Buzz
1. A K-beauty mascara that has taken TikTok by storm, praised for its ability to enhance length and volume on even the tiniest lashes. Its waterproof formula ensures curls stay intact all day, regardless of heat or humidity. No more need for midday touch-ups!
2. An extreme lash mascara designed for those who love the drama of falsies but prefer the comfort of lightweight mascara. Perfect for achieving a bold lash look without the hassle of falsies.
3. A Vivienne Sabó mascara that has earned a loyal following over the years. Boasting nearly 15,000 5-star reviews on Amazon, this mascara is a go-to for those seeking dramatic length and natural volume. Perfect for adding a touch of glamour to your everyday makeup routine.
4. An Essence Lash Princess Mascara that costs less than $5 and is one of the most impressive mascaras I've ever used (and as a beauty writer, I've tested countless options!). If you desire lashes that mimic extensions without breaking the bank, this is a must-have.
5. A clean mascara that truly delivers. Unlike many clean mascaras known for flaking, smudging, or losing their hold, this one provides long-lasting, doe-eyed lashes that stay flawless from morning to night.
6. A lifting and lengthening mascara that shows you can achieve sky-high lashes without the tedious process of applying false lashes.
Promising review: "This formula is absolutely incredible! It gives my lashes incredible length and volume while keeping them lifted all day. It layers beautifully without clumping, making it look like I’m wearing false lashes." —kaylaknight
Available at Sephora for
7. A tubing mascara ideal for those seeking a water-resistant option that delivers both length and volume. Unlike traditional mascaras, tubing mascaras form polymer tubes around each lash, preventing flaking, smudging, or running. It’s perfect for all-day wear, whether you’re hitting the gym, running errands, or enjoying a romantic dinner.
Promising review: "I stopped wearing mascara for years due to irritation, flaking, and clumping. But Tartelette Tubing Mascara changed everything! I was amazed by the results. It made my eyes pop and look stunning!" —Anne O
"This is like having lash extensions in a tube." —Guest G
Available at Tarte for $24.
8. A Maybelline mascara that continues to dominate TikTok as the ultimate lash-enhancing product, even over a year after its viral debut. This mascara effortlessly creates voluminous, defined lashes with just a few swipes — no clumps in sight.
Promising review: "My lashes look absolutely stunning! I only need a small amount, and it gives me the appearance of false lashes. It doesn’t smudge and stays put all day. Removing it at night requires a bit more effort, but it’s nothing too challenging." —Jackie
Available at Target for $9.99 (comes in six shades).
9. A buildable volumizing mascara from Rare Beauty (Selena Gomez's makeup line) that’s perfect for adding drama to a smudged eyeliner look when there’s no time for falsies. This mascara delivers incredible volume at the lash base without clumping, ensuring your liner remains the star of the show.
Promising review: "I’m a mascara enthusiast, and I rarely give 5-star reviews, but this one deserves it. It truly elongates my lashes, and I’ve received countless compliments. Many think I’m wearing lash extensions, but it’s all natural. Even after a long day, there’s no smudging or raccoon eyes, which is rare for mascaras in this price range. Length without the mess — it’s a winner." —TBEASLEY911
Available at Sephora for $20.
10. A TikTok-approved mascara designed to give you gravity-defying, wispy curls. Infused with castor oil, it not only curls but also nourishes and softens your lashes. If you’re looking for volume, curl, and length in a single swipe, this is the mascara for you.
Promising review: "This mascara is fantastic! It lifts and volumizes my lashes without clumping. Plus, it stays smudge-free all day long." —Dtaylor23
"The hype is absolutely justified! Don’t overthink it — just buy it! I usually mix multiple mascaras to get my desired look, but this one does it all. Two to three coats, and I’m done! The wand is perfect for separating lashes effortlessly. Seriously, go get it now." —Lisa
Available at Target for $9.99.
The reviews for this post have been edited for length and clarity.
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