Choosing the perfect paint shade can significantly impact how quickly you sell your home. Explore additional real estate images.
iStockphoto/ThinkstockThe initial impression a buyer has when entering your home is crucial. They may inquire about maintenance, the state of appliances, or the quality of local schools, but none of these matter as much as how your home makes them feel when they first walk in. To sell your home quickly and without complications, ensure the decor is modern and visually appealing.
Think of your home's color scheme as a key element of the overall atmosphere. It sets the tone for the furniture and accessories that give each room its character. Choosing the right paint can be a challenge, but the wrong color can turn potential buyers off. To avoid this, many real estate experts suggest opting for neutral tones.
Living in the home you're selling doesn't mean you have to endure a dull, beige environment. Neutral colors go beyond just white and beige. With a bit of planning and an understanding of how color impacts the human psyche, you can incorporate browns, greens, and even more vibrant hues to accentuate your home.
Don't overlook the exterior of your property: Giving the outside a fresh coat of paint can help attract potential buyers. However, be cautious. While colors like Florida peach or turquoise might be perfectly fine in certain areas, they could be off-putting to buyers in a suburban neighborhood in Boston.
Continue reading to discover 10 colors that could influence buyers' decision-making.
10: White Exterior
You can't go wrong with white. In fact, a real estate survey revealed that nearly 40 percent of buyers preferred homes with a white exterior.
iStockphoto/ThinkstockSellers need all the assistance they can get in today's competitive housing market. If the exterior of your home looks worn out or shows signs of mold on the lower clapboards, it's time to paint. Think about it: the first thing a potential buyer notices is the house's exterior color. And in real estate, first impressions are critical.
When selecting a color, consider the character of the neighborhood. If the other houses on the street are beige or tan, painting your house pink might not be the best idea. This seems obvious, but not for everyone. The color should also complement the surrounding landscape. Take the shrubs and trees into account when choosing a color.
You can't go wrong with white. White is one of the safest and most popular choices for exterior paint. A survey revealed that nearly 40 percent of respondents liked white homes. For one thing, white can make your house appear larger. It also reflects light in a shaded yard and gives a clean, fresh look. One advantage of white is that it allows you to paint the trim with a color that enhances the overall appearance [source: Burns]. Keep in mind that white isn't just one color—it comes in a variety of shades.
Additionally, when picking an exterior color, don’t forget about the roof. A new roof is a major selling point. Nobody wants to replace a roof—it's an expensive task—when they buy a house. The roof can also make a statement with its color. While black and gray are the most popular roof colors, options like reds, greens, and tans are available. If you plan on replacing your roof before selling, a unique color that complements the exterior could catch the attention of potential buyers in the right setting.
9: Beige Exterior
Beige is indeed a safe, neutral, and light color for painting a home’s exterior. A survey found that beige, along with tan and brown, is the second most favored exterior color after white [source: Waller and Oliver]. Beige homes are subtle and blend well with natural surroundings, like wooded or landscaped areas. Though it may seem dull, beige takes on new life, especially when paired with trim colors like green.
However, beige may not suit every type of house. When choosing an exterior color, consider the architectural style of the home. Subdued shades like beige might not complement a Victorian-style house, where more striking colors can highlight its distinctive details [source: Vila].
8: Earth Tones
Earthy hues like oranges, browns, and blues create a natural, inviting atmosphere that buyers find attractive.
Stockbyte/ThinkstockEarth tones such as browns, greens, blues, oranges, and certain reds and tans are reminiscent of nature’s colors. They are warm and welcoming, making them perfect for living rooms and dining rooms. Their muted, flat nature offers a calming, soothing effect and pairs well with various other tones. Earth tones also blend seamlessly with rooms that feature wood, stone, metal, or glass elements [source: Artsparx.com].
Coffee, with its various shades and textures, is a well-loved Earth tone that pairs beautifully with stained hardwood floors, wicker furniture, and rattan accents. The color is rugged and works well with forest greens, soft reds, and subtle whites [source: Accent Realty]. Darker coffee hues like espresso are great for warming up smaller spaces.
7: Neutral Colors
Neutral colors might sound a bit dull, right? But the main goal is to sell your house, not decorate it for a feature in "Martha Stewart Living." Experts, from real estate agents to interior designers, all suggest painting your home’s interior in neutral shades. Why? Because potential buyers are focused on the cost, and they don’t want to take on extra expenses for repairs or repainting. Plus, many people have strong feelings about bright, bold colors, so neutrals help to minimize any negative reactions.
Neutral shades, like creams, not only enhance the appeal of a home in online photos but also make it stand out, since these images are often the first thing potential buyers see when searching for a new home. However, there are exceptions to this guideline. While dining rooms and living rooms typically suit these tones, bathrooms can embrace more playful and creative hues [source: AZ Central]. Also, avoid the temptation to paint your entire home white, assuming it's neutral. White is a bright color, and bright doesn't always equate to beautiful [source: Gulliksen].
6: Gray
The right shade of gray paired with vibrant accessories can lend a space a modern and sophisticated flair.
iStockphoto/ThinkstockOver the past few years, gray tones have gained significant popularity among decorators looking to bring a touch of chic, urban elegance to their spaces. When paired with light, neutral furniture and trim, a dark gray accent can create a striking focal point. Moreover, the right decor combined with gray walls can beautifully complement bright, bold accents, like a shiny green lamp or a gleaming red chair.
Bold styles like gray can be impactful, but they might not suit everyone, and they could feel overwhelming if a buyer isn’t prepared for them. The trick to using gray effectively when selling your home is choosing the right shade to complement your home’s overall style. For instance, a trendy urban loft could benefit from a dark gray to emphasize the modern, sleek decor. However, in a traditional home with more conservative furnishings, that same shade might seem out of place. In that case, opting for a lighter gray can provide a cool, calming effect, especially since many grays have blue undertones that promote relaxation [source: Demesne].
5: Orange and Red
When incorporating oranges and reds into your space, ensure the shades are subtle and inviting. These colors are particularly well-suited for the kitchen, often considered the heart of the home. They evoke thoughts of food and help establish a lively, energetic atmosphere. Additionally, they create a festive and welcoming vibe that enhances the warmth of the space [source: Gulliksen].
Yellow is another fantastic choice for kitchens, especially when there's an abundance of natural light streaming in through the windows. Like red and orange, yellow also brings to mind food, and it has a fresh, airy, and summery feeling. Pairing yellow with red or green accents on items like chairs or appliances adds a playful and cheerful touch that helps draw attention and lift the mood [source: Arieff].
4: Blue
Gentle blue tones are known for their calming properties, making them a perfect choice for creating a peaceful bedroom retreat.
iStockphoto/ThinkstockCertain spaces in a home, like bedrooms, studies, or children's rooms, are meant to foster peace and reflection. The right decor, particularly a soothing shade of blue, can help create a relaxing atmosphere in these areas, enhancing the overall mood of the room.
Blue, particularly in its lighter shades, is well-known for its soothing qualities. It conjures images of clear, calm skies or the endless, tranquil ocean. In rooms with plenty of natural light, blue walls can evoke memories of a serene beach or a peaceful ski vacation, influencing how visitors feel about the room.
While dark blue can add an air of elegance and sophistication when used on an accent wall, it's best to be cautious when using it in a home for sale. Some visitors may find dark blue to be too overwhelming. For a more inviting atmosphere, especially when selling, opt for lighter blue tones, which help create a cool, soothing effect in brighter rooms [source: Demesne].
3: Yellow
A room painted entirely in white or light beige or brown tones can sometimes feel sterile or uninspiring. Although these hues reflect plenty of natural light, their lack of color can leave the space feeling empty. To counteract this, introducing a touch of yellow can infuse the room with a warm, inviting atmosphere.
Yellow, when combined with white accents, brings to mind the warmth of sunlight and summer days. In a kitchen, pairing it with darker elements like wood cabinetry can evoke the cozy, inviting feel of a home where fresh-baked treats fill the air. Consider your home's design as a stage, and imagine which color best sets the mood you want to create.
While yellow can be an uplifting color, too much of it can overwhelm a space, especially when staging a home for sale. Avoid bright, intense yellow shades that may convey a sense of urgency rather than the desired warmth and comfort. Instead, aim for softer, more welcoming tones to leave a lasting, positive impression on visitors [source: Demesne].
2: Brown
Pairing dark furniture with light brown walls adds an extra layer of warmth, creating a cozy and inviting ambiance.Brown is one of the most reliable color choices when decorating a home. The beige tones favored by real estate professionals are on the lighter side of this color spectrum. But don't dismiss brown as dull—when used creatively throughout your space, it can offer both safety and visual excitement as you prepare your home for sale [source: Furniture & Design Ideas].
The lightest shades of brown can bring a subtle warmth to a room, making it feel more inviting and alleviating the starkness of all-white spaces. As the brown deepens into sandy hues, it casts a rich glow, while darker shades of brown offer comforting accents, helping to balance oversized rooms.
Deep brown shades should be reserved for accent pieces like a statement sofa or bookcase. Excessive use of dark brown can create a suffocating, cave-like atmosphere—think of the wood-paneled dens of the '70s and '80s. While some may appreciate this effect, for a home sale, it's safer to use lighter brown as the base color, adding darker accents to draw attention to key features of the room.
1: Green
Green is often overlooked when it comes to color choices. If it's too dark, it can be mistaken for blue or brown; too light, and it might seem more like yellow. However, right in the middle of these extremes lies a versatile shade that can be perfect for various design projects [source: Better Homes and Gardens].
Similar to yellow, lighter greens bring a cheerful, countryside charm, especially when paired with white trim. A green accent wall and complementary decor in an otherwise white room can create a lively atmosphere, making it a great choice for a child’s room. In its richer, deeper shades, green pairs beautifully with natural wood cabinetry, creating endless possibilities for warm and inviting spaces. Choose carefully, and your cabinets will radiate warmth that makes kitchens or living rooms feel cozy and welcoming [source: Demesne].
While deep green exudes elegance, it should be used sparingly in a house for sale. A dark green accent, such as in a tile backsplash, can add a sophisticated touch, but too much deep green can overwhelm the room, creating a dark, cave-like atmosphere similar to excessive dark brown. If deep green is desired, try a shade with hints of blue, as blue-green tones are known for their calming, tranquil qualities, similar to pure blue [source: Demesne].
