Buzz
Sony Store has officially launched its presence in Vietnam at Vincom Dong Khoi Shopping Mall - HCMC. This store model aims to provide a product experience similar to Sony's outlets worldwide, enabling users to explore all officially available products in Vietnam.In addition to featuring the latest technology products, Sony Store focuses on providing themed experiential areas showcasing their core products, along with collaborations with partner devices.- Explore the widest camera display corner at Sony Store, showcasing the complete range of E-mount lenses, accessories, and machine combos tailored for various purposes.
Sony Store operates as a direct distribution model from Sony Electronics Vietnam. The brand launched its online store in late October 2020. Previously, Sony Centers were scattered across different provinces and cities under various partner distributors. The advent of Sony Store outlets allows customers to comfortably experience products before making purchase decisions.
The relaxed layout, with most products within easy reach and without restrictive protective devices, encourages visitors to freely roam the store, capturing photos with their cameras or enjoying music with headphones. This comfortable environment stimulates purchase intentions. Depending on timing, customers can seize opportunities to purchase items at discounted prices.Address of Sony Store Vietnam in Ho Chi Minh City- Floor M, 45A Ly Tu Trong Street, Ben Nghe Ward, District 1 (Entrance from Dong Khoi Street straight inside)
