Giải đề IELTS Writing Task 2: The primary goal of advertising

1. Phân tích đề bài

1.1. Đề bài: The primary goal of advertising IELTS Writing Task 2

The primary objective of advertising is to boost sales of products that may not be essential. To what extent do you agree or disagree?

(Mục đích chính của quảng cáo là tăng doanh số bán những sản phẩm mà mọi người không thực sự cần. Bạn đồng ý hay không đồng ý?)

1.2. Phân tích đề bài 

Loại bài: Ý kiến 

Từ đồng nghĩa, tương phản: 

• The main purpose -> the main objective/aim 
• Advertising -> marketing/ advertisements  
• Sales of products -> purchases of items 
• Need -> require  

2. Cấu trúc chi tiết của bài viết

Overview: 

Opening Statement: 

The opening statement reaffirms the prompt by presenting the opposing view that advertising primarily aims to increase sales of unnecessary products. It clearly expresses the writer's disagreement with this idea and introduces the main argument of the essay. 

Main Argument 1: 

This section explores the viewpoint that advertising manipulates consumers into buying unnecessary products. It provides examples and reasons to support this perspective, such as the use of persuasive techniques and the creation of artificial needs. 

Second Body Paragraph: 

On the contrary, this paragraph argues that advertising serves broader purposes, such as informing consumers about new products and promoting healthy competition. It provides examples, such as pharmaceutical advertisements informing patients about treatment options, to support this argument. 

Final Thoughts: 

The final thoughts summarize the writer’s stance and supporting points, reiterating the argument that advertising serves multiple functions beyond mere sales increases. It underscores the importance of recognizing the broader impact of advertising on society and the economy. 

3. Sample Answer (Example Essay)

4. Vocabulary (Highlighted Words)

• Manipulate (verb): thao túng, lôi kéo, điều khiển 
• Persuasive techniques (noun phrase): kỹ thuật thuyết phục 
• Impulsive (adjective): bốc đồng, hấp tấp, hấp dẫn 
• Detrimental (adjective): có hại, bất lợi, tổn hại 
• Artificial needs (noun phrase): nhu cầu nhân tạo, nhu cầu giả tạo 
• Innovation (noun): sáng tạo, đổi mới 
• Quality of life (noun phrase): chất lượng cuộc sống 
• Informed decisions (noun phrase): quyết định khi có đầy đủ thông tin 
• Marketplace (noun): thị trường, chợ 
• Broader impact (noun phrase): ảnh hưởng rộng lớn 

Here is a sample for theTopic: The main purpose of advertising IELTS Writing Task 2. You can refer to other IELTS Writing Task 2 samples as well!