Glidden Declares Gray Is Officially Out with Their 2024 Color of the Year

Glidden introduces Limitless, their 2024 Color of the Year, a shade that’s described as ‘anything but yellow.’ This honey beige tone strikes the perfect balance for those seeking a neutral that complements any room, yet still offers room to explore color. 'Consumers are embracing color in more unexpected ways than ever, and they need a versatile palette that complements both new and established interiors,' explains Ashley McCollum, a color expert at PPG for Glidden.

Its muted tone avoids the overly bright or harsh qualities often associated with yellow, making it incredibly versatile. 'This contemporary neutral is as flexible as its name suggests and is replacing cool neutral shades that have fallen out of favor,' McCollum shared. She further emphasized that 'gray is officially out.' Warm neutrals are on the rise, according to their consumer data. 'They are replacing cooler tones like gray in 2024 and beyond,' McCollum added.

What we adore about this joyful shade is how it brings a fresh and airy feel to any space, easily taking the spotlight or playing a supporting role. It pairs effortlessly with both warm and cool hues. Below, we highlight our favorite ways to use Limitless.

On the Front Door

Limitless on a front door is a perfect option if you're after a subtle neutral with a touch of color! This shade complements traditional architecture beautifully, adding just the right amount of warmth to make your entrance inviting—the exact impression you want to create. McCollum suggests it will make your house the 'star of your block.' If you're selling, consider a fresh coat of this color to possibly increase your home's value.

In the Dining Room

There’s something irresistibly appealing about this yellowish shade—perhaps it’s the subtle hint of butter! Some color theories suggest that yellow tones (along with red and orange) can even boost appetites. This makes it perfect for dining spaces, and we particularly love it when the entire room is bathed in this hue, including trim and architectural details. In the example above, traditional picture frame molding is painted in Limitless, mirroring the walls, which adds a contemporary touch.

On Kitchen Cabinets

Our top pick for using Limitless is on kitchen cabinets, especially in cooking spaces like the one shown. Thanks to its versatility, this shade works beautifully with any cabinet style, whether modern and sleek or traditional and intricate. It brightens and enhances kitchens, especially when paired with brass fixtures and marble, while still maintaining a cozy, inviting feel that avoids the coldness some kitchens can have with all their hard surfaces.