
Topic
Detailed structure
- Introduce the topic and outline the structure of the entire essay.
- The first body paragraph discusses the reasons related to purchasing luxury items, reflecting wealth, social status, and appearance.
- The second paragraph discusses how the increasing trend of luxury shopping contributes to economic growth but may also lead to the dominance of famous brands.
- Conclude by summarizing the main points of the essay.
Reference IELTS Writing Sample
Firstly, the inclination towards using products from prominent brands primarily originates from individuals' beliefs in possession reflecting wealth, social status, and appearance. Specifically, many people associate garments and accessories from renowned brand names like Nike or Adidas with superior quality and trendy designs. Consequently, these items are deemed more suitable for enhancing individuals' appearances compared to products from smaller brands. Moreover, certain types of commodities such as automobiles from luxury brands are typically priced at exorbitant levels due to their premium materials or unique features. Consequently, these items are often viewed as a means for affluent individuals to demonstrate their social standing or affluence.
On the flip side, the increasing number of people purchasing goods from renowned brands can yield both advantages and disadvantages to the business realm. Nations where renowned brands are headquartered are more likely to possess a robust and thriving economy. For instance, the US – the birthplace of numerous major brands such as Apple and Microsoft, has remained the leading economic powerhouse since the late 20th century partly because the products of these corporations are favored not only domestically but also internationally. However, the ascent of dominant brand identities could serve as a catalyst for monopolization as large corporations strive to dominate and eventually eliminate smaller competitors to sustain their dominance.
In summary, the trend of consuming goods from prestigious brands largely arises from individuals' perception of personal possessions as indicators of their wealth, social status, and appearance. This trend can have both positive and detrimental impacts on the business sector and, hence, should be carefully considered by authorities to prevent widespread monopolization.
Vocabulary on the topic
- Personal possessions reflect wealth, social status, and appearance: Personal belongings mirror affluence, social standing, and outward appearance
- Enhance people’s appearance: Improve individuals' outward appearance
- Luxurious brands: Prestigious labels
- To be sold at exorbitant prices: Marketed at excessively high prices
- Show off their social status or their wealth: Flaunt their social status or wealth
- The strongest economic superpower: The most potent economic force
- Dominant brand names: Popular brand labels
- Maintain their positions: Uphold their positions
- Prevent large-scale monopoly: Deter large-scale monopolization
