Presently, Mixue is not just an ordinary bubble tea shop but a complete business system with subsidiaries specializing in raw material production, investment management, logistics, and warehousing. This allows Mixue to ensure quality and efficiency in every aspect of its business process.
Mixue has expanded its presence globally in countries like the United States, South Korea, Japan, Europe, and several Southeast Asian nations. Among them, Vietnam stands out as a promising and crucial market for Mixue. The brand entered Vietnam in 2018 with its first store in Hanoi.
Since then, Mixue has rapidly gained the affection of Vietnamese consumers and expanded its store network nationwide. Currently, Mixue boasts nearly 600 stores across 43 provinces from the North to the South. This impressive number has left many other brands envious.
Despite not having flashy advertisements like the market giants, Mixue has built its own reputation and allure through a diverse menu, quality products, and competitive pricing.
Mixue's menu is a perfect blend of traditional Taiwanese flavors and innovative creations from natural, fresh, and safe ingredients – no preservatives or artificial colors. The most beloved drinks at Mixue include Fresh Ice Cream (Tea – Fresh Cream combo), Real Fruit Tea (Fresh Fruit Tea), and Milk Tea.
Mixue, the popular and affordable ice cream and milk tea brand, is currently making waves. (Source: Internet)Explore Mixue's Menu, What's the Best Seller?
Mixue's menu is diverse and extensive, ensuring not only quality but also affordability and deliciousness. Among them, there are standout choices that many love, known as Mixue's best sellers. In this Mytour Blog review, we'll delve into the Mixue menu in detail, highlighting must-try best sellers.
Mixue's Food Menu – Best Selling Mixue Ice Cream
Fresh ice cream can be considered the 'signature' dish that brings Mixue closer to many. Mixue stands out as a brand that uniquely combines fresh ice cream and milk tea. At Mixue, the combination of tea and fresh cream is referred to as the Super Sundae.
In the Mixue menu, you'll find Super Sundae options like Strawberry, Mango, Chocolate, Aloe Vera, and Black Sugar Pearl. Each Super Sundae has a distinct flavor but shares the goodness of creamy and rich fresh cream topped with fruity toppings and characteristic syrup, creating diverse and rich tastes.
Strawberry Super Sundae and Mango Super Sundae are the two most beloved Mixue ice cream flavors. When indulging, you'll experience the freshness and sweetness of fruits combined with smooth fresh cream, adorned with layers of strawberry and mango syrup, making the ice cream cup even more visually appealing and enticing. If you appreciate a subtly sweet richness along with the gentle acidity of mango and strawberry, don't hesitate to order now and enjoy!
Delicious and Creamy Mixue Ice Cream (Source: Internet)Mixue Beverage Menu – Best Selling Mixue Milk Tea
Mixue's milk tea is a pinnacle beverage, rivaling the excellence of their ice cream. The Mixue menu features a variety of enticing and delicious milk teas, but the top three favorites among young enthusiasts are Mixue's Royal Milk Tea, Black Sugar Pearl Milk Tea, and 3Q Milk Tea. Each type boasts a distinct and unique flavor combination of tea and milk that is unparalleled in other brands. With each cup priced at a budget-friendly 25,000 VND, you can indulge in a superb cup of milk tea at Mixue without breaking the bank.
Fragrant and Rich-flavored Mixue Milk Tea (Source: Internet)Mixue Beverage Menu – Best Selling Mixue Coffee
Coffee is an essential part of the Mixue beverage menu. While not as prominent as Mixue ice cream and milk tea, Mixue coffee is an excellent choice for those who appreciate the flavor of caffeine. Mixue coffee brings a unique, robust, and highly tempting taste. Priced at only 25,000 VND, you can enjoy a high-quality cup of coffee at Mixue that rivals major brands in the market.
Mixue Beverage Menu – Best Selling Mixue Fruit Tea
If you're a fan of fruit tea, quickly order a best-selling Mixue fruit tea to savor. Mixue's fruit tea varieties all boast delightful fragrances, rich tea flavors, and are free from preservatives or additives. You can enjoy these generously sized fruit teas at a very reasonable price, ranging from 20,000 to 35,000 VND per cup.
At Mixue, you can choose from various types of tea and fruits, ranging from green tea, oolong tea, black tea to strawberries, mangoes, kiwis, passion fruit, oranges, and more. Mixue fruit tea is an ideal choice for those who love the natural and rich flavors of tea and fruit.
Mixue Fruit Tea made with entirely fresh fruit ingredients (Source: Internet)Mixue Beverage Menu – Best Selling Dương Chi Cam Lộ Mixue
A relatively new beverage but quickly becoming a best-seller on the Mixue menu is Dương Chi Cam Lộ. This drink draws inspiration from the image of Quan Thế Âm Bồ Tát holding a serene bowl of orange juice to extinguish the flames of worldly desires, bringing coolness and peace to the soul.
Dương Chi Cam Lộ captivates with the delightful mango flavor combined with three types of toppings: pomelo jelly, pearls, and coconut jelly. When enjoying this drink, you'll experience the sweet freshness of mango, the gentle tartness of pomelo, the chewiness of pearls, and the creamy richness of coconut jelly. It's not just a refreshing and cooling beverage but also a nutritious and enticing treat.
Dương Chi Cam Lộ holds the title of best seller at Mixue (Source: Internet)Latest Mixue Menu Prices
Mixue always aims to provide global customers with high-quality and reasonably priced products. Therefore, Mixue uses only fresh, safe, and high-quality ingredients for its menu, sourced from reputable suppliers. With these advantages, you'll be pleasantly surprised by Mixue's prices—just 10,000 VND for a fresh ice cream cone and 25,000 to 35,000 VND for a cup of tea or milk tea to enjoy with friends. These are incredibly budget-friendly prices, suitable for the majority of users.
Mixue menu prices range from 10,000 to 35,000 VND (Source: Internet)What are Mixue's Closing Hours? Where are the nearest Mixue branches?
Opening Hours: 6:30 AM – 8:30 AM, varying by location
Closing Hours: 11:00 PM, almost at all locations
TOP 5 Mixue Branches in Ho Chi Minh City:
Mixue Branch 1 – Tô Hiến Thành, District 10: Address: 218 Tô Hiến Thành, Ward 13, District 10.
Mixue Branch 2 – Phan Xích Long, Phú Nhuận District: Address: 180 Phan Xích Long.
Mixue Branch 3 – Lê Văn Duyệt, Bình Thạnh District: Address: 91 Lê Văn Duyệt, Ward 3, Bình Thạnh District, Ho Chi Minh City.
Mixue Branch 4 – Nguyễn Trãi, District 1: Address: 216 Nguyễn Trãi, Nguyen Cu Trinh Ward, District 1, Ho Chi Minh City.
Mixue Branch 5 – Vạn Kiếp, Bình Thạnh District: Address: 232 Vạn Kiếp, Ward 3, Bình Thạnh District, Ho Chi Minh City.
Is Franchising Mixue Brand a Good Idea?
Mixue is a brand that has seen remarkable growth in the bubble tea and ice cream industry, making it an attractive option for those considering franchising. Franchise partners collaborating with Mixue can enjoy various benefits, including a diverse menu, competitive pricing, optimal operational costs, and straightforward franchising conditions. Additionally, the Mixue brand will provide comprehensive support to partners throughout the business operations to ensure the highest business performance.
One of the crucial factors when deciding to franchise Mixue is the cost. Considerations for expenses include:
- Franchise Fee: 46.8 million VND for 3 years
- Contract Security Deposit: 70 million VND (refundable after contract termination)
- Management Fee: 34.8 million VND for 3 years
- Training Fee: 6.8 million VND
- Investment in Machinery and Equipment Fee: Approximately 300 million VND
- Initial Raw Material Fee: 30-150 million VND (first-time quantity as requested, subsequent times are optional)
- Location Appraisal Fee in HCMC and Hanoi: 500,000 VND; In other provinces: 2 million VND
- Store Construction Fee: Ranges from 160-200 million VND depending on the location
In total, to join the Mixue franchise, business owners need to prepare a budget of around 800 million to 1 billion VND and a capital recovery period of approximately 10 to 16 months. This calculation is based on the current product prices ranging from 10,000 to 35,000 VND per item, with a profit margin of 55% of the selling price.
Mixue brand has expanded across all provinces in Vietnam (Source: Internet)Here are the most detailed Mixue reviews along with the TOP 5 best sellers at Mixue that you definitely shouldn't miss on the menu. Quickly visit the nearest Mixue branch to try a delicious and refreshing fresh ice cream cone, as well as the enticing best-selling Mixue drinks. Don't forget to visit the Mytour marketplace to shop for high-quality products, great prices, fast delivery, and many offers.