Mytour Editors Share Their Top 24 Picks for Where to Shop for Swimsuits

Finding the perfect swimsuit can be tricky—it needs to flatter your figure, hold up season after season, and, of course, look great. Some swimsuits are designed for lounging by the pool, while others excel during active swimming. Instead of sifting through countless retailers, we've compiled a list of the best places to shop for swimsuits, from niche brands to major department stores.

To identify the best swimsuit shopping spots, we surveyed our editorial team for their expert suggestions. We expanded our list by considering factors like product selection, pricing, size inclusivity, and return policies. For additional insight, we consulted Angela Loucks, assistant department manager of virtual fittings at Knix, and Alison Bruhn, stylist and co-founder of The Style That Binds Us.

Aerie

In our survey, Aerie emerged as the top swimsuit brand, with three editors highlighting its broad, flattering range. The brand delivers playful, colorful swimsuits in various styles, especially one-pieces. Aerie is a favorite of senior editor Taylor Rock, who praises the brand for its variety of cuts and coverage options. “I adore Aerie's swimsuits because they’re incredibly comfortable, fit perfectly, and come in a variety of coverage options,” she shares. “Many popular brands focus on ultra-cheeky bottoms, but sometimes that’s just not the look I want, so it's great to have the option for medium- or full-coverage pieces (though cheeky styles are available too).”

In addition to offering various coverage options, Aerie also features swimsuits specifically designed for larger busts or longer torsos. Senior home editor Hannah Baker, who is on the taller side, has found it challenging to locate well-fitting swimsuits that don’t ride up. She loves the Crossover High Cut Cheeky Bikini Bottoms, which “hold me in all the right places,” providing excellent tummy control while offering just the right amount of cheek.

Shopping editorial director and long-time Aerie enthusiast Nicole Lund similarly lauds the bikini bottoms for their comfort and durability: “I've been wearing Aerie swimsuits exclusively for years, and they hold up really well,” she says. “I'm especially fond of the high-waisted crossover bikini bottoms—they’re incredibly flattering and comfortable.”

For those who enjoy mixing and matching, Aerie has a wide range of vibrant patterns and colors to choose from. Plus, the brand offers stylish cover-ups to complete your beach or poolside look. If you tend to get overwhelmed while shopping online, you might prefer a smaller retailer, as Aerie's extensive swimwear collection can be a lot to sift through.

Aerie Picks 

• Crossover High Cut Cheeky Bikini Bottoms
• Voop Plunge Bikini Top

Size Range: XS-XL (tops), XXS–XXL (bottoms) | Return Policy: Free returns with no time constraints

Albion Fit 

With an array of bold patterns and designs, Albion Fit brings a fresh twist to traditional swimwear. Beyond basic bikinis and one-pieces, the brand offers unique swim skirts and longer crop tops that provide more coverage than typical bikini tops.

“Finding swimsuits that give me more coverage while still being functional for swimming is a challenge, but I fell in love with Albion Fit two years ago,” says senior writer Carly Totten. “The fit is amazing, and I love how the crop tops give a fun, updated twist to the bikini style. Plus, the bottoms stay in place, even when I jump into the pool.”

The brand offers a range of collections, including maternity and honeymoon swimsuits, as well as size-specific options for petites, bustier figures, and those with longer torsos. Additionally, the swimsuits are made to last—Carly’s pieces have withstood multiple seasons and remain in great shape after washing.

Unlike larger retailers on our list, Albion has only six stores located in Utah, Texas, Arizona, and California, which may make in-person shopping difficult. However, their 30-day return and exchange policy (with an $8 return fee) provides peace of mind.

Albion Fit Picks

• Hang Ten Game Changer Swim Crop Top
• Matte Black Hipster Bottoms

Size Range: XXS–XXL (tops), XXS–XXL (bottoms) | Return Policy: 30 days with an $8 return fee

Amazon

Amazon might not be the first place you think of for swimwear, but it’s no surprise that the all-in-one retailer offers a huge variety of stylish and fun swimsuits in every color, shape, and price range. You could easily get lost scrolling through endless options, and thanks to Prime, your suit can arrive at your door faster than with most other stores.

Editorial apprentice Megan Lenzi appreciates Amazon for its convenience, noting that it “offers a wide range of affordable swimwear” and makes returns “easy and hassle-free, which is great when shopping online for swimsuits.” The quick shipping is a major plus, ensuring you can get that perfect suit just in time for a spontaneous weekend trip or unexpected beach day. However, the quality and sizing can vary, so it’s wise to read reviews before making a purchase.

Amazon Picks

• MoosloverWomen One Shoulder High Waisted Bikini Tie High Cut Two Piece

Size Range: 00-18 | Return Policy: Free returns within 30 days

Andi Bagus

If you're looking for a swimsuit that will make a statement this summer, Andi Bagus is a great choice. The brand offers a wide range of bold prints and materials, including crochet and eco-friendly Econyl. While similar to nylon in texture, Econyl is a more sustainable option.

Though some of the materials used by Andi Bagus aren't traditionally seen in swimwear, associate editor Quinn Gawronski finds them surprisingly durable—she's been wearing one of the brand's bikinis for over six years without any issues. “The playful, unique designs and materials are things I rarely see in other brands,” she says. “Andi Bagus is perfect for anyone seeking a stylish swimsuit for lounging by the pool or on vacation, but not for more active or intense use.”

This brand offers reasonable prices, with bikinis available as sets or separate pieces. The only downside is the broad size range, which might require some trial and error to find your ideal fit. Additionally, with swimsuits being shipped from Bali, Indonesia, U.S. shipping costs are $23.

Andi Bagus Picks 

• Lola Bikini 

Size Range: X/S–L/XL | Return Policy: 30 days with associated fees

Cupshe

Finding a swimsuit that’s both flattering and sultry can be a tough task, as many retailers overcompensate with bold patterns and colors. That’s why we love Cupshe’s collection, which offers a variety of elegant yet enticing choices. Many of their one-pieces are designed in classic black, universally known as the most flattering color, with delicate trims or subtle cutouts that add just the right touch of flair.

“It’s tough to find a stylish one-piece that doesn’t resemble a racing suit,” shares writer Jamie Fischer. “The Black Cutout Scallop Trim One-Piece from Cupshe has become my favorite, giving me plenty of coverage while still offering a daring stomach slit for that extra bit of allure.” In addition to one-pieces, the brand offers a wide range of bikinis, tankinis, and mix-and-match tops and bottoms.

The brand’s swimsuits are surprisingly affordable, though they may not match the quality of other high-end options. However, they are budget-friendly enough to experiment with and add to your swimsuit collection without much risk. If you buy directly from Cupshe (though the brand is also available on Amazon), return label costs vary depending on the number of items purchased.

Cupshe Pick

• Black Cutout Scallop Trim One-Piece

Size Range: XS-XL | Return Policy: 30 days

Fabletics

Fabletics, renowned for its athleisure line, delivers swimwear that’s both fashionable and supportive, perfect for both lounging and swimming. From racerback styles to zip-front one-pieces, features editor Melissa Matthews discovered that Fabletics swimsuits are well-suited for active use. "Finding a chic one-piece bathing suit is difficult," she shares. "I recently tried one from Fabletics that was simple but stylish, and worked wonderfully for swimming!"

The website offers a unique feature where you can switch between different model sizes to see how the suit would fit someone with your body type, helping you make a better decision. In addition, if you happen to choose the wrong size, Fabletics offers a generous 90-day return policy, giving you peace of mind while shopping.

Our main concern lies with the website’s navigation, which can be a bit clunky. When selecting the “swimwear” category, you're redirected to a survey to fill out your sizing preferences, and encouraged to create an account, while VIP membership deals are prominently displayed. This could be frustrating for non-members, but with some patience, Fabletics still stands as a top-notch brand for swimwear shopping.

Fabletics Picks 

• Sunset Scoop One-Piece Swimsuit 

Size Range: XXS-4X | Return Policy: 90 days

Hurley

Finding affordable swimsuits can be tough, but Hurley proves that quality swimwear doesn’t have to come with a hefty price tag. The brand offers a wide variety of essentials—bikinis, one-pieces, and swim shorts—at budget-friendly prices.

"Hurley’s swimsuits are super affordable yet crafted from premium fabrics that feel anything but cheap," says beauty and fashion editor Hana Hong. "The designs are equally charming, with playful florals, cheerful smiley faces, classic stripes, and fun racerback styles."

With sizes ranging from XS to XL, Hurley may not be the most size-inclusive brand, but it does provide a helpful size guide to assist in choosing the right fit. The brand’s swimwear is also available on Amazon, making it easy to purchase and return, especially for Prime members. If you return through the brand itself, a $5 processing fee applies.

Hurley Picks

• Smiley Check Reversible Classic​ Tri

Size Range: XS-XL | Return Policy: 30 days, $5 fee 

J.Crew

You might not immediately think of J.Crew for swimwear, but their collection might just surprise you with its premium quality. The brand offers over 100 swimsuits and has a helpful selection of filters to streamline the shopping process—covering style, fit, coverage, support, size, color, and pattern. Each piece comes in vibrant hues and is machine-washable, though handwashing is recommended for longer wear. 

After testing other brands, editor-in-chief Lauren Iannotti was fed up with swimsuits featuring sheer fabric and deep plunging necklines. "I prefer coverage (nothing too high on the thighs, no deep bust cuts), a bit of support, and absolutely no transparency," she says. "I adore J.Crew suits. The quality is excellent, the styles are classic (no Brazilian cuts or cutouts for me), and they're a fantastic value for money." One of Lauren's go-to pieces, the Ruched Bandeau One-Piece Swimsuit, features removable straps, padding, and built-in SPF 50 protection. 

In March, J.Crew collaborated with SuperCircle to launch a swimwear recycling program. Customers can return worn swimsuits for a $5 credit (available until August). While shipping is free, returns come with a $7.50 fee. 

J.Crew Picks

• Sleek Ruched One-Shoulder One-Piece Swimsuit
• Ruched Bandeau One-Piece Swimsuit

Size Range: 0-24 | Return Policy: 30 days, $7.50 fee

Modcloth

Summer is the ideal season to try out bold colors and designs, and Modcloth’s eye-catching swimwear is sure to turn heads. The brand offers a wide selection of one-piece suits and bikinis, all featuring vibrant patterns and prints. 

With sizes ranging from XS to 4X, Modcloth stands out for its inclusivity. Senior special projects editor Leah Lopez Cardenas struggled to find swimsuits that fit properly on both the top and bottom. After purchasing two from Modcloth, she was impressed. “They fit just right, hugging all the right areas without being overly revealing," she says. "I usually struggle with swimsuit bottoms that dig into my hips, but these were perfect.”

The vintage-inspired prints are quite bold and may not be for everyone. Many swimsuits also feature playful details, including bows, ruching, high-waisted designs, and cutouts. But if you want to stand out with your swimsuit, Modcloth is definitely the place to shop.

Modcloth Picks

• The Pippa One Piece Swimsuit 
• Siena One Piece Swimsuit

Size Range: XS-3X |  Return Policy: 28 days, with a fee

Stylest

Finding a swimsuit that flatters your body can be challenging, but Stylest makes it easier with their sculpting swimwear designed to enhance your natural curves as you enjoy the sun. You can select from options that target specific areas such as your waist, arms, tummy, or full body. The best-selling DreamSculpt Square Neck Tank offers compression for the entire body and chest support, providing more lift than typical one-pieces. While this square neck style comes in multiple colors, other bikinis and tankinis are more limited with only one or two color choices. 

Stylest offers swimsuits in sizes XS-2X, with the website suggesting correlated dress sizes to help you determine your fit. “Stylest is a newer brand focusing on stylish swimsuits for every body type,” says photo director Muzam Agha. “From sleek one-piece designs to trendy sipper cover-ups, there’s something for everyone.” Just keep in mind that shipping costs $9.95 on orders under $300. 

Stylest Pick

• DreamSculpt™ Square Neck Tank

Size Range: XS-XXL | Return Policy:  Free returns within 14 days

Summersalt

Summersalt offers a wide variety of swimsuits, making it a go-to spot for all your swimwear needs. Whether you're after one-pieces, bikinis, or tankinis, each style comes in multiple colors and prints. Their signature fabric consists of 78% recycled polyamide and 22% elastane, making it not only stretchy but also eco-friendly—crafted from nylon waste reclaimed from the ocean, making it a sustainable choice for environmentally-conscious shoppers. 

The brand is renowned for The Sidestroke, its top-selling one-shoulder suit that offers compression and excellent cup support. Beauty director Heather Muir shares how this suit was a game-changer while breastfeeding, allowing for easy access while nursing. “I read a ton of reviews before buying, and it gave me the confidence I needed during a challenging time,” she recalls. “I've recommended it to countless moms (and non-moms too!). It’s the most flattering suit, stylish, and comes in a variety of colors.”

A lot of the swimsuits feature a timeless color block design, which may not be everyone’s cup of tea. However, there are plenty of solid color options to choose from. Summersalt allows returns within 21 days, with an $8 mail-in fee. However, exchanges and returns for store credit are free of charge.  

Summersalt Picks

• The Sidestroke

Size Range: 0–24 | Return Policy: 21 days, $8 fee

Triangl

Triangl is best known for its iconic neoprene bikinis, but the brand has since expanded its offerings to include a diverse range of swimsuits crafted from materials like terry cloth, velvet, crochet, and more. 

You can easily sort through the collection by factors such as size, color, style, and fabric, with bottoms available in three cheekiness levels—normal, cheeky, and cheekiest. Senior editor Taylor Rock appreciates the brand’s on-trend designs, especially for social gatherings. “The bikinis I own do run a bit small, so don’t expect as much coverage or comfort as with other brands, but the styles are adorable and perfect for summer parties, bachelorettes, and any occasion when you want to add a bit of sass at the pool,” says Taylor. 

Triangl Picks

• Vinca - Sherbet Stripe
• Este - Ebony Black 

Size Range: XXS–XL  | Return Policy: 14 days

Vitamin A

Finding chic and sustainable swimwear can be a challenge, but Vitamin A offers the perfect solution. Their swimsuits are crafted in an eco-conscious facility with a production process aimed at minimizing emissions and maximizing energy savings. All materials meet the Oeko-Tex standard, and their packaging is fully recyclable.

“I prioritize eco-friendly swimsuit brands because their materials are typically of better quality, and since swimsuits don’t last forever, I don’t want them piling up in landfills where they can’t break down,” says writer Steph Osmanski. “Vitamin A offers exceptional quality, and I can feel good knowing it’s a more sustainable option than many other brands.”

With a swimwear collection that includes nearly 350 items, the site lets you filter by style, color, fabric, and size, offering options from A to DD cups. Bikini tops come in various support and coverage options, accommodating women of all body types. You can select from one-piece suits or mix and match with separates. Although the pieces come with a higher price tag, the brand’s commitment to sustainability ensures a guilt-free purchase.

Vitamin A Picks

• Ursula Bandeau Top 

Size Range: XS–XXL | Return Policy: 30 days, with a fee

Target

Target is a go-to retailer for everything from home essentials to cozy loungewear, and their swimsuit collection is no different. With a wide range of budget-friendly options, it's one of the more accessible choices on our list. They also offer an inclusive size range and a variety of styles to mix and match, allowing you to create your perfect summer look.

Given their affordable price point, these swimsuits might not offer the highest quality, but they’re perfect for a couple of seasons of fun at the pool.

Size Range: XXS–4X | Return Policy: Free returns within 90 days

Andie

If you're looking for swimsuits that boast timeless designs, neutral tones, and flattering cuts, Andie Swim is your go-to brand. Known for its minimalist yet stylish swimsuits, the brand offers a wide size range (from XS to XXXL) and provides 50+ UPF protection—ideal for those long days in the sun.

Finding the right size when shopping online can be tricky, which is why Andie’s fit quiz is such a helpful tool. It ensures you get the perfect fit, taking the guesswork out of choosing your swimsuit. Note that the return window is just 21 days, so make sure to try on your suit as soon as it arrives.

Size Range: XS–XXXL | Return Policy: Free returns within 21 days

Athleta

For those looking for a swimsuit that can handle ocean adventures, Athleta is the brand to try. Known for its full-coverage and durable swimsuits, they are designed to stay secure regardless of movement.

While Athleta doesn’t have the largest swimwear collection, its sporty designs stand out for their vibrant colors, support, and reliability. Though the prices are a bit above average, the unique athletic fit and long-lasting materials make it worth the investment.

Size Range: XXS–1X (tops), XXS–XL (bottoms) | Return Policy: Free returns within 60 days

Solid & Striped

For those who adore vibrant shades, Solid & Striped is your go-to brand. Specializing in rich tones and, of course, stripes, this label offers everything from classic bright reds and navy blues to unique pieces like color-block bikinis and stylish metallic one-pieces.

Although the color palette is lively, the designs remain quite minimal, presenting a refined yet chic aesthetic. With that in mind, we believe these swimsuits are perfect for swimmers who wish to stand out without going overboard. It's important to note, however, that the prices are on the higher side, so this brand might not be the best fit for those with a tight budget.

Size Range: XS–XXL | Return Policy: Free returns within 30 days

Frankie’s Bikinis

In recent years, Frankie’s Bikinis has emerged as a popular swimwear destination, attracting both celebrities and everyday shoppers alike—and for good reason. With bikinis available in nearly every style and pattern you can think of, alongside a selection of one-piece swimsuits, the brand has something for every type of swimmer. While one-piece suits generally have a more modest design, we love that Frankie’s collection offers options with fun cutouts and plunging necklines, adding a hint of allure.

Frankie’s Bikinis has a smaller size range than many other brands, and their bikinis tend to run a bit tight. However, the website features an online ‘fit expert’ to assist you in finding the right size and style for your body.

Size Range: XS–XXL | Return Policy: Free returns within 30 days

Abercrombie

A favorite from the early 2000s, Abercrombie has made a remarkable return in recent years, and we’re excited to see the brand offering high-quality swimsuits in addition to its clothing and accessories. While it may not offer as extensive a variety of bikinis and one-pieces as some other brands, it does provide a well-curated mix of solids and prints in a range of materials and designs.

Each swimsuit comes in multiple colors, so you can stock up on your favorites. The website also includes a ‘How to Style It’ section under each product, providing styling tips and quick access to items often paired with the swimsuits. Prices are reasonable, if not budget-friendly, but the size range doesn’t go beyond XL. Despite this, Abercrombie remains a trusted name in swimwear for its quality and style.

Size Range: XXS–XL | Return Policy: Free returns within 30 days

Swimsuits For All

True to its name, Swimsuits For All offers an expansive collection of swimwear tailored to suit a variety of body shapes. With the largest size range on this list, the brand allows you to shop according to your shape—including hourglass, apple, athletic, and more—making it easier to find a perfect fit. If you're not sure where you belong, the website features a helpful swim glossary to guide you through the process.

The brand offers a selection of chlorine-resistant swimsuits designed for active movement, with features such as racerback or cross-back straps for security and high necklines for added coverage. Many affordable pieces also include underwire for additional support. While Swimsuits For All may not be the trendiest brand, and most of its swimsuits offer higher coverage, it stands out as one of the most inclusive. Additionally, the 60-day return policy is one of the best we've come across.

Size Range: 4–48 | Return Policy: Free returns within 60 days

Bromelia

This California-based swimwear brand offers a thoughtfully selected range of swimsuits, from strappy one-pieces to bikinis with hidden underwires. The collection features both padded and non-padded tops, as well as cheeky and moderate-coverage bottoms. However, it's important to note that most styles are only available in a few color options. The swimsuits are also on the pricier side compared to other brands, and the size range is fairly restricted.

Bromelia stands out with its product display—rather than relying on still images, each swimsuit on the website is shown in a video, with a model rotating 360 degrees to showcase the suit in action. For those concerned about choosing the wrong size, the site provides a size finder where you can enter your cup and underbust measurements.

Size Range: XS-XL | Return Policy: 14 days, $7 fee

 Cleobella

Cleobella's swimsuits combine modern style with timeless elegance, featuring playful details and prints that radiate glamour. While its swimwear collection is smaller than most other retailers on this list, it still offers a variety of styles that can cater to almost any preference.

We love that each color option is available in various styles, ranging from enhanced bikinis to patterned one-pieces—some patterns even extend to dresses, allowing you to pair your cover-up with your swimsuit for a coordinated look. While these swimsuits may not be the most affordable, the brand is committed to sustainability and donates 1% of every purchase to a non-profit of your choice.

Size Range: XS-XL | Return Policy: Free returns within 30 days

Freya

Although Freya is primarily known for lingerie, the brand presents a vibrant assortment of patterned swimsuits available in sizes up to a J cup. The product filter makes it easy to sort by style or piece, allowing you to find the perfect suit. If you like the print of a suit but not the style, you can easily find a similar pattern in a different cut. Likewise, if you love a particular fit, you can purchase the same design in different prints.

While the variety is impressive, it's worth mentioning that these suits are not the most up-to-date in terms of fashion. Many feature underwire, which might not be the most comfortable for long beach days. Additionally, the 10-day return policy could be more flexible.

Size Range: XS-4XL | Return Policy: 90 days

Land’s End

Land’s End has a diverse array of swimwear options beyond the usual, including one-pieces, tankinis, bikinis, swim skirts, shorts, and even swim dresses. The brand stands out for its broad size range, offering regular, plus size, petite, tall, and tall plus swimsuits, ensuring there’s something for every body. The website’s filter also allows you to find specific suits that offer extra support or coverage for your needs.

Although the swimwear collection is not known for being particularly trendy and tends to offer more coverage, the variety ensures you’ll find what you need. We also love the colorful “rainbow” assortment of separates that are perfect for mixing and matching. Plus, with a 90-day return policy, you have plenty of time to make sure it’s the right fit.

Size Range: 8-18 | Return Policy: 90 days

How to Shop for Swimsuits Like a Pro

Product Variety

While some swimwear brands provide a vast array of styles, colors, cuts, patterns, and more, others have a more modest selection, whether in terms of the number of swimsuits available or the designs offered. For those seeking variety, consider brands that specialize in swimwear rather than other types of clothing, or check out big retailers like Amazon and Target, which always have a wide range of options.

If you're uncertain about which swimsuit will suit your needs, Bruhn has some advice. 'A classic string bikini is always a timeless choice that never fades,' she shares. 'Another popular style is the underwire bra effect, found in both one- and two-piece swimsuits. These give the same lift as a traditional underwire bra, and they're having a moment right now.'

Size Range

According to Bruhn, 'For most swimsuits, you should stick to your usual clothing size, but be sure to check the fit guide to make sure your measurements align.' Thankfully, more brands are now offering inclusive sizing, often ranging from XXS to 3X or 4X, with some even having dedicated plus-size sections for a broader selection.

'If you have a longer torso, consider going up a size in a one-piece swimsuit,' says Bruhn. 'For those who are larger on top or have a different size bottom, try two-piece sets that you can buy separately. Choose a size that fits your smaller area and one for the larger.' Some brands, like Albion Fit, even have sections designed for people with longer torsos.

Return Policy

Each retailer has its own return policy, so it's wise to review it before purchasing. Generally, swimwear brands allow free returns or exchanges within 30 days with proof of purchase. Bruhn notes, 'The tags must still be attached to the suit along with hygienic liners.'

Questions You Might Ask

Should you size up or down for swimsuits?

Bruhn recommends sizing up when buying swimsuits, but warns that they tend to stretch when wet. 'Avoid buying a suit that feels too big when dry,' she advises. To find the right fit, always check the sizing chart carefully before making your final decision.

Is it worth spending more on a swimsuit?

'Absolutely,' says Bruhn. 'Investing a bit more in a swimsuit is worth it, especially if you struggle to find one that fits properly and provides the coverage you need.'

Bruhn advises that you don't need a vast collection of swimwear. Instead, focus on a few versatile, high-quality pieces that can serve you well for multiple occasions. There's no need to splurge on too many different suits, as long as you maintain your favorites. 'By hand washing them, hanging them to dry, and following the care instructions, your suits should last for several seasons,' Bruhn says.

How do you know when it’s time to replace a swimsuit?

Bruhn suggests that it’s time to replace your swimsuit when it begins to lose its shape, or if the fabric shows signs of wear, like pilling. 'For a two-piece, bikini, or tankini, if the bottom starts to slip off when you exit the pool, it’s definitely time for a new suit,' she explains.

Take Our Word for It

This article was written by Jamie Fischer, a writer for Mytour. For expert advice, we consulted Angela Loucks, assistant department manager of virtual fittings at the intimates brand Knix, and Alison Bruhn, co-founder of The Style That Binds Us. We also gathered opinions from the Mytour editorial team about their favorite swimsuit retailers.