Buzz
Chủ đề
Sample IELTS Writing Task 2 Band 7
On the one hand, advertising has brought a number of benefits for not only consumers but also businesses. Certainly, advertising provides details about newly launched products, which is important for consumers who are still unaware of such products. In fact, improving quality alone would be less effective if producers failed to commercialize their commodities. Putting it in another way, companies, entrepreneurs for example, spend a great deal of money on publicity materials in order to approach prospective customers. This, in return, generates higher profit and enhances those companies’ competitiveness in the market.
On the other hand, the surge in quantities of commercials exerts several undesirable impacts on customers. First, instead of being well-informed about a new line of product, people are being bombarded with all kinds of advertisements. Those can be either deceptive or annoying; and such information overload has become a nuisance to many people, particularly when their favorite telecasts are constantly interrupted by irrelevant promotions. Second, advertising encourages people to purchase what they do not really need. Images of celebrities are used in many extravagant commercials, especially cosmetics, to stimulate people to purchase products that are being advertised. However, in reality, most of those products are of little use to buyers.
In summary, a variety of advertisements have become widespread in modern society; and in my opinion, this has both advantages and disadvantages.
261 words
Vocabulary by theme
Information about recently launched products: Thông tin về các sản phẩm mới ra mắt
Commercialize their products: Tiếp thị sản phẩm của họ
Materials for promotion: Tài liệu quảng cáo
Engage potential customers: Thu hút khách hàng tiềm năng
To be exposed to various types of advertising: Tiếp xúc với đủ loại hình quảng cáo
Overload of information: Quá tải thông tin
Encourage people to buy advertised products: Khuyến khích mọi người mua sản phẩm được quảng cáo.
