
Earlier this month, Lindt introduced its dazzling new chocolate museum—the largest of its kind worldwide—located near Zurich, Switzerland. While it doesn’t boast a Willy Wonka-style chocolate river, the museum’s impressive 30-foot chocolate fountain is equally mesmerizing.
As reported by Time Out, approximately 1500 liters of liquid chocolate flow from a golden whisk onto a massive LINDOR truffle in a continuous loop. While visitors can’t get too close, they can indulge in Lindt’s delectable treats in the tasting room after the tour. Before that, guests can explore the cutting-edge research facility on-site, where a fully visible production line reveals the secrets behind the chocolate-making process.
Every LINDOR truffle ought to be this massive. | Lindt & SprüngliAn exhibition also traces chocolate's journey through history, showcasing how the Swiss pioneered chocolate innovation and detailing cocoa's voyage from Ghanaian plantations to Swiss factories. Visitors might even uncover a few trade secrets from one of the world’s leading chocolate makers.
“The Lindt Home of Chocolate serves as the hub for the celebrated Master Chocolatiers, who are now welcoming guests to dive into the enchanting universe of chocolate,” the company stated in a press release.
All this exploration is sure to build up your hunger. | Lindt & SprüngliThe initiative was backed by the Lindt Chocolate Competence Foundation, dedicated to advancing Switzerland’s confectionery heritage worldwide.
“The Lindt Home of Chocolate will significantly contribute to maintaining Switzerland’s status as a leading chocolate nation in the long run, while also fostering knowledge exchange throughout the industry,” Ernst Tanner, president of the Lindt Chocolate Competence Foundation, mentioned in a press release.
The museum will also serve as a paradise for every chocolate enthusiast who steps inside, as it houses the world’s largest Lindt Chocolate Shop.
