2. Chocopie Ad
Orion achieved great success with their Chocopie ad campaign featuring the heartwarming message of 'Love like Chocopie.' The song 'A smile as round as Chocopie' became an instantly recognizable tune for kids and TV audiences alike. This ad not only promotes a tasty snack but also carries a strong educational message, especially for young children at the age of understanding social issues. As a result, it serves both as an advertisement for a delicious treat and a TVC that helps parents teach their children valuable lessons.
In late 2010, Orion launched two ads centered around the theme of love, 'Love like Chocopie,' leading to a significant boost in Chocopie sales. The catchy lyrics, 'A smile as round as Chocopie - Sweet memories like this pretty cake - Forever happy through the years - Let's sing together, Chocopie - Forever happy through the years - Let's sing together, Chocopie - Orion is Chocopie - Chocopie is Orion,' not only increased customer consumption but also helped Orion's brand solidify its position in the Vietnamese market.
Both of Orion's ads emphasize the bonds between people, showcasing touching moments like the memories shared by a grandparent and grandchild by the lake, or the affection between siblings as they share a piece of cake at a writer's desk, effectively conveying the message of love through Chocopie.

5. Red Bear Noodles Ad
Red Bear Noodles is well-known for its delicious taste, enhanced by crispy fried onions. The noodles are coated with anchovy fish sauce and combined with a tangy, spicy shrimp soup, making the dish even richer and more flavorful. The noodles are made from wheat flour, shortening oil, tapioca starch, potato starch, salt, seasonings, aerating agents, artificial colors, and antioxidants, giving them a chewy, soft texture that's irresistible. The distinctive seasoning mix includes vegetable oil, salt, sugar, seasonings, fresh onions, ginger, garlic, broth, and natural coloring, creating a balanced sweet, sour, and spicy flavor. The combination of chewy noodles and savory broth brings a delightful, delicate taste experience for all who try it.
As with many other ads, this one features a lively blend of animated visuals and modern design, with vibrant sound effects and cheerful tunes. The catchy jingle will surely captivate viewers, especially young children, creating a fun and enjoyable mealtime experience.

10. Kokomi Ad
Kokomi instant noodles are produced by Masan Consumer Corporation. The product is renowned for its chewy noodles and flavorful, rich broth. Masan's product range, including Kokomi noodles, is widely distributed in supermarkets and convenience stores, gaining the trust and growing popularity of consumers across the country. Kokomi noodles are deliciously chewy and crunchy. The Kokomi brand has provided viewers with moments of relaxation and comfort. What's more, your kids will enjoy their meals even more while watching this ad.
Not only does it capture children's attention, but the chewy, crunchy Kokomi noodles also make adults stop for a moment to watch. The ad has a great impact on consumer preferences, offering viewers moments of relaxation and fun. Additionally, the commercial's playful images of a father and child enjoying together make it particularly appealing to young audiences, encouraging them to want to eat. This is a powerful driver of sales and contributes to the ad’s excellent media impact, which is why Kokomi is ranked among the top ads for kids' appetites of all time.

