1. An Wakati detangling conditioner designed for textured and curly hair. It works to smooth tangles and keeps your hair hydrated from the roots to the ends. We *adore* products that deliver on their promises.

Raving review: "It smells amazing and leaves my hair soft, making detangling so much easier." —Nicole
Price: $9.99
2. A curling custard that hydrates curly hair of all types, giving your curls a soft and flake-free hold. Your already stunning curls just got even better.

Highlighted review: "This is the best curl custard I’ve ever used! I've tried Eco Styler gel and several other natural custards and gels, but they leave my hair feeling stiff and crunchy. This one is incredible! It not only smells fantastic, but it applies smoothly and immediately defines my curls. When it dries, my hair isn’t stiff or crunchy! I use it daily and go through a container each week." —Mielle Customer
Price: $13.99
3. A Curl Dynasty leave-in treatment with dual usage, working as both a leave-in conditioner AND a styling product. Plus, the formula makes detangling effortlessly easy.

Highlighted review: "I absolutely love this leave-in conditioner. It blends seamlessly into my hair! You can layer almost any product on top without it flaking. It leaves my hair soft, smooth, and manageable!" —Target Reviewer
Price: $12.99
4. This hair growth oil is designed to accelerate your hair growth in no time. Perfect for curly and textured hair types, the key ingredient, blueberry extract, not only strengthens and nourishes but also protects your hair from damage. A serious upgrade for your hair care routine.

Promising review: "After just two uses, I could already see and feel a noticeable difference in both my hair and my child's hair. This product truly works! I’m so glad I tried it, and I will NEVER go back to any other product again!!!!!!!!! —Love Bliss
Price: $11.99
5. This curl primer is specially formulated for curly and textured hair, providing both an incredible tropical scent and ingredients that keep your strands healthy and strong. It’ll prep your hair for any styling tool while controlling frizz—an essential two-in-one product for perfect curls every time!

Promising review: "BEST PRODUCT!!! I’ve struggled with controlling my curly, frizzy hair for years, but this product completely transformed my hair routine. Now, even my sister uses it! I absolutely love it!" —Target Reviewer
Price: $13.49
6. This creamy mousse is the perfect solution to limp, frizzy curls. A blend of cream and mousse, it tames frizz and boosts curls in an instant. Plus, it provides hydration and hold without that dreaded crunchy texture.

Promising review: "I have thick, curly, long hair that I don’t trim regularly enough. This mousse gives incredible hold without leaving any crunch. I've tried many high-end products, but this one works the best, and its creamy formula leaves my hair soft and manageable. It’s a perfect cream/mousse hybrid for someone who needs extra hold but doesn’t want their hair weighed down. It’s simply perfect." —KFry
Price: $6.99
7. This SheaMoisture conditioning foam is the ultimate solution for flyaways and curls that need a little extra volume. Just pump it onto damp hair, let it air dry (or use a hair dryer), style as desired, and watch it work its magic.

Promising review: "I purchased this to replace a different mousse that had silicones, leaving my curly hair dry and in need of some TLC. This product made a noticeable difference! It’s so light, almost like a foam, and distributes evenly through my hair. It defines my curls beautifully without making them look puffy or frizzy. Plus, it smells wonderful! Highly recommend." —Tayrenheath
Price: $9.99
8. This curl-enhancing spray works magic in smoothing, conditioning, moisturizing, and giving instant shine to your curls. It's the perfect new companion for styling your hair!

Promising review: "As a coily-haired person, finding products that actually work is a challenge. I'm always looking for something new because my hair can have a mind of its own. After using this spray post-wash and clipping my ends, I was amazed at how great it smelled! The spray has a bit of slip, making it easy to comb through my hair for a perfect wash-and-go. Once my hair dried, it felt hydrated. I purposely skipped my usual oils to see how the spray would perform, and I was impressed—it wasn’t sticky or oily, but my hair felt nourished. This spray is definitely a keeper in my routine." —Shay227
Price: $4.99
9. This avocado hair milk is the key to giving your curls deep, lasting moisture. Enriched with avocado and lavender, it provides your hair with nourishing care each time you use it.

Promising review: "This hair milk is amazing! It has a softer texture than the SheaMoisture hair lotion, making it much easier to apply to my 3a/3b curls. My hair feels so much softer, with significantly less frizz and no crunchy texture. It has definitely become a permanent part of my daily routine!" —Tay
Price: $12.99
10. This Sun Bum conditioner delivers shine, smoothness, and definition to all wavy and curly hair types. Get ready for beautiful, perfectly defined curls every day!

Promising review: "I may not be a surfer, but living in Southern California, just five minutes from the beach, my hair gets a lot of exposure to the salty ocean air. This conditioner keeps my hair hydrated and brings out my natural waves. And the scent? It's like banana paradise!" —IdkRose
Price: $10.79
11. A SheaMoisture curl smoothie to help you detangle those tough, stubborn knots in your curls. Made with a nourishing blend of organic coconut oil and shea butter, this product makes detangling a breeze.

Promising review: "I have naturally curly/wavy hair that’s often dry and frizzy. This product works wonders to give my curls a smooth, shiny finish without any crunchiness or heaviness. I apply it in the morning and again later in the day to refresh my curls. And people are always complimenting me on how great my hair smells!" —Avalon Girl
Price: $9.99
12. This Garnier curl spray is the perfect way to define your curls without any stickiness or crunch. Plus, you can easily spray it on without the mess of gel.

Promising review: "I've been struggling with my curls for ages, trying everything from salon products to dollar store finds to control my frizz. This spray is by far the best I’ve ever used, and I’ve tried so many! It distributes the product evenly without making your hands sticky, and it doesn’t leave any greasy residue like creams or the crunchiness of gels. Just smooth, frizz-free curls that shine! I'd definitely recommend it to anyone with curly hair." —Teen Bargain Hunter
Price: $3.49
13. A Pacifica curl conditioner designed to keep your curls bouncy and defined. It works to condition and reduce frizz without weighing your hair down.

Promising review: "This product is absolutely AMAZING. The fragrance is pleasant, but the way your hair looks and feels afterward is what’s truly remarkable. I highly recommend it— especially to those with curly hair." —targetcustomer19
Price: $9.99
This Ogx curl shampoo is perfect for nourishing your curls with rich moisture and a beautiful shine. Infused with coconut oil, sweet honey, and citrus oils, it will leave your curls bouncy and gorgeous every time you use it.

Promising review: "Smells amazing and gives my thin hair a soft, fluffy texture." I’m the type of person who would spend $39 on a bottle of shampoo, but this one performs just as well, if not better." —Lisa G.
Price: $5.79
This Garnier butter cream is here to restore all the moisture your hair has been craving. Expect silky soft, hydrated, and healthy curls after use.

Promising review: "This product is AMAZING! I used to dislike my subtly wavy hair, but after trying this, I have no complaints. It somehow enhanced the waves and shine without making my hair heavy, crunchy, or greasy. The first time I used it, I thought it was a fluke, but after a week, I’ve had nothing but good hair days!" —Amy
Price: $4.99
16. This ultra-hydrating cowash gently cleanses without stripping moisture, unlike traditional shampoos. With its deep moisturizing formula, it leaves curls looking their best while removing build-up and preserving essential oils.

Promising review: "THE BEST I HAVE EVER USED! THE SMELL IS BY FAR THE BEST I HAVE EVER SMELLED IN MY ENTIRE LIFE!!!! MY HAIR SMELLS AMAZING!! MY HAIR LOOKS SO MUCH MORE HEALTHIER THAN EVER BEFORE!! I absolutely love this !!!" —Tiffany
Price: $9.99
17. This Pattern leave-in conditioner delivers intense hydration and locks in moisture, ensuring your curls stay nourished all day. It also works perfectly under any styling products you apply afterward.

Promising review: "This is a hair staple for life!" —Mari
Price: $25
18. This curl reactivator is designed to fight frizz, provide deep hydration, and give a light hold, ensuring your curls stay gorgeous all day. Bonus: it suits all types of curly hair and includes UV filters to protect against sun damage. Use it whenever your curls need a pick-me-up.

Promising review: "I apply this product to my damp hair after it’s been towel-dried with a microfiber towel. When my hair finally air dries after five hours — it looks AMAZING. Every single time I've used this product, I've had a good hair day!" —Target Reviewer
Price: $29
Ouai's curl cream helps define your natural curls with its nourishing blend of chia, linseed, coconut, and babassu oils. It works to control frizz, shape curls, seal cuticles, hydrate, and more.

A nourishing mending hair milk that provides a deep infusion of moisture and shine, offering everything your hair needs to stay healthy and glossy.

Promising review: "So moisturizing! Smooths my curls, I use it with a little bit of water in the morning and it refreshes nicely. I have 3c curl type that gets weighed down easily. This doesn’t weigh down my hair." —Target Reviewer
Price: $13.99
21. An air dry cream to make hair, soft, smooth, and shiny while enhancing your already beautiful waves. Use it as a leave in-conditioner or before you heat style.

Promising review: "By far the best styling product to define curls! I hate crunchy curls and tried hundreds of products and nothing gave me what I wanted. The Hydro Jelly will give you soft but controlled and defined curls!" —Jennifer
Price: $26
22. A hydrating hair mask for infusing curls some much needed hydration when they need some TLC. Apply this for three minutes or more and watch it work its sorcery.

Promising review: "This is by far my favorite hair mask. I’ve tried many others, but this one truly makes my hair feel incredibly soft and silky." —Target Reviewer
Price: $9.99
23. This hair serum works to soften, smooth, and shield your hair from moisture loss. The result? The most defined and vibrant curls you've ever had.

Promising review: "I absolutely love this serum. It makes my hair feel nourished, and it defines my curls perfectly. My hair looks both healthy and shiny." —Target Reviewer
Price: $25
24. This ultra-light curl defining cream is perfect for adding subtle volume and shine while defining your curls. It's the ultimate curl cream for both waves and curls, giving them that ideal bounce and definition.

Promising review: "This stuff is AMAZING. I dislike using styling products and prefer my hair to feel as natural as possible. I used this with a leave-in conditioner and blow-dried it with my fingers on the lowest setting, and bam, my hair has perfect definition! My hair is 2C-3A with medium thickness. Being biracial, I have a unique texture and I test a lot of products, but this one is a winner. The smell is similar to other Kristen Ess products, though it’s less fragrant. I love scents, so I don’t mind. My hair feels soft and I can shake it into place without touching it!" —nsj97
Price: $14
25. This sea salt spray is designed to help you achieve perfect, bouncy, beachy waves all year long (yes, you read that correctly!). It’s a must-have for your hair care routine and works for all hair types — including curls!!

Promising review: "I have straight, thick, layered hair. I just returned from Hawaii, where I would wet my hair in the ocean, tie it in a bun, and end up with these GORGEOUS waves. THIS PRODUCT IS A PERFECT REPLACEMENT!! I typically spray it on after my shower, wait for my hair to dry slightly, then apply and put it in a bun for about an hour (I usually don’t blow-dry it). When I take it out, I have waves just like I did in Hawaii. Even better, when I get ready for bed, my hair gets even wavier. Love this product so much!" —beachy
Price: $4.79
26. This curling custard is packed with moisture-rich ingredients that help fight frizz, hydrate, and maintain your spirals in perfect condition. Get ready for the best curls ever!

Promising review: "I was a bit skeptical at first because it’s hard to find products that don’t cause frizz or make my 3b/3c hair greasy. I had almost accepted that my hair would always be crunchy, frizzy, or oily. But after trying this with the hair gel, I found that a little goes a long way, it doesn't weigh down my curls, and best of all, it's not crunchy! My curls are bouncy, soft, and smell amazing too. Definitely a 10/10." —Jennifer
Price: $6.99
27. A bottle of L'Oréal wonder water treatment that smooths damaged wavy, curly, or coily hair instantly. It works in just *EIGHT seconds*, so naturally, we are thrilled about it!

Promising review: "I can't believe I’ve never come across this product until yesterday. I’ve been using the Olaplex system because my hair has suffered from some serious UV damage (it’s naturally light blonde). After using this once, my hair instantly felt smooth after rinsing. I was actually able to brush it after towel-drying, and it looked so shiny after blow-drying. I couldn't be more satisfied, and I’ll definitely continue using and repurchasing it!" —KyleeK
Price: $9.99
28. A Garnier styling mousse that lets you create professional-quality curls without needing any heat tools. Simply work it through slightly damp hair, wrap sections around your fingers to form ringlets, and either air-dry or blow-dry with a diffuser for stunning curls.

Promising review: "Great mousse! It’s affordable and adds tons of body without weighing down curly hair. I actually like it more than salon products. This is the second time I’ve bought it." —KMH
Price: $3.49
29. A deeply hydrating co-wash that lets you cleanse and moisturize textured hair in one step, saving time on your wash day routine. Get ready for incredibly soft, manageable locks.

Promising review: "My hair was falling out in clumps and tangling. Gold Series Pantene truly saved my damaged hair. Thank you for creating such an amazing product for my hair type." — AT in LA
Price: $10.99
30. A Carol's Daughter jelly to cream conditioner that provides an instant surge of rejuvenation, conditioning your hair from the roots to the tips while also helping reduce tangles.

Promising review: "My hair tends to tangle easily, making it hard to comb through. This treatment made my hair feel soft and smooth. I left it on for 15 minutes the first time, and now I use it as a co-wash. It truly hydrates and controls my curls." — happymom21
Price: $10.99
31. A textured hair mousse that will keep your hair looking flawless all day. Whether you're styling defined curls or prefer straight strands, this mousse delivers dual-action perfection.

Promising review: "This mousse is a game-changer. After months of spending hundreds on gels and butters trying to get curls without the flakes, this was the solution. My hair has multiple textures, and this works for all of them. I’m in love." —Drea
Price: $14.99
Looking for the perfect gift for any occasion? Browse all of Mytour’s gift guides!

The reviews for this post have been adjusted for brevity and clarity.