Quick Guide: Is It Normal for Your Face to Turn Red After Washing?

There are moments when red cheeks or a flushed forehead are perfectly natural – such as when you're caught off guard during a meeting, skiing into the wind, or your body heats up after an intense workout. However, crawling into bed after washing your face should not be one of those moments.

"If your face becomes red after washing, it's time to reassess your routine," says Chris Adigun, MD, assistant professor of dermatology at NYU Langone Medical Center in New York City. "It typically means you're being too harsh: Either your face wash is too rough, or you're using a tool that's causing irritation."

But who would intentionally use a 'traumatic tool' on their face? The surprising truth is that many people do, without realizing it, every day. "We've been taught by previous generations to use washcloths or loofahs on our faces," says Adigun. "But this can cause irritation and even exacerbate acne, leading to scarring and pigmentation issues."

Instead, Adigun advises that you wash your face with only a gentle cleanser, water, and your hands. Avoid cleansers that produce excessive suds or foam (unless specifically designed for sensitive skin), as they can dry out your skin, worsening redness and irritation. Stick to washing twice a day (or once if your skin is very dry) unless you're extra sweaty or dirty, and be mindful of the water temperature – hot water can also contribute to a flushed, feverish look.

Diane S. Berson, MD, assistant clinical professor of dermatology at Weill Medical College of Cornell University in New York City, recommends thoroughly rinsing your face after washing. Leftover cleanser residue can irritate your skin. Also, apply moisturizer while your skin is still damp to prevent dryness and cracking. (This is especially important if you're using acne medication, Berson notes.)

If these tips don't help soothe your face's redness, consult your dermatologist. A persistent reaction to even the gentlest cleansers could indicate an underlying allergy or skin condition, such as rosacea, which requires professional care.