages you want, their content, and the general layout of key pages like the homepage and the "About" page.
- Instead of merely deciding how the content should be displayed, sketching a rough layout on paper will likely help you better imagine the interface of each page in your website.

Use intuitive design. While creativity has many advantages, the basic structure of a website should follow universally accepted guidelines, such as:
- Navigation options (like page-opening tabs) should be placed at the top of the page.
- If using a menu icon (☰), it should be positioned at the top-left corner of the page.
- If a search bar is included, place it near the top-right corner.
- Useful links (such as links to "About" or "Contact" pages) should be placed at the bottom of each page.

Be consistent. Whether you choose fonts, colors, interface, or design elements, consistency is key. It can be quite jarring to get used to one font or color scheme on the homepage, only to encounter a completely different one on the "About" page.
- For instance, if the homepage uses cool tones, avoid using bright, vibrant colors on the next page.
- Remember that using bright or contrasting colors, especially dynamic ones, can trigger seizures in some users. If you choose to use these colors, include a seizure warning on relevant pages.

Add navigation options. Place direct links to important pages at the top of the homepage to "guide" first-time visitors to essential content. Most website builders will automatically include these links.
- Every page on the website should be accessible not only through its page address but also through the navigation options within the website.

Use complementary colors. As with any other type of design, website design relies on the harmonious combination of visually pleasing colors. Thus, selecting interface colors that complement each other is crucial.
- If you're unsure where to start, black, white, and gray make for a solid color combination.

Consider using minimalist design. Minimalism promotes the use of cool tones, black text on a white background, and encourages simplifying elements as much as possible. Since it requires fewer embellishments, minimalism is an easy way to create a professional and attractive website without much effort.
- Many website building tools offer a "minimalist" interface option to select when setting up.
- "Raw" is another alternative to minimalism. This style uses bold lines, bright colors, heavy fonts, and minimal imagery. While raw is used less frequently than minimalism, depending on the website's content, it might be more suitable for your design needs.

Explore unique design options. A standard layout with aligned content or boxes is a safe choice. However, incorporating a few personal touches can give the website a unique flair and make it stand out.
- Don't hesitate to go against the trend by arranging web elements asymmetrically or using layering effects for a multi-dimensional look.
- While elegant, sharp corners and contrasting designs (also known as "card-based" layouts) are less common than rounded, softer designs.
Optimize website performance.

Leverage mobile optimization options. More web traffic now comes from mobile devices than from computers, so the mobile version of your site deserves at least as much attention as the desktop version. While most website builders automatically generate mobile versions, you should still be mindful of the following points:
- Ensure buttons (such as links) are large and easy to tap.
- Avoid features that don't display well on mobile (e.g., Flash, Java, etc.).
- Consider creating a mobile app for your website.

Avoid using too many images on a single page. Both desktop and mobile browsers can struggle to load pages with excessive images and videos. While visuals are an important aspect of web design, using more than a few images per page can unnecessarily increase load times and drive visitors away.
- In general, websites should aim for page load times of under 4 seconds.

Add a 'Contact' page. Almost every website has a 'Contact' page, which displays contact information like phone numbers and email addresses. Some even include an integrated contact form. A 'Contact' page allows users to reach out directly, providing a solution for when users are dissatisfied.

Create a custom 404 error page. When users land on a page that hasn’t been set up or doesn’t exist, a '404 Error' page appears. Most browsers feature a default 404 page, but you can customize yours through your website builder settings. Consider including:
- A friendly error message (e.g., 'Congratulations: you’ve found our error page!')
- A link to your homepage
- A list of frequently visited links
- An image or logo representing your website

Use a search bar if possible. If your website builder supports adding a search bar, make use of it. This allows users to quickly find a specific page or section without navigating through multiple menus.
- A search bar is especially useful if readers are looking for a specific term and don’t want to manually browse.

Focus on your homepage. Upon visiting your site, users should immediately understand its purpose. Moreover, all elements on the homepage, including navigation options and images, should load quickly. Your homepage should include:
- A clear call to action (e.g., a button or a form to fill out)
- A menu or navigation bar
- A visually engaging graphic (e.g., a striking image, a video, or a set of images with captions)
- Keywords related to your services, themes, or central website content

Test your website on multiple browsers and platforms. This is crucial as different browsers may handle website elements differently. Before promoting your website, test its usability across the following browsers and platforms:
- Google Chrome
- Firefox
- Safari (for iPhone and Mac)
- Microsoft Edge and Internet Explorer (on Windows)
- The default browser on Android devices (e.g., Samsung Galaxy, Google Nexus, etc.)

Keep updating the website over time. As time progresses, trends in design, links, images, ideas, and keywords all evolve. Therefore, to avoid becoming outdated, it's essential to continually refresh the website. This requires reviewing the website's performance and similar pages at least every three months (more often if possible).
Advice
- Accessibility is another important aspect of website development, which includes features like subtitles for the hearing impaired, audio descriptions for the visually impaired, and seizure warnings if the website includes effects that could trigger them.
- Most web development tools offer template interfaces that help you solidify the design and layout of your pages before adding the content you love.
Warnings
- Study copyright laws and avoid stealing ideas: never add random images from the web or even structural designs without proper permission.
- Most website building services are free. However, if you want to use a custom domain (such as "www.your_name.com" instead of "www.your_name.wordpress.com"), you will need to pay a monthly or yearly fee.
