Buzz
1. An E.l.f. pore perfecting putty primer because flawless makeup starts with the right base #FACTS. This product does everything you’ve ever wanted — it hydrates, smooths, minimizes pores, and leaves your skin looking better than any filter could.
2. A Maybelline concealer that'll finally address your dark circles. Not only does it hide your under-eye bags from binge-watching too many true crime documentaries, but it also works to improve your skin's appearance over time.
3. An Etude fixing tint for your lips because you're done with liquid lipstick messing with your pout. These babies last all day, are matte, lightweight, and transfer-proof—what more could you ask for in a lip product? If you prefer gloss, don’t worry. They also come in a glossy version.
4. A viral color-correcting treatment that offers both SPF and color coverage. Not only does it cancel out your redness, but it also smooths your skin tone, meaning you might as well skip foundation altogether.
Promising review: "I’ve been searching for a concealer that allows me to go mostly makeup-free. My primary concern is redness and irritation. With my fair complexion and sensitive skin, this product went above and beyond in reducing redness on my nose and cheeks. I’m thrilled and can already tell this is going to be my new favorite skincare item. I apply it after my moisturizer and before primer, then just finish off with a little under-eye concealer, and I’m set." —badleybratt
Get it at Sephora for $21+ (available in two sizes).
5. A bottle of Urban Decay long-lasting makeup setting spray because it will actually keep your makeup intact all day. Built to hold your look in place for up to 16 hours, this setting spray ensures you look fabulous from your 9-to-5 and your after-work hours.
I’ve tried so many setting sprays in my time, but none have kept my makeup in place like this one. It’s amazing at making my makeup last through 12+ hour days and any kind of weather. If you haven’t given it a go yet, you definitely should! You won’t regret it.
Promising review: "I swear by this setting spray. I have sensitive skin, and it doesn’t cause any breakouts. I work long outdoor shifts, and my makeup stays put the entire day." —Kenzerama
Get it at Sephora for $16+ (available in two sizes).
6. A 4-in-1 tinted face balm perfect for summer because it’s lighter than foundation but still gives you the coverage you crave. Plus, it helps to firm and smooth your skin, hide imperfections, and even out your complexion.
7. A completely clear sunscreen that makes your skin look like a filter in real life. This gem is lightweight, fragrance-free, and even doubles as a primer. WE STAN.
I alternate between this sunscreen and Supergoop!'s Glowscreen. After testing numerous sunscreens, this brand has consistently impressed me. Plus, it doubles as a skin-smoothing base, so I sometimes wear it alone with no foundation!
Highly rated review: "Finally, a sunscreen that doesn't irritate my skin after a decade of searching. This one doesn't burn, even though I've tried pricier alternatives over the years. Highly recommended, plus it works great under makeup!" —emilyanne9870
Get it from Sephora starting at
8. This cruelty-free lengthening mascara is iconic and under $5! If you want falsies without the hassle, this mascara will lengthen and curl your lashes like no other. It’s a game-changer for perfect lashes.
9. This Laneige lip mask has received over 20,000 glowing 5-star reviews and truly lives up to the hype. Just apply it overnight on dry lips, and wake up to lips that are soft, smooth, and fully recharged.
10. This Amazonian Clay blush delivers a natural, movie-star flush. It's silky, ultra-pigmented, and gives your skin an airbrushed effect. Safe to say, I'm completely smitten with it.
This is a blush formula I can't get enough of, having repurchased it in multiple shades. As a blush enthusiast, I rarely buy the same formula twice, but this one is the exception. It's pigmented and super buildable!
Highly rated review: "I love how easy it is to apply, and it lasts a full 12 hours. It adds the perfect natural touch of color to my cheeks and doesn't irritate my sensitive skin." —Chelsea W.
Get it from Tarte for $30 (available in 13 shades).
11. This Nars light-reflecting foundation not only gives you flawless coverage but *improves* your skin over time. It offers a natural, polished finish that keeps your face shining. The internet loves it, and I do too—it's your turn to try it!
This is my all-time favorite foundation. I've been loyal to it since its launch, having gone through at least four bottles. It provides incredible coverage for my redness, matches my skin tone perfectly, and stays put for over 12 hours, even in the rain and heat. It has survived concerts, breakdowns, and so many life moments. I never imagined I could love a foundation this much!
Highly rated review: "I have dry, sensitive, and acne-prone skin, and my skin adored this product. Normally, foundation sticks to dry patches and pills, but this one didn’t. It made my skin look radiant!" —hahaha456
Available at Sephora for $50 (in 36 shades).
12. This Blighlighter is the ultimate combo of blush and highlighter, giving you the best of both worlds. Infused with hyaluronic acid, jojoba seed oil, and shea butter, it hydrates and keeps your cheeks soft and moisturized—perfect for summer.
Promising review: "I love it! My sensitive skin reacts well to this product—no breakouts, it’s not oily, and it applies smoothly and perfectly! 100% recommend!" —Maria M.
Get it from Jamie Makeup for $34 (available in five shades and a variety pack).
13. This powder foundation is designed to withstand the summer heat. Infused with skincare ingredients, it’s lightweight, provides full coverage, and has SPF—basically, a dream team in a compact.
14. This setting powder ensures your makeup stays flawless and intact all day. It blurs imperfections, improves texture, and creates a smooth, perfected finish. It’s a must-have for setting your look!
I have sensitive skin and recently tried this setting powder. It didn’t irritate my skin at all. I love the pink shade, which brightens my face. It’s helped my makeup withstand 100-degree temperatures and high humidity, all while feeling incredibly lightweight.
Highly recommended review: "I bought the mini size because I’m not a big powder fan. With eczema and sensitive skin, I’ve always been wary of powders, but after seeing rave reviews from people with dry skin on TikTok, I decided to give it a shot. It’s been amazing and leaves my dry skin looking smooth and seamless. This is the first powder I’ve used daily. It keeps my makeup in place and doesn’t crease around my eyes or face." —LidiaR
Get it from Sephora for $18+ (available in two sizes and four shades).
15. This multi-use stick can be used on your eyes, lips, and cheeks—because monochromatic looks are always in style. The cream-to-powder formula is incredibly lightweight, nourishing with ingredients like shea butter and vitamin E, and non-greasy for a natural finish.
16. This dewy multi-gloss is perfect for those who love the sparkle of glitter but prefer a lighter feel. Use it on your lips, cheeks, or eyes for a soft, ethereal glow. Unlike chunky glitter, it’s easy to remove at the end of the day.
17. This CC cream doubles as a hydrating serum and SPF, working wonders for your skin. With every use, it helps reduce redness, dark circles, and the appearance of pores. I’ll take ten in my shade, please and thank you.
18. This cream-to-powder eyeshadow has received rave reviews and provides a complete eye look in just one step. It's perfect for those hectic mornings when you want to look put together but don’t have the time. Plus, it's waterproof, so no need to worry about smudging or dripping throughout the day.
19. A lightweight primer that prevents your makeup from melting in the summer heat. Not only does it keep your makeup looking smooth, but it also hydrates and cools your skin, making it an ideal product for warm weather.
20. A magical liquid blush from Selena Gomez's Rare Beauty line, offering the most perfect flush imaginable. It's easy to see why this blush has gone viral multiple times, with over 3,000 glowing 5-star reviews. Its beautifully pigmented formula blends seamlessly, making it the ultimate blush for all your makeup needs.
This blush has become an everyday essential for me. It's incredibly pigmented and blends effortlessly. Smooth, lightweight, and silky, what more could I ask for? Plus, it's buildable, making it perfect for both blush enthusiasts and those just starting out. It also held up through the unpredictable NYC weather all year round.
Promising review: "Super pigmented! I have sensitive skin, and this product didn’t cause any irritation! It also doesn’t dry out my skin." —gracesigl
Promising review: "Perfect for sensitive skin! My skin is acne-prone, eczema-prone, and can get really red at times, but this doesn’t irritate it. It lasts a long time, especially if set with powder and topped with a little more. The color Believe is great for tan skin!" —Tula2001
Available at Sephora for $23 (comes in seven radiant finishes and four matte options).
21. An eye primer that ensures your eye makeup stays in place throughout the day. Not only does it even out your eyelids, but its lightweight, non-greasy formula makes it a perfect base for any makeup look.
22. A Youthforia color-changing oil blush that’s perfect for anyone who’s been searching for their ideal blush shade. This innovative, lightweight formula reacts with your skin’s pH to create a personalized blush color that gives you the perfect flush every time.
23. A clear eyebrow gel to keep every brow hair in place, so you won’t have to worry about that rogue hair. Just run this non-sticky formula through your brows and watch them stay in shape all day long.
24. A concealer that also acts as an acne and blemish spot treatment—because who doesn't love a multi-tasking product? With 2% salicylic acid to target pimples and soothing aloe vera to calm the skin, this concealer does it all.
25. This illuminating moisturizer gives your skin that radiant, dewy glow from within. Fun fact: For the famous Sports Illustrated Martha Stewart photoshoot, she used this very product to give her face that glow. If it's good enough for Martha, it's good enough for me.
The reviews for this post have been modified for brevity and clarity.
