Buzz
While predicting the future may seem impossible, WGSN and Coloro are confident in their 2025 Color of the Year selection. After much foresight, they've unveiled Future Dusk—a deep, mystical shade of blue-purple that blends celestial beauty with an air of mystery.
ArchiViz/Getty Images"Colors that offer a sense of calm will be pivotal in 2025, with captivating dark tints on the rise," shares Urangoo Samba, head of color at WGSN. "As the boundary between reality and fantasy becomes more fluid, Future Dusk reflects this shift, serving as a transformative and immersive color."
Everything you need to know about the 2025 Color of the Year prediction, plus a sneak peek at other shades to expect in the near future.
Future Dusk.
WGSN/ColoroFuture Dusk
A shade that falls between blue and purple—reminiscent of the night sky or outer space—Future Dusk truly lives up to its name. Caroline Guilbert, head of creative content for Coloro, explains, "For several seasons, Coloro has observed brands embracing palettes with lasting appeal; Future Dusk is a color that embodies this trans-seasonal trend. Its deep, warm tone gives it a moody, mysterious, and timeless feel."
Future Dusk, Transcendent Pink, Aquatic Awe, Sunset Coral, Ray Flower.
WGSN/ColoroTranscendent Pink
Coloro forecasts that Transcendent Pink will be a major trend in 2025. Unlike the fading Millennial Pink, this color is an "elevated neutral," blending brown with just a touch of pink. It's the natural progression of the beige trend, but with warmer and more captivating nuances. Expect to see Transcendent Pink in everything from sofas and sweaters to makeup palettes.
Aquatic Awe
Color experts describe the ocean-inspired shade Aquatic Awe as "a transformative turquoise." This color blurs the lines between the natural and digital worlds. According to the report, "This duality bridges fantasy with reality, evoking bioluminescent sea creatures, delicate ocean ecosystems, and immersive virtual environments."
Aquatic Awe brings a refreshing vibe, and we're looking forward to seeing this color in everything from jewelry to home decor, like throw pillows.
Sunset Coral
Like Aquatic Awe, Sunset Coral is a vibrant, ocean-inspired hue. It's more red than pink, resembling a bright cocktail garnished with fresh fruit or a playful lipstick. This color would be perfect for bold accent walls or children’s rooms. The team adds, "Its rich saturation makes it immersive, embodying the idea of slowing down for self-care and embracing idleness—a response to our over-focus on productivity." Consider this color for spaces designed to help you unwind and live in the moment.
Ray Flower
Ray Flower brings a refreshing burst of energy. Described as "a radiant yellow with a warm and welcoming feel," it exudes a joyful, optimistic aura that is all about fun. Expect to see this vibrant color, along with similar tones, appearing in sundresses, paint, textiles, and much more.
