Buzz
1. L'Oreal Paris 8 Second Wonder Water works wonders in just eight seconds, leaving your hair shinier and better hydrated, regardless of your hair type. Truly magical!
2. Arvazallia Hydrating Argan Oil Hair Mask works to transform dry, damaged, and overprocessed hair, replenishing moisture, shine, and elasticity to restore its natural beauty.
3. Equinox Hair Cutting Scissors feature ultra-sharp Japanese stainless steel, perfect for trimming your hair evenly and neatly. Regular trims are essential for maintaining healthy hair, preventing split ends, and boosting growth. While it's easy enough to do at home, your old kitchen scissors won't cut it!
4. Briogeo Deep Conditioning Hair Mask enhances the long-term health of damaged, over-processed hair with a formula that's 97% naturally derived. Packed with rosehip oil, algae, and B vitamins, it deeply nourishes your strands with essential nutrients and hydration.
Briogeo is a Black woman-owned brand created to transform the market, which previously didn’t cater to natural hair care.
This product is vegan, cruelty-free, gluten-free, and comes in recyclable packaging.
Promising review: "This is the holy grail of curly hair masks especially if your hair is damaged. I love it and it makes my hair so healthy. I highly recommend this hair mask. It has protein in it which helps repair the hair." —helenahassenlambert
Get it from Sephora for $12+ (available in three sizes).
5. Etude House Silk Scarf Hair Serum transforms your hair from rough to silky smooth (it's right in the name!). This lightweight serum works wonders by nourishing the hair, softening each strand, hydrating, and adding shine. It's truly an essential product!
6. Elizavecca CER-100 Collagen Hair Mask restores your hair's natural purity while helping control oil, tame frizz, and repair damage—without any heavy ingredients. Flip your hair with confidence knowing it looks healthier than ever before.
7. Skinfood Argan Oil Silk Essence softens, detangles, and hydrates dry, straw-like strands so you can finally run a comb through them. Full of fatty acids, vitamin E, protein, and oils like almond, sunflower, and olive, it ensures that with regular use, your hair will no longer feel brittle and undernourished.
This is my absolute fave. My hair gets weighed down easily by thick serums so I usually shy away from them. This one though is incredibly light, all but disappears into my strands, and leaves them soft, hydrated, and touchable. I like massaging it into my strands starting from mid-length and down to my ends after showers. Avoid the scalp, especially if you're prone to oiliness.
Promising review: "I have thin, fine, dry, limp hair with an oily scalp and when I use conditioner or leave in, my hair becomes a lovely grease ball by the end of the day. Therefore, I had tried to steer clear of all conditioners. I bought this mainly because I was sold on the argan oil and I am a huge fan of the Skinfood brand. To my surprise, after I blow-dried my hair, my hair became very soft and manageable. Gone was the horror of wrenching my brush through the ends of my hair. I have been using this over a week now my hair feels wonderful. I would highly recommend this to everyone." —Ann
Get it from Amazon for $14.
8. Olaplex Hair Perfector No. 3 helps prevent hair breakage, locks in moisture, and works to repair and protect the bonds that form your hair's structure, so you won't have to worry about losing those precious strands in the shower.
9. Klorane Shampoo with Quinine and Edelweiss boosts hair growth and thickness, making it a perfect choice for fine, thinning hair. Quinine enhances microcirculation and strengthens hair. The formula also includes plant-based ingredients that promote scalp health while gently cleansing, benefiting both your hair and the planet!
10. TonyMoly Haeyo Mayo Hair Nutrition Pack deeply nourishes your hair with a blend of egg yolk and macadamia seed. It targets split ends and delivers an intense infusion of vitamins and oils. Not only that, but it also has a delightful scent of vanilla and macadamia nuts—and just take a moment to appreciate that cute packaging!
11. Silk hair scrunchies are gentler on your hair compared to traditional hair ties since they prevent damage and avoid that annoying crease that forms when you leave your hair in a ponytail for too long. They stay in place without slipping out!
LavendyStudios is a small business founded by a mother and daughter duo in Istanbul, Turkey. They specialize in handcrafted scrunchies and hair accessories.
Grab a two-pack from LavendyStudios on Etsy for $10.16 (also available in single and larger pack options).
12. Ichikami Moisture Shampoo and Conditioner Set transforms coarse, rough hair into a soft, manageable, and hydrated mane. It strengthens and nourishes brittle strands, leaving them more manageable and tangle-free—plus it has a delightful peach fragrance!
13. Verb Ghost Hair Oil revitalizes your hair with a lightweight formula of moringa oil and bamboo that strengthens, smooths away frizz, detangles, and moisturizes. This daily restorative oil is designed to be weightless, ensuring it won’t weigh your hair down. Say goodbye to dry, frizzy strands—they'll become a thing of the past.
I use this after showers, and it makes my hair so easy to comb. It also improves the appearance of my ends! It's so light that it practically disappears as soon as I apply it, leaving no oily residue behind (which I love). Plus, the light citrus scent is so pleasant, you'll be sad when it fades away.
This product is free from parabens and mineral oils. It's also vegan, cruelty-free, and packaged in recyclable materials.
Promising review: "I have very fine, dry, and damaged hair from years of bleaching and dyeing. I’m trying to go natural, so I've been looking for something to help soften and prevent breakage. I usually dislike hair oils because they make my hair sticky or greasy, even when I use only a few drops. With this, I never have any issues! I use two drops when my hair is damp and spread it evenly, then one more drop mostly on the ends after styling. My hair looks glossy and is incredibly soft. No greasy residue! Very lightweight, and I adore the scent. I highly recommend it for fine hair. It feels like you can never use too much!" —tempestrune
Get it from Sephora for $18.
14. OGX Charcoal Detox Shampoo delivers a thorough, deep-clean detox for oily hair with a blend of coconut charcoal and kaolin clay, which are also commonly found in face masks designed to combat oily skin. These ingredients purify and remove buildup from your hair, leaving it balanced and refreshed, so you can confidently flaunt your hair without worrying about excess oil.
15. Act + Acre Cold-Processed Scalp Detox utilizes natural oils like moringa and amaranth to cleanse, hydrate, and soothe your scalp. Basil and baobab oil nourish the scalp, support hair growth, and protect against environmental damage. Healthy scalp = healthier hair!
Act + Acre is a small business dedicated to caring for the root of healthy hair — the scalp! Their products are designed to promote stronger, cleaner hair. Their eco-friendly packaging is recyclable and free from harmful chemicals.
Promising review: "I’ve been using this for almost a month and I already see improvements in my scalp’s health. When extra oil moves from my scalp to my hair, it doesn’t bother me. My hair seems to love it as much as my scalp does. The ingredients are clean, and the fragrance is light but pleasant. I’m really happy with it and can’t wait to explore more from this brand." —Lucy
Get it from Act + Acre and Amazon for $42.
16. British M Organics Hair Butter delivers a luxurious experience as it revitalizes dry, lifeless hair, restoring its natural moisture and silkiness. Enriched with shea butter and argan oil, it helps repair damaged strands and works wonders for hair that's been chemically treated.
Promising review: "I tried this product as a sample and fell in love with it right away. I bought the full-size version soon after. This hair butter works best for my thin, super curly hair when used as a leave-in treatment. After washing, I apply a small amount to my damp ends, and my hair absorbs it fully, leaving it shiny and healthy. I've gotten so many compliments on my hair since I started using it." —Tania
Find it on Amazon and Soko Glam for $34.
17. Aquis Microfiber Hair Towel is a soft, lightweight towel that's gentler on fragile hair compared to cotton towels. Wrap your wet hair in it, and it will be dry and smooth in no time, with no frizz in sight!
18. T-Roots Butter Curls enhances your curls without weighing them down or adding harmful chemicals or fragrances (no thanks!). Infused with botanical ingredients like rose yarrow, sage, nettle, and lavender, it hydrates, nourishes, and promotes hair health. Perfect for creating frizz-free twist-outs, braid-outs, and more.
T-Roots is a Black-owned small business dedicated to helping people embrace their natural hair and beauty.
Promising review: "After using Butter Curls for the first time, I instantly fell in love with the product. My hair used to be very dry and frizzy, but now it smells amazing and my curls are perfect, moisturized, and shiny. I always get compliments! I'll definitely keep buying this and recommending it to anyone who asks about my curls." —Gloria
Available at T-Roots Beauty for $18.
19. Shu Uemura Essence Protective Oil safeguards your hair with camellia oil that targets dryness, frizz, and UV damage. It helps balance moisture levels and nourishes your hair, leaving it silky, bouncy, and manageable. Known as a holy grail in the industry, this oil is used in professional salons everywhere!
Reviewers note that you only need a pea-sized amount on your ends (rub the residue oil over the rest of your hair) and the 5-ounce bottle lasts a year or longer!
Promising review: "Best hair oil ever. I have very dry damaged hair because of bleaching. I put the oil on the ends of my hair before shampooing, after shampoo, and before blow-drying. It make my hair so soft and smooth. No frizzy, no greasy, and no split ends either. I don't even have to straighten my hair like I always do, because it's already so smooth and shiny." —queenie1110
Get it from Sephora for $28+ (available in two sizes).
20. Maui Moisture Shea Butter Conditioner restores the moisture in brittle hair and softens strands so that your hair stops feeling like straw. It uses a base of aloe vera juice with ingredients like coconut and macadamia oils on top to come to the rescue.
21. L'Oréal Paris Elvive Repair Protein adds protein to weak strands, and addresses split ends, roughness, heat damage, and breakage. The price point is great too!
22. Kiehl's Fruit Oil Reparative Hair Pak revitalizes dry, undernourished hair and shields it from future damage and environmental stress with ingredients like avocado oil, lemon, and olive fruit oil. It’s especially beneficial for hair weakened by sun exposure, heat-styling, and chemicals. Its intense treatment makes it a go-to solution for dehydrated hair.
Promising review: "My hair ends were brittle after coloring, and this product worked wonders to restore moisture to my dry strands. A little goes a long way, and it's affordable considering the size of the tub. Plus, it smells great, and your hair feels softer after just one use." —jajag
Available at Sephora for $28.
Bread Beauty Supply's Creamy Deep Conditioner is an excellent choice for hair types ranging from 3a to 4c. Its blend of super-fruit oils creates a lightweight yet powerful formula that keeps your curls and coils hydrated, soft, and touchable.
La'dor's Tea Tree Scalp Hair Pack is designed to nurture and revitalize your scalp, ensuring that with consistent use, you'll be free from itching and dandruff. Its all-natural ingredients like tea tree leaf oil, aloe vera, and snail extract work deep to strengthen your roots.
Moroccanoil Treatment blends argan oil and linseed extract to enhance your hair health. This versatile serum is renowned for its conditioning abilities, offering benefits like added shine, reduced frizz, and relief from dryness. Plus, it's cruelty-free!
Act + Acre's Cold-Processed Scalp Renew is a gentle exfoliator that utilizes salicylic acid to promote cell turnover. Its peppermint oil also helps calm inflammation, stimulate blood flow, and enhance scalp microcirculation, all while supporting healthy hair growth. This is a must-have product to keep in your routine.
Davines All in One Milk is a versatile product that tames frizz, hydrates, detangles, and protects against UV damage and free radicals. It features ingredients like roucou oil and amino acids, which help stimulate hair growth, and is particularly favored by those with frizzy hair.
The Shea Shack Braid, Lock & Twist Hair Oils is a blend of powerful vegan oils designed to boost your curls, encourage hair growth, and repair damage naturally! Classic oils such as coconut, castor, neem, and rosemary provide the nourishment your hair needs.
Alikay Naturals Lemongrass Leave-In Conditioner Spray locks in moisture using natural ingredients and essential oils, ensuring smoothness and hydration without weighing down your hair. It also boasts a refreshing lemon scent!
